What's the value of a 'like' anyway? Sally Falvey, JustGiving
INFOGRAPHIC: Evolution of social giving 2013
1. 2001
JustGiving launches
3,941
reams of paper
saved to date
2003
Top referrer to
JustGiving is email
2007
First Facebook app
from JustGiving
2008
Almost 1/3 of online
actions still made by email
2010
JustGiving for iPhone
and Android launches
4% of traffic comes
via moble
2011
Facebook takes over email
as top referrer to JustGiving
JustTextGiving launches
So far, over
100,000
UK users have raised over
£ 10m
2013
Traffic to JustGiving
via mobile devices
Facebook mobile becomes
top referrer to JustGiving
Each share is worth
$8 on average
wemakegivingsocial.com