This document discusses the difference between library output and outcome measures, and provides examples of each. It explores traditional and newer output measures used by libraries, as well as more detailed state measures. The document also discusses analytical perspectives for library data, such as simple reporting, trend analysis, peer comparison, and tools that can be used to analyze data. Finally, it addresses how to bridge the gap between outputs and outcomes by focusing on the user perspective and connecting outputs to intended outcomes through rhetorical statements.