Social media policy is essential to regulate employees behaviour on social media and to ensure the transfer of value to the targeted audience. Without effective social media policy company is at the risk of loosing it reputation & and loosing an opportunity to capture more clients. Here only effective social media policy can guarantee the social media return to the company.

1. SOCIAL MEDIA POLICY
Way to achieve Guaranteed Social media Success

2. WHAT IS SOCIAL MEDIA POLICY?

3. WHAT IS SOCIAL MEDIA POLICY?
It’s A CORPORATE
CODE OF CONDUCT THAT:
“Regulates employees
behavior on Social media”

4. 3 BASICS OF SOCIAL MEDIA POLICY
1. Promote & Protect Company
2. Regulate & Conduct Employee Behavior
3. Facilitate, Entertain & support Customer

5. WHAT ABSENCE OF SOCIAL MEDIA POLICY
MEANS?
Expose the company to
a. Legal problems
b. Public embarrassment

6. WHAT ABSENCE OF SOCIAL MEDIA POLICY
MEANS?
Problem for employees
“Fired From Job”

7. WHAT ABSENCE OF SOCIAL MEDIA POLICY
MEANS?
Unhappy Uncheerful
Customer Audience
(Potential customer)
”

8. THE ULTIMATE RESULT?
Waste of
Money
&
Efforts

9. GUIDELINES FOR SOCIAL MEDIA POLICY

10. 1. BE
RESPONSIBLE

11. 2. BE
CREDIBLE

12. 3. ADD VALUE FOR
AUDIENCE

13. 4. ENSURE MINIMUM
RESPONSE TIME

14. 5. UNDERSTAND THE DIFFERENCE BTW
PERSONAL & PROFESSIONAL PRACTICES

15. 6. NEVER SHARE
CONFIDENTIAL INFORMATION

16. 7. NEVER BE
INCONSISTENT

17. 8. DON’T BE
BIAS

18. 9. NEVER VIOLATE
COPYWRITE

19. 10. NEVER SHARE
CONTROVERSIAL THINGS

20. RESULTS OF EFFECTIVE SOCIAL MEDIA
POLICY
•HAPPY &
CONVINCED
AUDIENCE THAT IS
READY TO BUY
• INCREASED
BOTTOM-LINE
FIGURES FOR
COMPANY
• JOB SUCCESS FOR
EMPLOYEE

21. ADOPT SOCIAL MEDIA POLICY TODAY IF YOU WANT
A
GUARANTEED SOCIAL MEDIA SUCCESS
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