SlideShare una empresa de Scribd logo
1 de 20
Online PR in the Built Environment




      Header here or text            Header here or text


Katie Brown
SMPR (Simply Marcomms Ltd)
@KatieBrownTweet
B2B PR & social media



                        Creating, optimising,
                        publishing & sharing
                        online marketing content
                        using social media.
Changing Search Landscape
Google – Page 1 Domination
Types of online content


 News Releases/Media Profiles
 Articles/Case Studies/Features
 Videos/Webinars
 Whitepapers/Brochures
 Presentations
 Infographics
 Audio Bulletins
 Images
Examples
Examples
Social Media Landscape

    “All your online content should be created,
    optimised, shared and published with search in
    mind”
Social Media Sharing
LinkedIn - tips

   Optimise your personal profile
   Create company profile
   Connect with customers/targets
   RSS feed from your blog
   Join relevant groups
   Start conversations
   Share posts from your blog
   Don’t sell and don’t be spammy
   Watch the enquiries come in!
Social Sharing
3983 views   11720 views
Top 10 tools for the Built
Environment

  1. WordPress - EVERYTHING     6.   Issuu/YUDU – PDFs

  2. Construction - InTo - PR   7.   Pinterest - EVERYTHING

  3. LinkedIn - EVERYTHING      8.   YouTube - Videos

  4. Twitter - EVERYTHING       9.   FlickR - Images

  5. Google Alerts - Tracking   10. Slideshare – Presentations
Thank you for your time
Any questions?
 Header here or text   Header here or text
Email: katie@simplymarcomms.co.uk

Twitter: @KatieBrownTweet

LinkedIn: katiebrown

Google+: Katie Brown

Más contenido relacionado

La actualidad más candente

Building An e-Network Using Social Media
Building An e-Network Using Social MediaBuilding An e-Network Using Social Media
Building An e-Network Using Social MediaMidwestRuralAssembly
 
Introducing Ideas For Social Media Strategy
Introducing Ideas For Social Media StrategyIntroducing Ideas For Social Media Strategy
Introducing Ideas For Social Media StrategyAnne Adrian
 
Building Genuine Relationships
Building Genuine RelationshipsBuilding Genuine Relationships
Building Genuine RelationshipsNeville Hobson
 
AIDSNB Social media overview
AIDSNB Social media overviewAIDSNB Social media overview
AIDSNB Social media overviewaidsnb
 
Using Social Media In HR And For SHRM Chapters
Using Social Media In HR And For SHRM ChaptersUsing Social Media In HR And For SHRM Chapters
Using Social Media In HR And For SHRM ChaptersJennifer McClure
 
Social Media 2012 Growing Opportunities for Qualitative Researchers
Social Media 2012 Growing Opportunities for Qualitative ResearchersSocial Media 2012 Growing Opportunities for Qualitative Researchers
Social Media 2012 Growing Opportunities for Qualitative Researchersvalerie61
 
How to establish and grow an online community that delivers ROI
How to establish and grow an online community that delivers ROIHow to establish and grow an online community that delivers ROI
How to establish and grow an online community that delivers ROIQuiip
 
Introduction to effective social media marketing
Introduction to effective social media marketingIntroduction to effective social media marketing
Introduction to effective social media marketingPCM creative
 
Online Communities: Moderation & Governance
Online Communities: Moderation & GovernanceOnline Communities: Moderation & Governance
Online Communities: Moderation & GovernanceQuiip
 
A New Breed of Activism
A New Breed of ActivismA New Breed of Activism
A New Breed of ActivismGautam Raju
 
Enterprise 2.0: Connecting, Collaborating & You
Enterprise 2.0:  Connecting, Collaborating & YouEnterprise 2.0:  Connecting, Collaborating & You
Enterprise 2.0: Connecting, Collaborating & YouJerilyn Wagner
 
Designing For CX (The UX of Social Media)
Designing For CX (The UX of Social Media)Designing For CX (The UX of Social Media)
Designing For CX (The UX of Social Media)John Sheridan
 
Meet the Social Media Leaders - Newfoundland & Labrador
Meet the Social Media Leaders - Newfoundland & LabradorMeet the Social Media Leaders - Newfoundland & Labrador
Meet the Social Media Leaders - Newfoundland & LabradorBlog Atlantic
 
CMPRSA The Workshop
CMPRSA The WorkshopCMPRSA The Workshop
CMPRSA The WorkshopLeah Jones
 
Meet the Social Media Leaders - Rocky Harbour, NL
Meet the Social Media Leaders - Rocky Harbour, NLMeet the Social Media Leaders - Rocky Harbour, NL
Meet the Social Media Leaders - Rocky Harbour, NLBlog Atlantic
 
Social Media Tip Sheet
Social Media Tip SheetSocial Media Tip Sheet
Social Media Tip SheetLiz27C
 

La actualidad más candente (19)

Social Media for HR
Social Media for HRSocial Media for HR
Social Media for HR
 
Building An e-Network Using Social Media
Building An e-Network Using Social MediaBuilding An e-Network Using Social Media
Building An e-Network Using Social Media
 
Socialmedia For Extension Educators
Socialmedia For Extension EducatorsSocialmedia For Extension Educators
Socialmedia For Extension Educators
 
Introducing Ideas For Social Media Strategy
Introducing Ideas For Social Media StrategyIntroducing Ideas For Social Media Strategy
Introducing Ideas For Social Media Strategy
 
Building Genuine Relationships
Building Genuine RelationshipsBuilding Genuine Relationships
Building Genuine Relationships
 
AIDSNB Social media overview
AIDSNB Social media overviewAIDSNB Social media overview
AIDSNB Social media overview
 
Using Social Media In HR And For SHRM Chapters
Using Social Media In HR And For SHRM ChaptersUsing Social Media In HR And For SHRM Chapters
Using Social Media In HR And For SHRM Chapters
 
Social Media 2012 Growing Opportunities for Qualitative Researchers
Social Media 2012 Growing Opportunities for Qualitative ResearchersSocial Media 2012 Growing Opportunities for Qualitative Researchers
Social Media 2012 Growing Opportunities for Qualitative Researchers
 
How to establish and grow an online community that delivers ROI
How to establish and grow an online community that delivers ROIHow to establish and grow an online community that delivers ROI
How to establish and grow an online community that delivers ROI
 
Introduction to effective social media marketing
Introduction to effective social media marketingIntroduction to effective social media marketing
Introduction to effective social media marketing
 
Online Communities: Moderation & Governance
Online Communities: Moderation & GovernanceOnline Communities: Moderation & Governance
Online Communities: Moderation & Governance
 
Writing for web_2.0
Writing for web_2.0Writing for web_2.0
Writing for web_2.0
 
A New Breed of Activism
A New Breed of ActivismA New Breed of Activism
A New Breed of Activism
 
Enterprise 2.0: Connecting, Collaborating & You
Enterprise 2.0:  Connecting, Collaborating & YouEnterprise 2.0:  Connecting, Collaborating & You
Enterprise 2.0: Connecting, Collaborating & You
 
Designing For CX (The UX of Social Media)
Designing For CX (The UX of Social Media)Designing For CX (The UX of Social Media)
Designing For CX (The UX of Social Media)
 
Meet the Social Media Leaders - Newfoundland & Labrador
Meet the Social Media Leaders - Newfoundland & LabradorMeet the Social Media Leaders - Newfoundland & Labrador
Meet the Social Media Leaders - Newfoundland & Labrador
 
CMPRSA The Workshop
CMPRSA The WorkshopCMPRSA The Workshop
CMPRSA The Workshop
 
Meet the Social Media Leaders - Rocky Harbour, NL
Meet the Social Media Leaders - Rocky Harbour, NLMeet the Social Media Leaders - Rocky Harbour, NL
Meet the Social Media Leaders - Rocky Harbour, NL
 
Social Media Tip Sheet
Social Media Tip SheetSocial Media Tip Sheet
Social Media Tip Sheet
 

Similar a Online PR Built Environment

Building Thought Leadership - Beyond SEO
Building Thought Leadership - Beyond SEOBuilding Thought Leadership - Beyond SEO
Building Thought Leadership - Beyond SEOKunle Campbell
 
B2B social media marketing warren knight
B2B social media marketing warren knightB2B social media marketing warren knight
B2B social media marketing warren knightCIM East of England
 
Peterborough social media oct 2011
Peterborough social media oct 2011Peterborough social media oct 2011
Peterborough social media oct 2011ProjectBook
 
Trade brookln presentation social media seminar
Trade brookln presentation social media seminarTrade brookln presentation social media seminar
Trade brookln presentation social media seminarBasil Puglisi
 
Social media-GetMillionClicks.com
Social media-GetMillionClicks.comSocial media-GetMillionClicks.com
Social media-GetMillionClicks.comgetmillionclicks
 
Webinar Social Media Marketing for Construction Industry
Webinar Social Media Marketing for Construction IndustryWebinar Social Media Marketing for Construction Industry
Webinar Social Media Marketing for Construction IndustrySimply Marcomms
 
CGS Digital Marketing Process
CGS Digital Marketing ProcessCGS Digital Marketing Process
CGS Digital Marketing ProcessConstient
 
Michigan.gov Social Media - An Overview
Michigan.gov Social Media - An OverviewMichigan.gov Social Media - An Overview
Michigan.gov Social Media - An OverviewNikki Sunstrum
 
Trade nassau presentation social media seminar
Trade nassau presentation social media seminarTrade nassau presentation social media seminar
Trade nassau presentation social media seminarBasil Puglisi
 
Social Media For Retail and Tourism
Social Media For Retail and Tourism Social Media For Retail and Tourism
Social Media For Retail and Tourism Karl Morris
 
Social Media Warren Knight Digital Bootcamp April 2012
Social Media Warren Knight Digital Bootcamp April 2012Social Media Warren Knight Digital Bootcamp April 2012
Social Media Warren Knight Digital Bootcamp April 2012CIM East of England
 
Linked In As A Sales Tool
Linked In As A Sales ToolLinked In As A Sales Tool
Linked In As A Sales Toolglobalsun
 
Using Social Media to Support Business Objectives
Using Social Media to Support Business ObjectivesUsing Social Media to Support Business Objectives
Using Social Media to Support Business ObjectivesDonny Shimamoto
 
Mint Social Seminar March 25, 2009
Mint Social Seminar March 25, 2009Mint Social Seminar March 25, 2009
Mint Social Seminar March 25, 2009Matthew O'Brien
 

Similar a Online PR Built Environment (20)

Building Thought Leadership - Beyond SEO
Building Thought Leadership - Beyond SEOBuilding Thought Leadership - Beyond SEO
Building Thought Leadership - Beyond SEO
 
B2B social media marketing warren knight
B2B social media marketing warren knightB2B social media marketing warren knight
B2B social media marketing warren knight
 
Introduction to Social Media - 141112
Introduction to Social Media - 141112Introduction to Social Media - 141112
Introduction to Social Media - 141112
 
Peterborough social media oct 2011
Peterborough social media oct 2011Peterborough social media oct 2011
Peterborough social media oct 2011
 
Trade brookln presentation social media seminar
Trade brookln presentation social media seminarTrade brookln presentation social media seminar
Trade brookln presentation social media seminar
 
KBB Social Media
KBB Social MediaKBB Social Media
KBB Social Media
 
Social media-GetMillionClicks.com
Social media-GetMillionClicks.comSocial media-GetMillionClicks.com
Social media-GetMillionClicks.com
 
Social Media Workshop 2012
Social Media Workshop 2012Social Media Workshop 2012
Social Media Workshop 2012
 
Webinar Social Media Marketing for Construction Industry
Webinar Social Media Marketing for Construction IndustryWebinar Social Media Marketing for Construction Industry
Webinar Social Media Marketing for Construction Industry
 
CGS Digital Marketing Process
CGS Digital Marketing ProcessCGS Digital Marketing Process
CGS Digital Marketing Process
 
Michigan.gov Social Media - An Overview
Michigan.gov Social Media - An OverviewMichigan.gov Social Media - An Overview
Michigan.gov Social Media - An Overview
 
Trade nassau presentation social media seminar
Trade nassau presentation social media seminarTrade nassau presentation social media seminar
Trade nassau presentation social media seminar
 
Social Media 101
Social Media 101Social Media 101
Social Media 101
 
Cepg social-media-101
Cepg social-media-101Cepg social-media-101
Cepg social-media-101
 
Social Media For Retail and Tourism
Social Media For Retail and Tourism Social Media For Retail and Tourism
Social Media For Retail and Tourism
 
Social Media Warren Knight Digital Bootcamp April 2012
Social Media Warren Knight Digital Bootcamp April 2012Social Media Warren Knight Digital Bootcamp April 2012
Social Media Warren Knight Digital Bootcamp April 2012
 
Linked In As A Sales Tool
Linked In As A Sales ToolLinked In As A Sales Tool
Linked In As A Sales Tool
 
Social Media 101 For Business 2.0 in Singapore
Social Media 101 For Business 2.0 in SingaporeSocial Media 101 For Business 2.0 in Singapore
Social Media 101 For Business 2.0 in Singapore
 
Using Social Media to Support Business Objectives
Using Social Media to Support Business ObjectivesUsing Social Media to Support Business Objectives
Using Social Media to Support Business Objectives
 
Mint Social Seminar March 25, 2009
Mint Social Seminar March 25, 2009Mint Social Seminar March 25, 2009
Mint Social Seminar March 25, 2009
 

Más de Simply Marcomms

Site Insurance & Warranties - Standard contracts on self-build, renovation an...
Site Insurance & Warranties - Standard contracts on self-build, renovation an...Site Insurance & Warranties - Standard contracts on self-build, renovation an...
Site Insurance & Warranties - Standard contracts on self-build, renovation an...Simply Marcomms
 
Self-Build Zone host site insurance masterclass at national home improvement ...
Self-Build Zone host site insurance masterclass at national home improvement ...Self-Build Zone host site insurance masterclass at national home improvement ...
Self-Build Zone host site insurance masterclass at national home improvement ...Simply Marcomms
 
Self Build Zone Home Improvement show 2012
Self Build Zone Home Improvement show 2012 Self Build Zone Home Improvement show 2012
Self Build Zone Home Improvement show 2012 Simply Marcomms
 
Energy and Construction PR and Marketing Case Study - William Dyer Electrical...
Energy and Construction PR and Marketing Case Study - William Dyer Electrical...Energy and Construction PR and Marketing Case Study - William Dyer Electrical...
Energy and Construction PR and Marketing Case Study - William Dyer Electrical...Simply Marcomms
 
Promoting more Custom Build Housing
Promoting more Custom Build HousingPromoting more Custom Build Housing
Promoting more Custom Build HousingSimply Marcomms
 
Solihull School - David Turnbull Music School - Case Study
Solihull School - David Turnbull Music School - Case StudySolihull School - David Turnbull Music School - Case Study
Solihull School - David Turnbull Music School - Case StudySimply Marcomms
 
Scottish Ballet - Case Study
Scottish Ballet - Case StudyScottish Ballet - Case Study
Scottish Ballet - Case StudySimply Marcomms
 
Pimlico Academy Auditorium
Pimlico Academy  AuditoriumPimlico Academy  Auditorium
Pimlico Academy AuditoriumSimply Marcomms
 
Noodle Street Restaurant - Case Study
Noodle Street Restaurant - Case StudyNoodle Street Restaurant - Case Study
Noodle Street Restaurant - Case StudySimply Marcomms
 
Buildstore developers conference structural warranty
Buildstore developers conference structural warrantyBuildstore developers conference structural warranty
Buildstore developers conference structural warrantySimply Marcomms
 
Saving Energy in Halls of Residence
Saving Energy in Halls of ResidenceSaving Energy in Halls of Residence
Saving Energy in Halls of ResidenceSimply Marcomms
 
Asbestos Surveying London Case Study – Retail Projects
Asbestos Surveying London Case Study – Retail ProjectsAsbestos Surveying London Case Study – Retail Projects
Asbestos Surveying London Case Study – Retail ProjectsSimply Marcomms
 
Asbestos Removal Case Study -Construction
Asbestos Removal Case Study -ConstructionAsbestos Removal Case Study -Construction
Asbestos Removal Case Study -ConstructionSimply Marcomms
 
Asbestos Removal and Surveying London Case Study - Hotels
Asbestos Removal and Surveying London Case Study - HotelsAsbestos Removal and Surveying London Case Study - Hotels
Asbestos Removal and Surveying London Case Study - HotelsSimply Marcomms
 
Asbestos Removal London Case Study – Financial
Asbestos Removal London Case Study – FinancialAsbestos Removal London Case Study – Financial
Asbestos Removal London Case Study – FinancialSimply Marcomms
 
Asbestos Removal Case Study – Healthcare
Asbestos Removal  Case Study – HealthcareAsbestos Removal  Case Study – Healthcare
Asbestos Removal Case Study – HealthcareSimply Marcomms
 
Asbestos Removal London Case Study – Healthcare
Asbestos Removal London Case Study – HealthcareAsbestos Removal London Case Study – Healthcare
Asbestos Removal London Case Study – HealthcareSimply Marcomms
 
Asbestos Removal London Case Study – Education
Asbestos Removal London Case Study – EducationAsbestos Removal London Case Study – Education
Asbestos Removal London Case Study – EducationSimply Marcomms
 
Asbestos Removal London Case Study – Residential
Asbestos Removal London Case Study – ResidentialAsbestos Removal London Case Study – Residential
Asbestos Removal London Case Study – ResidentialSimply Marcomms
 
Asbestos Removal London Case Study – Community Centre Projects
Asbestos Removal London Case Study – Community Centre ProjectsAsbestos Removal London Case Study – Community Centre Projects
Asbestos Removal London Case Study – Community Centre ProjectsSimply Marcomms
 

Más de Simply Marcomms (20)

Site Insurance & Warranties - Standard contracts on self-build, renovation an...
Site Insurance & Warranties - Standard contracts on self-build, renovation an...Site Insurance & Warranties - Standard contracts on self-build, renovation an...
Site Insurance & Warranties - Standard contracts on self-build, renovation an...
 
Self-Build Zone host site insurance masterclass at national home improvement ...
Self-Build Zone host site insurance masterclass at national home improvement ...Self-Build Zone host site insurance masterclass at national home improvement ...
Self-Build Zone host site insurance masterclass at national home improvement ...
 
Self Build Zone Home Improvement show 2012
Self Build Zone Home Improvement show 2012 Self Build Zone Home Improvement show 2012
Self Build Zone Home Improvement show 2012
 
Energy and Construction PR and Marketing Case Study - William Dyer Electrical...
Energy and Construction PR and Marketing Case Study - William Dyer Electrical...Energy and Construction PR and Marketing Case Study - William Dyer Electrical...
Energy and Construction PR and Marketing Case Study - William Dyer Electrical...
 
Promoting more Custom Build Housing
Promoting more Custom Build HousingPromoting more Custom Build Housing
Promoting more Custom Build Housing
 
Solihull School - David Turnbull Music School - Case Study
Solihull School - David Turnbull Music School - Case StudySolihull School - David Turnbull Music School - Case Study
Solihull School - David Turnbull Music School - Case Study
 
Scottish Ballet - Case Study
Scottish Ballet - Case StudyScottish Ballet - Case Study
Scottish Ballet - Case Study
 
Pimlico Academy Auditorium
Pimlico Academy  AuditoriumPimlico Academy  Auditorium
Pimlico Academy Auditorium
 
Noodle Street Restaurant - Case Study
Noodle Street Restaurant - Case StudyNoodle Street Restaurant - Case Study
Noodle Street Restaurant - Case Study
 
Buildstore developers conference structural warranty
Buildstore developers conference structural warrantyBuildstore developers conference structural warranty
Buildstore developers conference structural warranty
 
Saving Energy in Halls of Residence
Saving Energy in Halls of ResidenceSaving Energy in Halls of Residence
Saving Energy in Halls of Residence
 
Asbestos Surveying London Case Study – Retail Projects
Asbestos Surveying London Case Study – Retail ProjectsAsbestos Surveying London Case Study – Retail Projects
Asbestos Surveying London Case Study – Retail Projects
 
Asbestos Removal Case Study -Construction
Asbestos Removal Case Study -ConstructionAsbestos Removal Case Study -Construction
Asbestos Removal Case Study -Construction
 
Asbestos Removal and Surveying London Case Study - Hotels
Asbestos Removal and Surveying London Case Study - HotelsAsbestos Removal and Surveying London Case Study - Hotels
Asbestos Removal and Surveying London Case Study - Hotels
 
Asbestos Removal London Case Study – Financial
Asbestos Removal London Case Study – FinancialAsbestos Removal London Case Study – Financial
Asbestos Removal London Case Study – Financial
 
Asbestos Removal Case Study – Healthcare
Asbestos Removal  Case Study – HealthcareAsbestos Removal  Case Study – Healthcare
Asbestos Removal Case Study – Healthcare
 
Asbestos Removal London Case Study – Healthcare
Asbestos Removal London Case Study – HealthcareAsbestos Removal London Case Study – Healthcare
Asbestos Removal London Case Study – Healthcare
 
Asbestos Removal London Case Study – Education
Asbestos Removal London Case Study – EducationAsbestos Removal London Case Study – Education
Asbestos Removal London Case Study – Education
 
Asbestos Removal London Case Study – Residential
Asbestos Removal London Case Study – ResidentialAsbestos Removal London Case Study – Residential
Asbestos Removal London Case Study – Residential
 
Asbestos Removal London Case Study – Community Centre Projects
Asbestos Removal London Case Study – Community Centre ProjectsAsbestos Removal London Case Study – Community Centre Projects
Asbestos Removal London Case Study – Community Centre Projects
 

Último

8447779800, Low rate Call girls in Rohini Delhi NCR
8447779800, Low rate Call girls in Rohini Delhi NCR8447779800, Low rate Call girls in Rohini Delhi NCR
8447779800, Low rate Call girls in Rohini Delhi NCRashishs7044
 
Digital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdfDigital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdfJos Voskuil
 
Market Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMarket Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMintel Group
 
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase  19 April  2024  Energy News issue - 1717 by Khaled Al Awadi.pdfNewBase  19 April  2024  Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfKhaled Al Awadi
 
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607dollysharma2066
 
Annual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesAnnual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesKeppelCorporation
 
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptxThe-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptxmbikashkanyari
 
Kenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby AfricaKenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby Africaictsugar
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckHajeJanKamps
 
Financial-Statement-Analysis-of-Coca-cola-Company.pptx
Financial-Statement-Analysis-of-Coca-cola-Company.pptxFinancial-Statement-Analysis-of-Coca-cola-Company.pptx
Financial-Statement-Analysis-of-Coca-cola-Company.pptxsaniyaimamuddin
 
Chapter 9 PPT 4th edition.pdf internal audit
Chapter 9 PPT 4th edition.pdf internal auditChapter 9 PPT 4th edition.pdf internal audit
Chapter 9 PPT 4th edition.pdf internal auditNhtLNguyn9
 
Marketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent ChirchirMarketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent Chirchirictsugar
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03DallasHaselhorst
 
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCRashishs7044
 
Innovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfInnovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfrichard876048
 
Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Anamaria Contreras
 
Unlocking the Future: Explore Web 3.0 Workshop to Start Earning Today!
Unlocking the Future: Explore Web 3.0 Workshop to Start Earning Today!Unlocking the Future: Explore Web 3.0 Workshop to Start Earning Today!
Unlocking the Future: Explore Web 3.0 Workshop to Start Earning Today!Doge Mining Website
 
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCRashishs7044
 

Último (20)

8447779800, Low rate Call girls in Rohini Delhi NCR
8447779800, Low rate Call girls in Rohini Delhi NCR8447779800, Low rate Call girls in Rohini Delhi NCR
8447779800, Low rate Call girls in Rohini Delhi NCR
 
Digital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdfDigital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdf
 
Market Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMarket Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 Edition
 
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase  19 April  2024  Energy News issue - 1717 by Khaled Al Awadi.pdfNewBase  19 April  2024  Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
 
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
 
No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...
No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...
No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...
 
Annual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesAnnual General Meeting Presentation Slides
Annual General Meeting Presentation Slides
 
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptxThe-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
 
Kenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby AfricaKenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby Africa
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
 
Financial-Statement-Analysis-of-Coca-cola-Company.pptx
Financial-Statement-Analysis-of-Coca-cola-Company.pptxFinancial-Statement-Analysis-of-Coca-cola-Company.pptx
Financial-Statement-Analysis-of-Coca-cola-Company.pptx
 
Chapter 9 PPT 4th edition.pdf internal audit
Chapter 9 PPT 4th edition.pdf internal auditChapter 9 PPT 4th edition.pdf internal audit
Chapter 9 PPT 4th edition.pdf internal audit
 
Marketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent ChirchirMarketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent Chirchir
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03
 
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
 
Innovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfInnovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdf
 
Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.
 
Call Us ➥9319373153▻Call Girls In North Goa
Call Us ➥9319373153▻Call Girls In North GoaCall Us ➥9319373153▻Call Girls In North Goa
Call Us ➥9319373153▻Call Girls In North Goa
 
Unlocking the Future: Explore Web 3.0 Workshop to Start Earning Today!
Unlocking the Future: Explore Web 3.0 Workshop to Start Earning Today!Unlocking the Future: Explore Web 3.0 Workshop to Start Earning Today!
Unlocking the Future: Explore Web 3.0 Workshop to Start Earning Today!
 
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
8447779800, Low rate Call girls in New Ashok Nagar Delhi NCR
 

Online PR Built Environment

  • 1. Online PR in the Built Environment Header here or text Header here or text Katie Brown SMPR (Simply Marcomms Ltd) @KatieBrownTweet
  • 2. B2B PR & social media Creating, optimising, publishing & sharing online marketing content using social media.
  • 4. Google – Page 1 Domination
  • 5. Types of online content  News Releases/Media Profiles  Articles/Case Studies/Features  Videos/Webinars  Whitepapers/Brochures  Presentations  Infographics  Audio Bulletins  Images
  • 8. Social Media Landscape “All your online content should be created, optimised, shared and published with search in mind”
  • 10. LinkedIn - tips  Optimise your personal profile  Create company profile  Connect with customers/targets  RSS feed from your blog  Join relevant groups  Start conversations  Share posts from your blog  Don’t sell and don’t be spammy  Watch the enquiries come in!
  • 11.
  • 12.
  • 14. 3983 views 11720 views
  • 15.
  • 16.
  • 17.
  • 18. Top 10 tools for the Built Environment 1. WordPress - EVERYTHING 6. Issuu/YUDU – PDFs 2. Construction - InTo - PR 7. Pinterest - EVERYTHING 3. LinkedIn - EVERYTHING 8. YouTube - Videos 4. Twitter - EVERYTHING 9. FlickR - Images 5. Google Alerts - Tracking 10. Slideshare – Presentations
  • 19. Thank you for your time Any questions? Header here or text Header here or text