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Museums, Galleries & Artistic
organizations of all types are evolving
to meet the unique opportunities in the
mobile digital world developing all
around us.

MUUZ is a suite of mobile apps that
spans across all major platforms,
offering a unique & engaging in-venue
experience
for your visitors.
challenge
 decreasing visitor numbers

 attracting new visitors
  how do you get new, younger visitors into museums & art galleries?


 engaging with visitors in creative ways
  keeping visitors interested throughout exhibits


 curbing in-venue photography
  how do you keep people from using their cameras in museums?
smartphone market
        north american mobile platform growth

 50

37.5

 25

12.5

  0
  Q1 09      Q2 09   Q3 09    Q4 09    Q1 10       Q2 10


            iPhone      Android       Blackberry
smartphone market         market
            european mobile platform




2010




       0          12.5       25       37.5      50

               Apple     Blackberry   Android
smartphone market
          mobile platform market by country (europe)


UK



DE



FR


     0             7.5               15            22.5       30

           Apple         Microsoft    Blackberry     Google
evolve
 change without compromise
  apps compliment & enhance an exhibition, but don’t distract


 deeper content
  by providing deeper content, visitors gain a fuller understanding of your
  exhibition


 wider reach
  apps allow you to reach people even while they’re not at your venue
benefits
 bring interactivity to your collections
  add layers of interactivity & content to your collections


 manage shared information
  by giving people sharing options of QR code content, they will be less
  likely to use there cameras
  share content via Twitter, Facebook & email


 reduce overhead
  reduces the need for expensive audio tour hardware & management
the company
 Mobile app suite
  iPhone, Blackberry, Android, iPad, Playbook


 partnerships
  apps being developed for THEMUSEUM, Art Allies, CAFKA


 the team
  Kevin Hansen // Creative Director
  Jason Kleinbub // Blackberry Developer
  Jason Powell // Software Architect
  John Bolton // iOS Developer
the app
 self managed
  you create & manage content yourself, making it quick and
  flexible


 inform & educate
  keep visitors up to date on new events & exhibitions


 engage
  use the powerful embedded tools to create an interactive
  experience for your visitors
create
 content management system
  a simple web interface for the creation & management of all of
  your content


 text, image, video & audio
  image galleries, youtube videos and audio tours can all be
  included in your application content


 create & manage QR codes
  create your content and a QR code is automatically generated
  for you to print out and place in your venue
inform
  EXHIBITIONS
   photo galleries, video, audio & text content


  EVENTS
   event info, date, time, location, google maps integration


  FLOORPLANS
   interactive floorplan of your venue


  VENUE INFORMATION
   google maps, pricing,
engage
 qr codes
  create & place QR codes along with your exhibition to give
  access to additional multimedia & text content


 scan
  visitors can use the app to scan QR codes & learn more
  about the pieces in your collection
  video, audio tours, image or text content are all available


 think creatively
  use QR codes to create scavenger hunts, direct people to
  other interesting exhibits or use them in your marketing
  initiatives
track
 QR analytics
  track visitors progress through your venue
  analyze the success of exhibitions & specific pieces
  track the success of marketing campaigns
iPhone
Blackberry
Playbook
iPad
process
 discovery
  we get to know your organization & learn about your visitors.


 design
  design an interface becomes an extension of your brand &
  integrates into the visitors’ experience seamlessly


 launch
  we submit the apps into the appropriate app stores for you &
  train your staff on how to create & manage content
investment
 $9,000 - $15,000 / year
  white labelled implementation of the existing product
  exhibitions, events, venue info, QR scanner


 $25,000 - $50,000 / year
  custom designed interface to match your brand with existing
  featureset
  exhibitions, events, venue info, QR scanner


 commission
  we can develop additional features & custom applications to
the future
 upgrades
  as the platform evolves, your apps will automatically be
  upgraded to work with new phones & technologies


 new features
  as the platform evolves, new features & options will be made
  available to you


 partnership
  as your organization evolves, we will work with you to add new
  features and adapt the apps to suit your growing needs

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MUUZ Mobile App Suite

  • 1. Museums, Galleries & Artistic organizations of all types are evolving to meet the unique opportunities in the mobile digital world developing all around us. MUUZ is a suite of mobile apps that spans across all major platforms, offering a unique & engaging in-venue experience for your visitors.
  • 2. challenge decreasing visitor numbers attracting new visitors how do you get new, younger visitors into museums & art galleries? engaging with visitors in creative ways keeping visitors interested throughout exhibits curbing in-venue photography how do you keep people from using their cameras in museums?
  • 3. smartphone market north american mobile platform growth 50 37.5 25 12.5 0 Q1 09 Q2 09 Q3 09 Q4 09 Q1 10 Q2 10 iPhone Android Blackberry
  • 4. smartphone market market european mobile platform 2010 0 12.5 25 37.5 50 Apple Blackberry Android
  • 5. smartphone market mobile platform market by country (europe) UK DE FR 0 7.5 15 22.5 30 Apple Microsoft Blackberry Google
  • 6. evolve change without compromise apps compliment & enhance an exhibition, but don’t distract deeper content by providing deeper content, visitors gain a fuller understanding of your exhibition wider reach apps allow you to reach people even while they’re not at your venue
  • 7. benefits bring interactivity to your collections add layers of interactivity & content to your collections manage shared information by giving people sharing options of QR code content, they will be less likely to use there cameras share content via Twitter, Facebook & email reduce overhead reduces the need for expensive audio tour hardware & management
  • 8. the company Mobile app suite iPhone, Blackberry, Android, iPad, Playbook partnerships apps being developed for THEMUSEUM, Art Allies, CAFKA the team Kevin Hansen // Creative Director Jason Kleinbub // Blackberry Developer Jason Powell // Software Architect John Bolton // iOS Developer
  • 9. the app self managed you create & manage content yourself, making it quick and flexible inform & educate keep visitors up to date on new events & exhibitions engage use the powerful embedded tools to create an interactive experience for your visitors
  • 10. create content management system a simple web interface for the creation & management of all of your content text, image, video & audio image galleries, youtube videos and audio tours can all be included in your application content create & manage QR codes create your content and a QR code is automatically generated for you to print out and place in your venue
  • 11. inform EXHIBITIONS photo galleries, video, audio & text content EVENTS event info, date, time, location, google maps integration FLOORPLANS interactive floorplan of your venue VENUE INFORMATION google maps, pricing,
  • 12. engage qr codes create & place QR codes along with your exhibition to give access to additional multimedia & text content scan visitors can use the app to scan QR codes & learn more about the pieces in your collection video, audio tours, image or text content are all available think creatively use QR codes to create scavenger hunts, direct people to other interesting exhibits or use them in your marketing initiatives
  • 13. track QR analytics track visitors progress through your venue analyze the success of exhibitions & specific pieces track the success of marketing campaigns
  • 17. iPad
  • 18. process discovery we get to know your organization & learn about your visitors. design design an interface becomes an extension of your brand & integrates into the visitors’ experience seamlessly launch we submit the apps into the appropriate app stores for you & train your staff on how to create & manage content
  • 19. investment $9,000 - $15,000 / year white labelled implementation of the existing product exhibitions, events, venue info, QR scanner $25,000 - $50,000 / year custom designed interface to match your brand with existing featureset exhibitions, events, venue info, QR scanner commission we can develop additional features & custom applications to
  • 20. the future upgrades as the platform evolves, your apps will automatically be upgraded to work with new phones & technologies new features as the platform evolves, new features & options will be made available to you partnership as your organization evolves, we will work with you to add new features and adapt the apps to suit your growing needs

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