2. Why Consumer prefer Shopping Online?
Indians have started to buy things online
for the following main reasons
54% 50% 42% 28%73%
Save Time Low Prices More Variety Hassle Free No Rush
02
3. Why E-‐Commerce?
110 Million Internet users in India
380 Million Internet users in India
People on an average spend 36.5 hrs online
Time spending mulYplied
18 Million Indians have bought things online
2013
03
2015
2013
2015
This number is expected to grow to 42 Million2015
2013
Year
The volume of E-‐Commerce transacYon was $20 Billion
Expected to reach US $60 Billion2015
2012
4. FACTS
04
About 80% of internet populaYon have bought things online
More than 50% of them have bought things more than Once
Internet sales are excepted to grow more
than 49.5% year on year
5. E-‐Commerce Sales Growth
$
$
$
$
$ 19.6 bn
$ 14 bn
$ 10.1 bn
$ 7.3 bn
2012 2013 2014 2015
YEAR
SALES
05
These numbers are only going to increase....
7. What is Zaplist ?
Mobile Phones
07
We love gadgets. And we love discounts.
At Zaplist we have created a lovable discount gadget store with a pinch of happiness
delivered in every transacYon. Our team acYvely scouts for the best gadgets at the
best prices and present them to you. Our social powered e-‐commerce plaaorm is
designed to make your transacYon experience at our site rocking and cool.
What we sell ?
Accessories
Speakers
Tablets
Cameras
Gaming Tools
Headphones
Travel Gadgets
Television
Laptops
IT Peripherals
Product range Rs. 50 - Rs. 5 lacs
9. Why we exist ?
09
We noYced that the number of Internet users in India is only about 9% of the current
populaYon and these numbers will only grow with more than 20% every year.
The scope is immense to do something the way it has never been done before, taking
into account the experiences of the past market and simultaneously eyeing on the
changing trends ahead.
10. and Zaplist is precy exciYng, look how:
10
Everything is shipped FREE
IncenYve Driven Sales -‐ Social Share discount
You can Gid a Coupon to your FB friends directly
Special acenYon towards Tier 2 & 3 ciYes
We ship really fast
No-‐nonsense and clean shopping experience
Technically superior shopping plaaorm
Behavioral Matrix
11. India’s first F-‐Commerce
11
You cannot disagree to the fact that we are all glued to Facebook. So why not let you
shop without leaving the plaaorm? Facebook Commerce is purchasing real goods with
real currency without leaving Facebook.
Why F-‐Commerce ?
* 63 Mn Facebook users in
India
* 51% conversion
* The Viral effect
* The Upsell opportunity
* Selling to people with
similar taste
13. How we plan to promote ourselves:
13
Social IntegraYon
OpYmized meta data for each product
Marketplace IntegraYons
LisYngs with popular price comparison sites
Really cool social incenYve structure
Viral videos
Community building
Social viral promoYon modules
Sponsorships
Intelligent Yps and how-‐to videos
Blogs
Print & Outdoor campaigns
Ader sales QR code based
promoYons
RetargeYng ads & emails
Affiliates programs
Customer loyalty rewards
14. Working out shortly.. Mobile Commerce
14
Mobile phones may have started as voice
communicaYon devices, but today they are much more
about mulY tasking than just talk or text.
In India, as mobile handset prices conYnue to become
more affordable, and disposable incomes conYnue to
grow, consumers are replacing their handsets with much
greater frequency.
The Associated Chambers of Commerce and Industry of
India (Assocham) released a statement that said
currently, the country holds the posiYon as second
fastest market for telecom growth in the world, behind
only China.
The data showed that this doesn’t just mean that more
people are talking, but that they are also using the
devices for other methods of staying in contact, as well
as a swath of addiYonal opYons for entertainment.
M-Commerce
16. About GEE PEE GROUP
16
Gee Pee Group is a conglomerate known for its
vast interests in TexYles, Mobile Phones, Retail
Chains, E-‐Commerce, EducaYon, Fragrances,
InternaYonal Trading and Entertainment.
Founded in 1958, the group has always
maintained a focus on quality and has not only
helped it gain market share and increase its
bocom line, but also bring about smiles to the
customers, endearing all related publics and
creaYng a posiYve disposiYon about its products
and services.
Group url: hcp://geepee.co.in