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OPERATE SERVICE NOT YOUR TYPICAL ALL BUSINESS KNOWLEDGE VALUE INFORMATION OVERLOAD PRESENTATION TOO STRATEGY CAPTURE ORGANIZATION JAMES WITH ELLINGTON BY ROTH CRAIG CARREY All Contents © 2009 Craig Roth. All rights reserved.
What is the typical information overload presentation? ,[object Object]
Basex quote: $900,000,000,000 (28%)
Timeline of information flows
Rhetorical questions
“What are we doing to ourselves?”
Call to action
Vague pronouncements
Specific menial recommendations
Time management tips
Ironic self-referential observation about information overload in the room
Thank you!The Typical Information Overload Presentation in 3 Minutes
[object Object]
Basex quote: $900,000,000,000 (28%)
Timeline of information flows
Rhetorical questions
“What are we doing to ourselves?”
Call to action
Vague pronouncements
Specific menial recommendations
Time management tips
Ironic self-referential observation about information overload in the room
Thank you!The Typical Information Overload Presentation in 3 Minutes STOP
[object Object]
Basex quote: $900,000,000,000 (28%)
Timeline of information flows
Rhetorical questions
“What are we doing to ourselves?”
Call to action
Vague pronouncements
Specific menial recommendations
Time management tips
Ironic self-referential observation about information overload in the room
Thank you!The Typical Information Overload Presentation in 3 Minutes REWIND
What is overload?
What is non-overload?
What is this?  Zack Shackleton Beautiful.  Ugly.  Exciting.  Numbing.  Choice.  Overload.  Can’t find it.  It’s at my fingertips.  Won’t stop.  Exists as flow.  Headache. My workplace.
Today’s topic: 	Enterprise Attention Management Presenter: 	Craig Roth 		Service Director and Senior Analyst 		Collaboration and Content Strategies 		Burton Group
Enterprise Attention Management ,[object Object]
A framing model
A conceptual architecture applied through gap analysis,[object Object]
Information overload, scarcity, and undefined are all problems, but attacking any one in isolation can have unintended consequences Information undefined The “unknown unknowns” Information scarcity Information overload Info needed, but not supplied Info supplied, but not needed Useful info

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Not your typical information overload presentation

  • 1. OPERATE SERVICE NOT YOUR TYPICAL ALL BUSINESS KNOWLEDGE VALUE INFORMATION OVERLOAD PRESENTATION TOO STRATEGY CAPTURE ORGANIZATION JAMES WITH ELLINGTON BY ROTH CRAIG CARREY All Contents © 2009 Craig Roth. All rights reserved.
  • 2.
  • 6. “What are we doing to ourselves?”
  • 11. Ironic self-referential observation about information overload in the room
  • 12. Thank you!The Typical Information Overload Presentation in 3 Minutes
  • 13.
  • 17. “What are we doing to ourselves?”
  • 22. Ironic self-referential observation about information overload in the room
  • 23. Thank you!The Typical Information Overload Presentation in 3 Minutes STOP
  • 24.
  • 28. “What are we doing to ourselves?”
  • 33. Ironic self-referential observation about information overload in the room
  • 34. Thank you!The Typical Information Overload Presentation in 3 Minutes REWIND
  • 37. What is this? Zack Shackleton Beautiful. Ugly. Exciting. Numbing. Choice. Overload. Can’t find it. It’s at my fingertips. Won’t stop. Exists as flow. Headache. My workplace.
  • 38. Today’s topic: Enterprise Attention Management Presenter: Craig Roth Service Director and Senior Analyst Collaboration and Content Strategies Burton Group
  • 39.
  • 41.
  • 42. Information overload, scarcity, and undefined are all problems, but attacking any one in isolation can have unintended consequences Information undefined The “unknown unknowns” Information scarcity Information overload Info needed, but not supplied Info supplied, but not needed Useful info
  • 43. Example of unintended consequences: The attack on interruptions Friday, April 22, 2005 “Dr. Glenn Wilson, a psychiatrist at King's College London University, monitored the IQ of workers throughout the day. He found the IQ of those who tried to juggle messages and work fell by 10 points” How to throw this experiment Have the people interrupting be really smart and calling with the answers!
  • 44. But I feel overloaded! Everyone is overloaded!! Information overload does occur But, IO is the wrong narrative Ask how to reap benefits and minimize risks Focus on systemic change Enterprise Attention Management
  • 45.
  • 47.
  • 48. Using Attention as a proxy for action pulls in an inordinate number of existing disciplines without adding value
  • 49.
  • 50. Same goods, different package?? No!
  • 51. What is enterprise attention management? A REPORT THAT IS PRESENTED AT THE BEGINNING OF A DAIRY-FAX SESSION. A HERD PULLING TOWARDS ALPHA OF ALL THE MESSAGES FORWARD PROVIDES A SUMMARY. FOCUS ON ALL OF THE STRENGTHS AND WEAKNESSES THAT ONE CAN BY PUSHING DISCUSSION OF THE FILED MESSAGES BACK TO THE IMPACT STUDIES THAT FOCUS ON SAFER QUESTION CONCERNS HOW A HERD HAS PERFORMED OVER A PERIOD OF TIME. COMPARING HERD'S PERFORMANCE WITH OTHER HERDS OF THE ONE MORE THING SAME BREED AND SIMILAR SIZES WITH THE SOUTHEAST. TO PAY ATTENTION TO EACH OF 43 MANAGEMENT PARAMETERS, THE CURRENT VALUES FOR THE HERD ARE LISTED ALONG WITH THE MEAN, TOP 10% AND TOP 2% VALUES FOR REGIONAL HERDS AND INSPECTION AND TESTING OF PROCESSING OF FOODS OF ANIMAL ORIGIN ARE DAILY REPORTS TO CRAIG ROTH WITH ENTERPRISE ATTENTION MANAGEMENT; THE VETERINARY DIAGNOSTIC CENTER , ANIMAL HEALTH PROGRAMS, AND THE ADR MEAT AND POULTRY INSPECTION. VETERINARY DIAGNOSTIC SUPPORT FOR WILDLIFE ALSO IS PROVIDED BY THE BINGHAMTON DIAGNOSTIC LABSBURTON. FROM MAY 5, 2008 LPH AS PERFORMED THESE TASKS WELL FOR MANY YEARS AND IS PREPARING FOR THE FUTURE WITH A NEW FACILITY AND
  • 52. Here is an illustration of the concept of attention management How do you find the information you need in the abundance of content around you? 1. Pulling important messages forward makes them stand out from noise A REPORT THAT IS PRESENTED AT THE BEGINNING OF A DAIRY-FAX SESSION. A HERD PULLING TOWARDS ALPHA OF ALL THE MESSAGES FORWARD PROVIDES A SUMMARY. FOCUS ON ALL OF THE STRENGTHS AND WEAKNESSES THAT ONE CAN BY PUSHING DISCUSSION OF THE FILED MESSAGES BACK TO THE IMPACT STUDIES THAT FOCUS ON SAFER
  • 53. Here is an illustration of the concept of attention management How do you find the information you need in the abundance of content around you? 1. Pulling important messages forward makes them stand out from noise A REPORT THAT IS PRESENTED AT THE BEGINNING OF A DAIRY-FAX SESSION. A HERD PULLING TOWARDS ALPHA OF ALL THE MESSAGES FORWARD PROVIDES A SUMMARY. FOCUS ON ALL OF THE STRENGTHS AND WEAKNESSES THAT ONE CAN BY PUSHING DISCUSSION OF THE FILED MESSAGES BACK TO THE IMPACT STUDIES THAT FOCUS ON SAFER
  • 54. Here is an illustration of the concept of attention management How do you find the information you need in the abundance of content around you? 1. Pulling important messages forward makes them stand out from noise A REPORT THAT IS PRESENTED AT THE BEGINNING OF A DAIRY-FAX SESSION. A HERD PULLING TOWARDS ALPHA OF ALL THE MESSAGES FORWARD PROVIDES A SUMMARY. FOCUS ON ALL OF THE STRENGTHS AND WEAKNESSES THAT ONE CAN BY PUSHING DISCUSSION OF THE FILED MESSAGES BACK TO THE IMPACT STUDIES THAT FOCUS ON SAFER
  • 55. Here is an illustration of the concept of attention management How do you find the information you need in the abundance of content around you? 1. Pulling important messages forward makes them stand out from noise A REPORT THAT IS PRESENTED AT THE BEGINNING OF A DAIRY-FAX SESSION. A HERD PULLING TOWARDS ALPHA OF ALL THE MESSAGES FORWARD PROVIDES A SUMMARY. FOCUS ON ALL OF THE STRENGTHS AND WEAKNESSES THAT ONE CAN BY PUSHING DISCUSSION OF THE FILED MESSAGES BACK TO THE IMPACT STUDIES THAT FOCUS ON SAFER
  • 56.
  • 61. RSS
  • 62. Email and IM rules
  • 64. “Canaries” (people that note problems early)
  • 65.
  • 66. Here is an illustration of the concept of attention management How do you find the information you need in the abundance of content around you? 1. Pulling important messages forward makes them stand out from noise 2. Pushing less important messages back makes key data easier to notice A REPORT THAT IS PRESENTED AT THE BEGINNING OF A DAIRY-FAX SESSION. A HERDPULLINGTOWARDSALPHA OF ALL THEMESSAGES FORWARD PROVIDES ASUMMARY. FOCUS ON ALL OF THE STRENGTHS AND WEAKNESSES THAT ONE CAN BY PUSHING DISCUSSION OF THE FILED MESSAGES BACK TOTHEIMPACT STUDIES THAT FOCUS ON SAFER
  • 67. Here is an illustration of the concept of attention management How do you find the information you need in the abundance of content around you? 1. Pulling important messages forward makes them stand out from noise 2. Pushing less important messages back makes key data easier to notice A REPORT THAT IS PRESENTED AT THE BEGINNING OF A DAIRY-FAX SESSION. A HERD PULLINGTOWARDS ALPHA OF ALL THEMESSAGES FORWARD PROVIDES A SUMMARY. FOCUS ON ALL OF THE STRENGTHS AND WEAKNESSES THAT ONE CAN BY PUSHING DISCUSSION OF THE FILED MESSAGES BACK TO THE IMPACT STUDIES THAT FOCUS ON SAFER
  • 68.
  • 74. Email and IM rules
  • 76.
  • 77. Message 1. Pulling important messages forward makes them stand out from noise 2. Pushing less important messages back makes key data easier to notice A REPORT THAT IS PRESENTED AT THE BEGINNING OF A DAIRY-FAX SESSION. A HERD PULLINGTOWARDS ALPHA OF ALL THEMESSAGES FORWARD PROVIDES A SUMMARY. FOCUS ON ALL OF THE STRENGTHS AND WEAKNESSES THAT ONE CAN BY PUSHING DISCUSSION OF THE FILED MESSAGES BACK TO THE IMPACT STUDIES THAT FOCUS ON SAFER Here is how to apply this concept to desktop technology Full screen+ grabs focus Flashing / Popup Front Page Inbox Storage (Folder / Workspace) Spam Folder Pick your analogy: Increasing signal to noise Separating wheat from chaff Finding the needle in the haystack Mining for gold nuggets in a flow of silt Block
  • 78.
  • 80.
  • 81. Is technology the answer? No. Can technology help? Yes.
  • 82. Default: Messages fire exactly as sent Inbox E-mail
  • 83. Too bad these other options are ignored SMS Pulling forward Chili Inbox E-mail Forum News Pushing back Spam Trash
  • 84. The EAM conceptual architecture clarifies how messages can be deflected SMS Chili Inbox E-mail Forum News Applying the architecture to an attentional system yields a comprehensive analysis of its attentional capabilities and gaps Spam Trash
  • 85.
  • 86. Study: Patients often aren't told bad test results USA Today (6.22.09) “Doctors failed to inform patients of abnormal cancer screenings and other test results 1 out of 14 times ... Few medical practices had explicit methods for how to tell patients … Patients were told if they didn’t hear anything, they could assume their test results were normal.”
  • 87.
  • 89.
  • 90. Go through “info overload 101”
  • 91. Take the good parts, reject the bad
  • 93.
  • 94. Go through “info overload 101”
  • 95. Take the good parts, reject the bad
  • 98. Conceptualize as pushing back and pulling forward
  • 99.
  • 100. Go through “info overload 101”
  • 101. Take the good parts, reject the bad
  • 104. Conceptualize as pushing back and pulling forward
  • 105. A conceptual architecture applied through gap analysis
  • 107. Use the EAM architecture to expose gaps and as intuition pump
  • 108.

Notas del editor

  1. http://www.tangible-technology.com/audiobasics/levels/meter2c.jpghttp://farm3.static.flickr.com/2337/2472455690_f10e674080.jpg
  2. http://www.tangible-technology.com/audiobasics/levels/meter2c.jpghttp://farm3.static.flickr.com/2337/2472455690_f10e674080.jpg
  3. http://www.flickr.com/photos/mbshane/2450094084/sizes/l/http://www.flickr.com/photos/zackshackleton/3405622605/
  4. http://www.flickr.com/photos/yushengho/3379618840/