2. Consider getting comments Do people just visit your site or are they proactively participating? Well known and established communities can bring more interested visitors in, to interact and join the party By interacting with your visitors, you can build relations, improve your brand awareness and increase your ROI
3. Comment on other blogs By commenting on other people’s blogs it demonstrates you are an active participant in the community It creates to opportunity to initiate a conversation to introduce your site This can lead to return visits to your site by those you are in conversation with
4. Bait for comments Any kind of controversial blog post can generate interest and draw comments to your site Readers can either agree or disagree with your blog – either way, you receive the comments If the blog engages people, some may support or argue your case for you with other commenter's building a chain up
5. Reward those who comment Run competitions via your blog, asking for the answers to be left in the Comments section Reward regular commenter's with links to your site to build relations further Mention any good comments in future blogs. If people see you read and use the comments – they will comment again
6. Invite comments At the end of your post – simply ask people to comment. People like to contribute valuable input on subjects they are knowledgeable about End posts with “let me know if I have missed anything” or questions like “What to you think?” and invite people to comment
7. Respond to earlier comments Respond to all comments you receive. People like to know you are reading their feedback Thank them for their comment and let them know their comment is appreciated Then answer their question or start a discussion from that point