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Toledo Museum of Art
Recent Educational Initiatives
2011-2013
Center for Visual Arts
Glenwood Church

Glass Pavilion
Toledo Museum of Art
Our purpose: Art Education
Through our collection and facilities we provide
access to works of art and information about them

5
Basic Principles







Art must be connected to all that we do
Always seek to add value
Plan, implement, evaluate
Our people are our greatest asset
Integrate art into people’s lives
Money follows good ideas

6
Key Steps
– Organizing our budget around our core
objectives, rather than traditional
departments
– Re-organizing the staff to better align with
the Strategic Plan (FY13)
– Formulating a 2020 Vision for TMA that will
be realized through each of the strategic
objectives (FY13)

7
Staff Restructure: Executive Team
Associate
Director

COO

Head of
Visitor
Engagement

Chief
Information Officer

Senior
Curator

Chief
Curator

CFO

Director
of
Education

Facilities
Director
Organizational Chart
Board of Directors

Director

Resources/
COO

Content/
Engagement
Assoc Director

Fellows/
Assistants

2 PST assistants
for area

Finance

Human
Resources

Development

2 PST assistants
for area
Facilities

Assistant
Controller

Management
/Training

Dev
Coordinator

Maintenance

Special
Events

HRIS/Payroll

Asst Director

Grounds

Retail

Protective
Services

Membership
/Visitor
Services

Utility

Tech/AV
Equip

Volunteers

Asst
Manager/
Capital
Projects

Information

Chief Curator

Visual
Literacy

Asst Systems
Officer

Curators

Docents

Systems
Analyst

Conservator

Outreach/
Family
Center

Asst Network
/Software
Management
Head
Librarian

Assistant
Director

Visitor
Engagement

Communications

Exhibitions/
Publications

Social Media

Glass Studio

PR & PI

Interpretation
& Editing
Design
Studio

TSO

9
Five Strategic Objectives
2011-2015
•
•
•
•
•

Expanding Access to the Collections
Teaching Visual Literacy
Increasing Visibility
Developing Museum Assets
Working with Artists
Teaching Visual Literacy
The ability to construct meaning from
everything you see.
Teaching Visual Literacy is fundamental
for shaping today's youth into
tomorrow’s leaders, and to living a fully
sensed life.
11
Teaching Visual Literacy

School Tours
Baby Tours
90% of our information is
received by our eyes.
For infants, the
neurons in the
brain are
developing at a
rapid pace
during this time.
There are many
more neuron
connections in an
infant’s brain in
comparison to an
adult (Klugar,
2009). This
suggests that
infants are quite
capable of
learning from a
stimulating
environment.
If the brain is not
provided with
stimulating
experiences
during this time,
these neuron
connectors die
off. It is difficult to
get them back!
Early Development

The visual
system and
the limbic
system
develop very
rapidly over
the first few
weeks
(Dodwell,
Humphrey, &
Muir, 1987).
After extensive research with babies
around the world…
Baby Introductions
What we learned
• Babies like both abstract and representational works of
art, they prefer bright colors, portraits of babies, and
portraits with big eyes.
• The tour can be no longer than 30 minutes.
• You can only spend a brief time in front of each work.
• Parents need some coaching so that they know how to
interact with their child.
• Babies are great at selecting their own paintings that
they like.
• Our ‘research’ supports the findings in previous
research – babies like bright, bold and colorful works of
art.
TMA is producing a suite of publications
about Visual Literacy
Toddler Time Tours
Starting in February
2014, toddlers will get
the chance to
experience Docent-led
tours designed
specifically for them.
TMA has redesigned its docent program and prepared a
new curriculum, including brain science, vision and
perception studies, and Visual Literacy methodologies.

TMA Docent Program 2012
Curriculum
Human Visual Perception and the Brain
The Toledo
Museum of
Art is
preparing an
iBook for
use within
its docent
curriculum
and in online
training
courses
Training Programs

Training Programs in Visual Literacy and its methodologies
are being offered to TMA staff, gallery guards, volunteers,
board members, donors, sponsors, educational and health
service providers.

27
The Toledo Museum of Art has launched
a new website, dedicated to Visual
Literacy

http://www.vislit.org/
THE 2014 INTERNATIONAL
VISUAL LITERACY
CONFERENCE
The Art of Seeing: From Ordinary to
Extraordinary.
Toledo Museum of Art

November 5 to 8, 2014

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Recent Educational Initiatives at the Toledo Museum of Art

  • 1. Toledo Museum of Art Recent Educational Initiatives 2011-2013
  • 2.
  • 3. Center for Visual Arts Glenwood Church Glass Pavilion
  • 4.
  • 5. Toledo Museum of Art Our purpose: Art Education Through our collection and facilities we provide access to works of art and information about them 5
  • 6. Basic Principles       Art must be connected to all that we do Always seek to add value Plan, implement, evaluate Our people are our greatest asset Integrate art into people’s lives Money follows good ideas 6
  • 7. Key Steps – Organizing our budget around our core objectives, rather than traditional departments – Re-organizing the staff to better align with the Strategic Plan (FY13) – Formulating a 2020 Vision for TMA that will be realized through each of the strategic objectives (FY13) 7
  • 8. Staff Restructure: Executive Team Associate Director COO Head of Visitor Engagement Chief Information Officer Senior Curator Chief Curator CFO Director of Education Facilities Director
  • 9. Organizational Chart Board of Directors Director Resources/ COO Content/ Engagement Assoc Director Fellows/ Assistants 2 PST assistants for area Finance Human Resources Development 2 PST assistants for area Facilities Assistant Controller Management /Training Dev Coordinator Maintenance Special Events HRIS/Payroll Asst Director Grounds Retail Protective Services Membership /Visitor Services Utility Tech/AV Equip Volunteers Asst Manager/ Capital Projects Information Chief Curator Visual Literacy Asst Systems Officer Curators Docents Systems Analyst Conservator Outreach/ Family Center Asst Network /Software Management Head Librarian Assistant Director Visitor Engagement Communications Exhibitions/ Publications Social Media Glass Studio PR & PI Interpretation & Editing Design Studio TSO 9
  • 10. Five Strategic Objectives 2011-2015 • • • • • Expanding Access to the Collections Teaching Visual Literacy Increasing Visibility Developing Museum Assets Working with Artists
  • 11. Teaching Visual Literacy The ability to construct meaning from everything you see. Teaching Visual Literacy is fundamental for shaping today's youth into tomorrow’s leaders, and to living a fully sensed life. 11
  • 13. 90% of our information is received by our eyes.
  • 14. For infants, the neurons in the brain are developing at a rapid pace during this time.
  • 15. There are many more neuron connections in an infant’s brain in comparison to an adult (Klugar, 2009). This suggests that infants are quite capable of learning from a stimulating environment.
  • 16. If the brain is not provided with stimulating experiences during this time, these neuron connectors die off. It is difficult to get them back!
  • 17. Early Development The visual system and the limbic system develop very rapidly over the first few weeks (Dodwell, Humphrey, & Muir, 1987).
  • 18. After extensive research with babies around the world…
  • 20. What we learned • Babies like both abstract and representational works of art, they prefer bright colors, portraits of babies, and portraits with big eyes. • The tour can be no longer than 30 minutes. • You can only spend a brief time in front of each work. • Parents need some coaching so that they know how to interact with their child. • Babies are great at selecting their own paintings that they like. • Our ‘research’ supports the findings in previous research – babies like bright, bold and colorful works of art.
  • 21. TMA is producing a suite of publications about Visual Literacy
  • 22.
  • 23.
  • 24. Toddler Time Tours Starting in February 2014, toddlers will get the chance to experience Docent-led tours designed specifically for them.
  • 25. TMA has redesigned its docent program and prepared a new curriculum, including brain science, vision and perception studies, and Visual Literacy methodologies. TMA Docent Program 2012 Curriculum Human Visual Perception and the Brain
  • 26. The Toledo Museum of Art is preparing an iBook for use within its docent curriculum and in online training courses
  • 27. Training Programs Training Programs in Visual Literacy and its methodologies are being offered to TMA staff, gallery guards, volunteers, board members, donors, sponsors, educational and health service providers. 27
  • 28. The Toledo Museum of Art has launched a new website, dedicated to Visual Literacy http://www.vislit.org/
  • 29. THE 2014 INTERNATIONAL VISUAL LITERACY CONFERENCE The Art of Seeing: From Ordinary to Extraordinary. Toledo Museum of Art November 5 to 8, 2014

Notas del editor

  1. Here is an example of a forced choice experiment where the child has to choose between two different images of a face. The researcher observes the child through a small peep hole from behind the screen. From this vantage point, the researcher looks for visual fixation on one image to determine the image of choice.