2. A BID or Business Improvement District is an
area within which businesses come together
and agree collectively in projects and
services, which they think will improve their
trading environment. Importantly, these
would be new and additional projects, not
replacing services already provided by Fife
Council.
Kirkcaldy 4 All is an Independent Company
Limited by Guarantee and is funded by the
collection of a Levy from Non Domestic Rate
Payers and supplemented by matched
funding from Fife Council.
3. The following four succinct objectives were
formed:
uArea Promotion – Attracting Customers.
t Clean and Attractive – Taking a pride in
Kirkcaldy.
Safe and Welcoming – Feeling safer in
Kirkcaldy.
i Facilitation – Helping out local business.
4. The following aims of the BID were established in
2010:
To create a well promoted and vibrant town centre
To increase the number and quality of events
To create a family friendly atmosphere
To attract more visitors and increase spend
To raise Kirkcaldy’s profile by improving people’s
perception of the town
To help create a safe and welcoming town centre
To create a cleaner and more attractive town
centre
To help businesses make cost savings
To address green issues such as recycling.
5. The BID has delivered the following to promote
Kirkcaldy and increase footfall:
Kirkcaldy Comedy Festival
Continental Markets/Street Theatre
Halfords Tour Series Bike Race in Partnership
with Fife Council
Civic Light Switch on/ Christmas Lights switch
on
Advertising on Local/Regional Radio
Website/Facebook
Marketing Strategy
6. The following projects have been undertaken
to address cleanliness in the Town Centre:
Increased floral arrangements – Beautiful
Scotland.
Gutter Clean
Civic lighting
Pest control
Christmas street lights
7. Wifi Kirkcaldy Town Centre
Shop Safe Radio Scheme – reduction in cost
Purse Bells
Wifi App for Childsafe/Vulnerable Person
8. Projects that have been established to help
local businesses & to reduce costs:
Lobbied for car-park to stay open during
Christmas period.
Parking charges
Adam Smith roundabout
Rates – Scottish Chamber of Commerce
Radical Rubbish – free uplift
Small Business Support Grant
Business Forum
9. Promenade regeneration
Facilitating the different use of buildings
Fife Chamber of Commerce – representative
Adam Smith – attracting investment (Tourism
& Leisure)
Liaising with Morrisons
Negotiating with Fife Council – eg limiting
out of Town retail.
Cars in pedestrian area of High St.