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“WORKING4U” – Creating a two-way
        communication
A  BID or Business Improvement District is an
  area within which businesses come together
  and agree collectively in projects and
  services, which they think will improve their
  trading environment. Importantly, these
  would be new and additional projects, not
  replacing services already provided by Fife
  Council.
 Kirkcaldy 4 All is an Independent Company
  Limited by Guarantee and is funded by the
  collection of a Levy from Non Domestic Rate
  Payers and supplemented by matched
  funding from Fife Council.
The following four succinct objectives were
formed:

uArea   Promotion – Attracting Customers.
t Clean and Attractive – Taking a pride in
Kirkcaldy.
  Safe and Welcoming – Feeling safer in
Kirkcaldy.
i Facilitation – Helping out local business.
The following aims of the BID were established in
2010:
To create a well promoted and vibrant town centre
To increase the number and quality of events
To create a family friendly atmosphere
To attract more visitors and increase spend
To raise Kirkcaldy’s profile by improving people’s
perception of the town
To help create a safe and welcoming town centre
To create a cleaner and more attractive town
centre
To help businesses make cost savings
To address green issues such as recycling.
The BID has delivered the following to promote
Kirkcaldy and increase footfall:

Kirkcaldy Comedy Festival
Continental Markets/Street Theatre
Halfords Tour Series Bike Race in Partnership
with Fife Council
Civic Light Switch on/ Christmas Lights switch
on
Advertising on Local/Regional Radio
Website/Facebook
Marketing Strategy
The following projects have been undertaken
to address cleanliness in the Town Centre:

Increased   floral arrangements – Beautiful
Scotland.
Gutter Clean
Civic lighting
Pest control
Christmas street lights
 Wifi Kirkcaldy Town Centre
 Shop Safe Radio Scheme – reduction in cost
 Purse Bells
 Wifi App for Childsafe/Vulnerable Person
Projects that have been established to help
local businesses & to reduce costs:

Lobbied  for car-park to stay open during
Christmas period.
Parking charges
Adam Smith roundabout
Rates – Scottish Chamber of Commerce
Radical Rubbish – free uplift
Small Business Support Grant
Business Forum
 Promenade    regeneration
 Facilitating the different use of buildings
 Fife Chamber of Commerce – representative
 Adam Smith – attracting investment (Tourism
  & Leisure)
 Liaising with Morrisons
 Negotiating with Fife Council – eg limiting
  out of Town retail.
 Cars in pedestrian area of High St.

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Kirkcaldy4All

  • 1. “WORKING4U” – Creating a two-way communication
  • 2. A BID or Business Improvement District is an area within which businesses come together and agree collectively in projects and services, which they think will improve their trading environment. Importantly, these would be new and additional projects, not replacing services already provided by Fife Council.  Kirkcaldy 4 All is an Independent Company Limited by Guarantee and is funded by the collection of a Levy from Non Domestic Rate Payers and supplemented by matched funding from Fife Council.
  • 3. The following four succinct objectives were formed: uArea Promotion – Attracting Customers. t Clean and Attractive – Taking a pride in Kirkcaldy. Safe and Welcoming – Feeling safer in Kirkcaldy. i Facilitation – Helping out local business.
  • 4. The following aims of the BID were established in 2010: To create a well promoted and vibrant town centre To increase the number and quality of events To create a family friendly atmosphere To attract more visitors and increase spend To raise Kirkcaldy’s profile by improving people’s perception of the town To help create a safe and welcoming town centre To create a cleaner and more attractive town centre To help businesses make cost savings To address green issues such as recycling.
  • 5. The BID has delivered the following to promote Kirkcaldy and increase footfall: Kirkcaldy Comedy Festival Continental Markets/Street Theatre Halfords Tour Series Bike Race in Partnership with Fife Council Civic Light Switch on/ Christmas Lights switch on Advertising on Local/Regional Radio Website/Facebook Marketing Strategy
  • 6. The following projects have been undertaken to address cleanliness in the Town Centre: Increased floral arrangements – Beautiful Scotland. Gutter Clean Civic lighting Pest control Christmas street lights
  • 7.  Wifi Kirkcaldy Town Centre  Shop Safe Radio Scheme – reduction in cost  Purse Bells  Wifi App for Childsafe/Vulnerable Person
  • 8. Projects that have been established to help local businesses & to reduce costs: Lobbied for car-park to stay open during Christmas period. Parking charges Adam Smith roundabout Rates – Scottish Chamber of Commerce Radical Rubbish – free uplift Small Business Support Grant Business Forum
  • 9.  Promenade regeneration  Facilitating the different use of buildings  Fife Chamber of Commerce – representative  Adam Smith – attracting investment (Tourism & Leisure)  Liaising with Morrisons  Negotiating with Fife Council – eg limiting out of Town retail.  Cars in pedestrian area of High St.