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EFS 7.0 helps turn research panels into communities August 2009GLOBALPARK
Globalpark takes a best of breed approach to market ©2009 Globalpark AG Page 2 Technology Vendors MR Globalpark’sEnterprise Feedback Suite PR Research Agencies HR
EFS: Enterprise Feedback Suite Platform for managing surveys, panels and communities across the enterprise (HR, MR, PR) Multimode: online, pen & paper, mobile surveys Engaging: multilingual, multimedia, web 2.0, mobile Easy to use: intuitive design, integrated methodology Efficient: automation capabilities Scalable: from 200 to 2 Million members Open: Open API (we play well with others)  ©2009 Globalpark AG Page 3
What’s new in EFS 7.0 Community, community, community! Respondent engagement Continued commitment to quality Performance and scalability Make users lives easier ©2009 Globalpark AG Page 4
7.0 community features Profile sharing/searching Push/Pull with existing social media Blog / Featured Blogs Real-time Chat / Multi-threaded Forums Wall posting Member rating system ©2009 Globalpark AG Page 5
Homepage ©2009 Globalpark AG Page 6
After logging in ©2009 Globalpark AG Page 7
Manage which information to share ©2009 Globalpark AG Page 8
Find others: by interests, location… ©2009 Globalpark AG Page 9
Push out to social networking sites ©2009 Globalpark AG Page 10 NOTE: Profile page and newsfeed exposure attracts new members
Pull in outside social activity ©2009 Globalpark AG Page 11
Chat in real time ©2009 Globalpark AG Page 12
Have multiple threaded “discussions” ©2009 Globalpark AG Page 13
Member-led blogs, uploaded files ©2009 Globalpark AG Page 14 (Rosie Davies)
Rate (and be rated by) other members ©2009 Globalpark AG Page 15
community Central community management for activities in- and outside the core site ©2009 Globalpark AG Page 16 Millennials who shop by mobile device shareopinions in semi-moderated TXT chat room. Parents with small children pushed out tocollaboratively “build” their perfect car seat. Tracking and results pulled back into EFS.
Summary: we are on the forefront of exciting times Centrally managed, low cost way to explore usefulness of social media functionality to glean insight Globalpark is your reliable partner for efficiency, quality and innovative installations that bring: Customer understanding Member satisfaction / advocacy Product innovation Bottom line growth ©2009 Globalpark AG Page 17

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EFS7.0Community

  • 1. EFS 7.0 helps turn research panels into communities August 2009GLOBALPARK
  • 2. Globalpark takes a best of breed approach to market ©2009 Globalpark AG Page 2 Technology Vendors MR Globalpark’sEnterprise Feedback Suite PR Research Agencies HR
  • 3. EFS: Enterprise Feedback Suite Platform for managing surveys, panels and communities across the enterprise (HR, MR, PR) Multimode: online, pen & paper, mobile surveys Engaging: multilingual, multimedia, web 2.0, mobile Easy to use: intuitive design, integrated methodology Efficient: automation capabilities Scalable: from 200 to 2 Million members Open: Open API (we play well with others) ©2009 Globalpark AG Page 3
  • 4. What’s new in EFS 7.0 Community, community, community! Respondent engagement Continued commitment to quality Performance and scalability Make users lives easier ©2009 Globalpark AG Page 4
  • 5. 7.0 community features Profile sharing/searching Push/Pull with existing social media Blog / Featured Blogs Real-time Chat / Multi-threaded Forums Wall posting Member rating system ©2009 Globalpark AG Page 5
  • 7. After logging in ©2009 Globalpark AG Page 7
  • 8. Manage which information to share ©2009 Globalpark AG Page 8
  • 9. Find others: by interests, location… ©2009 Globalpark AG Page 9
  • 10. Push out to social networking sites ©2009 Globalpark AG Page 10 NOTE: Profile page and newsfeed exposure attracts new members
  • 11. Pull in outside social activity ©2009 Globalpark AG Page 11
  • 12. Chat in real time ©2009 Globalpark AG Page 12
  • 13. Have multiple threaded “discussions” ©2009 Globalpark AG Page 13
  • 14. Member-led blogs, uploaded files ©2009 Globalpark AG Page 14 (Rosie Davies)
  • 15. Rate (and be rated by) other members ©2009 Globalpark AG Page 15
  • 16. community Central community management for activities in- and outside the core site ©2009 Globalpark AG Page 16 Millennials who shop by mobile device shareopinions in semi-moderated TXT chat room. Parents with small children pushed out tocollaboratively “build” their perfect car seat. Tracking and results pulled back into EFS.
  • 17. Summary: we are on the forefront of exciting times Centrally managed, low cost way to explore usefulness of social media functionality to glean insight Globalpark is your reliable partner for efficiency, quality and innovative installations that bring: Customer understanding Member satisfaction / advocacy Product innovation Bottom line growth ©2009 Globalpark AG Page 17

Notas del editor

  1. Enterprise Feedback Suite encompasses modular products for market research (EFS Survey, EFS Panel) and human resources (EFS Employee, EFS Leadership) in addition to functional extensions (Mobile – for WAP and SMS, Conjoint – for adaptive conjoint analysis, and Hybrid – for paper surveys)
  2. COMMUNITY: Multi-directional interaction with and across participants Participants can post blogs, share videos, participate in discussion forums, and rate other members. Result: turn a traditional research panel into a perfect platform for online ethnography and collaborative product innovationRESPONDENT ENGAGEMENT: Integrated SMS abilities Dynamic Flash questions – new and improved Accommodations for visually impaired participantsQUALITY:Automated duplicates checking Panel tracking On-demand integration with RelevantID, the market leader in ensuring your respondents are who they say they are EFFICIENCY “MAKING LIFE EASIER”: New copy, import and export functions are 8-times faster Message set is now available in 29 languages for multilingual surveys. SCALABILITY: Nearly unlimited amount of variables per survey, without having to split them into several projects. Increased amount of master data per installation Notably better performance for panels with hundreds-of-thousands of members
  3. One example of on-platform activity (mobile); One example of plugging-in to another technology yet retaining data and member tracking.