1. NATIONAL
SUPPORT
TEAM

2. TD delivery
PM
MCVP
MCVP F TM
Quality
Manager + XD
Key Account
Alumni Coo Recruitment
Manager Internal
Expansions Coordinator
Auditor
Manager
MCVP MCVP NTT
Fundraising
ER coordinator OD
Matching &
MCVP MCVP International
MCVP MCVP Matching &
International GIP ICX GIP OGX Cooperation
CR COM Cooperation SUB Product
Matching &
International
Career Days Cooperation
SMM manager SUB Product
PM
TVK+MDC IM & Web Marketing RCTM
PM Manager manager (web Marketing
+ PR) Manager
MCVP
MCVP
GCDP
GCDP ICX
Matching & OGX
Matching &
International
International
Cooperation
Cooperation

3. EXTERNAL
RELATIONS
CORNER

4. Career Days PM – responsible for development,
preparation and realization of CD
TD Deliver Key Account Alumni
PM Manager Coordinator
TVK + MDC PM – responsible for development,
promotion, new sales and delivery of projects
MCVP
ER TD delivery – responsible for preparation and delivery
of Y2B*2, ToT*2, Inspirativní Vedení
Key account manager – responsible for part of current
MCVP MCVP
CR COM national partners account management
SMM manager – responsible for development and
Career Days
SMM manager management of national media and education of LCs
PM
on media management
IM & Web
TVK+MDC PM
Manager
IM & Web manager – responsible for web
management of national pages, knowledge
management & data analyzes together with VP OD.
Alumni coordinator – alumni, responsible for alumni
tracks on national conferences and alumni database
update (out of NST structure)

5. Key Account Manager
Responsibilities
• Account management of partners of AIESEC in the Czech Republic
• Partnership delivery and partner care
• Resigning of current partnership contracts, selling our products to current partners
• Assistance in selling to LC CRs
• Assistance in updating product portfolio of national CR products
• New sales to potential MC partners
Measure of success
•Margin from sold CR products
•Retention rate of partners
•Absolute growth in revenues coming from
Corporate Relations
•No. of supporters and partners

6. TD Delivery
Responsibilities
• Preparation and delivery of national CR projects:
– Talent´s of Tomorrow (AIESECers and Returnees) agenda creation and delivery,
company preparation and partnerships development
– Y2B project management and delivery
– Companies’ preparation for national conferences (CEC, FallCo, NEXT, SprinCo)
• Assistance in updating product portfolio of national CR products
Measure of Success
•ToT delivery
•Y2B delivery
•Retention rate of partners
•Margin from sold CR products

7. Career Days Project Manager
Responsibilities
• Product development (market research, competitive analysis, concept improvement)
• Core OC management
• Communication with key stakeholders (hotel, Ceske Drahy, etc)
• National promotion of the event (conferences, events…)
• Communicating and education delivery for LC VPs
• Concept, bid and budget communicating to MC and LCPs
• CD overall delivery
Measure of Success
• Absolute, relative growth of students and
companies at MC and LC level
• Satisfaction rate from the event
• % of budget revenues fulfillment

8. MDC & TVK Project Manager
Responsibilities
• Product development (market research, competitive analysis, concept
improvement)
• Communication of projects‘ vision and goals to the MC/LCPs/LC VPs
• National promotion strategy creation and implementation (in cooperation with MC
VP Com.)
• Communication with key stakeholders
• Sales of MDC and TVK
• Education delivery to LC VPs
Measure of Success
• Absolute and relative growth of responses
and registered students
• Aboslute and relative growth of companies
buying the product
• % of planned budgets revenues fulfillment

9. Social Media Manager
Responsibilities
• Setting long term strategy and goals for social media
• Creating term brand positioning campaign on social media
• Updating and cControl of content on local and national social media
• Tracking and analysis of social media presence
• Running and tracking online campaigns and pay-per-click campaigns
• Education national entities about social media management
Measure of Success
• klout score
• # of people talking about this on Facebook
main fan page
• Relative growth in likes on the main fan page
• Conversion from links on social media to
application forms

10. Web & IM Manager
Responsibilities
• Implementing long term Information management strategy
• Web development of national platforms
• Ensuring set goals and strategies for our web pages
• Regular tracking and analysis of web pages
• SEO of web pages – including goals, strategies and tracking
• National Data analyzes and prognosing (with VP OD)
• Updating and content control of local and national website (aiesec.cz)
Measure of Success
• Unique web visitors
• Stable web page

11. FINANCE
CORNER

12. Internal
MCVP F Auditor
Fundraising
coordinator Internal Auditor - responsible for audit and LCs
education in financial management
Fundraising Coordinator - responsible for
fundraising and LCs education

13. Internal Auditor
Responsibilities
• Accounting standards check and advisory
• Keeping integrity of accounting policies at LCs
• Support and revision of the book keeping
• Support and control of the fiscal documents and checking legality
• LCs financial accounting records audit
• LCs legal processes audit
• Educating VPFs in terms of financial accounting, financial reports and taxes
Measures of Success:
• No. of LCs/LC visits with accounting and
finance management systems checked
• % of LCs keeping reporting standards
• % of LCs keeping internal accounting policies
and legal requirements

14. Internal Auditor
Responsibilities
• Checking true and fair view of financial reports
• Checking of budgets
• Projects and events post-audit
• Setting up the system of reporting of financial position and performance of LCs
(with MCVPF)
• Checking the economy of LCs
• Consulting the systems of finance management with LCVPFs
Measures of Success:
• Quality of reporting and reporting system
• No. of profitable LCs (cumulative)

15. Fundraising Coordinator
Responsibilities
• Searching for grants (possibilities, requirements, DDLs)
• Searching for possibilities at our LCs how to use a grant for sponsoring of our
activities
• Communication with grant providers to find out all the necessary information
about grants
• Cooperation with external support company on creation of funds
• Cooperation with other MCs
Measures of Success
• Money applied for/raised from funds
• Number of fundraising applications

16. Fundraising Coordinator
Responsibilities
• Filling and submitting of national applications for grants
• Coordination of cooperation with grant and non-profit institutions
• Coordination of cooperation with other LCs (national, international) in fundraising
• Searching for possibilities of other fundraising activities (charitable actions, on-line
fundraising…)
• Education of members in a grant area
• Creation of maintaining of knowledge base about grants
Measures of Success
• % of LCs applying for money from funds
• No of VPFs cooperating on national
applications

17. TM
CORNER

18. MCVP TM NTT
Recruitment Recruitment Coordinator – responsible for
Coordinator
national recruitment campaigns and
reintegration.
NTT (Educational Coordinator) - responsible
for education cycle review, track management,
LCs education in talent development (out of
NST structure)

19. Recruitment Coordinator
Responsibilities
• Segmentation concept development (data analyzes, market analyzes)
• Create national recruitment campaign (with VP COM)
• Creating national posters, leaflets for recruitment (in cooperation with PR)
• Managing social media concerning recruitment: Facebook, Twitter, YouTube and
LinkedIn
• Updating national and controlling local web pages content concerning recruitment
• Gathering references from students, companies, alumni and members for promotion
Measure of Success
• No. of applications to TMP
• % RCTM plan fulfillment
• AVG No. of applicants per TLP

20. Recruitment Coordinator
Responsibilities
• Monitoring and advising of the recruitment processes of the LCs (with VP TM, COM)
• Create and develop strategies to increase the performance of the recruitment process
at national level
• Create reports indicating the progress of the recruitment in every LC
• Create and implement internal promotion campaign for TLP at national and local level
• Create and implement reintegration campaign for GCDP at national and local level
• Develop ASM framework and support implementation at LC levels
Measure of Success
• % ASM applying for TMP/TLP
• % GCDP EPs applying for TMP/TLP

21. OD
CORNER

22. Quality Manager & XD – respo for NPS
feedback implementation, exchange delivery Quality
Manager + XD
Expansions Manager – respo for University
Expansions
relations with potential city expansions, SU & Manager
Expansions education cycle and coaching MCVP
OD Matching &
International
Cooperation
Matching & SUB Product
MCVP MCVP
International
Cooperation GIP ICX GIP OGX Matching &
International
Cooperation
SUB Product
Marketing RCTM
manager (web Marketing
+ PR) Manager
Matching & MCVP Matching &
MCVP
International GCDP International
Cooperation GCDP ICX Cooperation
OGX

23. Matching & International Cooperation
• GIP ic
• GCDP ic
• GCDP og
• GIP og Technical
• GIP og Teaching and Business Administration
All responsible for country partnerships and matching education
and support in functional area
Recruitment Marketing Manager OGX – responsible for
nastaz.cz and recruitment campaign preparation
Marketing Manager ICX – responsible for BeHost, GIP IC web
updates, promo materials, visualization of product portfolio

24. Expansion Manager
Responsibilities
• Cooperate with Universities in the new markets (Liberec, Usti nad Labem)
• Drive OGX Recruitment in the new markets
• Support Specialized Units management (CVUT, UK, etc)
• Create and deliver education cycle for expansions and SUs
• Lead LC’s expansion responsibles
• Monitor expansion plan implementation (with MC VP OD)
Measures of Success
• # new IGs / SUs
• % of OGX growth from expansions
• % of Membership growth from expansions

25. Quality and XD Manager
Responsibilities
• Implementing Exchange programs development framework (with VP OD)
• Selecting and leading National Control Board (LCPs/LC VPs)
• Quality reports creation (with VP OD)
• CG (NPS) system management and LCs education
• Checking minimal quality standards of projects realization
• Solving special cases on interns side (OG & IC)
Measures of Success
• GCDP / GIP NPS evolution

26. Quality and XD Manager
Responsibilities
• Implementing Exchange programs development framework (with VP OD)
• Selecting and leading National Control Board (LCPs/LC VPs)
• Quality reports creation (with VP OD)
• CG (NPS) system management and LCs education
• Checking minimal quality standards of projects realization
• Solving special cases on interns side (OG & IC)
Measures of Success
• No. of quality cases

27. Matching & International
Cooperation Manager GIP IC
Responsibilities
• Establishment of Cy2Cy cooperation based on needs in Czech Republic
• Partnership development (communication, assessment, improvement)
• Finding OG providing committees for our big TN takers
• Promotion of Czech TNs (cooperation, webinars, CEEDs etc.)
• Developing matching strategies (with VP GIP IC)
• Leading competitions and campaigns regarding matching
Measures of Success
• % of national plan fulfillment in Ma GIP IC

28. Matching & International
Cooperation Manager GIP IC
Responsibilities
• Establishment of Cy2Cy cooperation based on needs in Czech Republic
• Partnership development (communication, assessment, improvement)
• Finding OG providing committees for our big TN takers
• Promotion of Czech TNs (cooperation, webinars, CEEDs etc.)
• Developing matching strategies (with VP GIP IC)
• Leading competitions and campaigns regarding matching
Measures of Success
• No. of GIP IC realized through partner
countries

29. Matching & International
Cooperation Manager GCDP IC
Responsibilities
• Establishment of Cy2Cy cooperation based on needs in Czech Republic
• Partnership development (communication, assessment, improvement)
• Matching manias organization (development, implementation, running, follow up)
• National matching materials creation
• Developing matching strategies (with VP GCDP IC)
Measures of Successes
• % of national plan fulfillment in Ma GCDP IC

30. Matching & International
Cooperation Manager GCDP IC
Responsibilities
• myaiesec.net education about GCDP management
• Matching and country / LC partnership education
• Search tools update, promotion, development
• Regular communication with LC VPs in GCDP IC area
• Help LCs in solving matching cases
Measures of Successes
• No. of GCDP IC realized through partner
countries

31. ICX Marketing Manager
Responsibilities
• Corporate and non-corporate market analyzes, segmentation
• Competitors’ benchmarking (GIP TN, GCDP TN)
• Government projects monitoring
• Product / project development based on external findings
• Matching Promo materials creation (posters, proposals, leaflets, brochures,
reports, templates, letters)
• Country promotional materials for international conferences creation
• Collecting video – references of trainees

32. ICX Marketing Manager
Responsibilities
• Creating wikis and news at MyAIESEC.net supporting GIP/GCDP
• Writing press releases to media partners
• Monitoring networking and other events and representing AIESEC (for NGOs & GIP TN
takers)
• Updating content on national website (aiesec.cz & behost.cz)
• Development, improvement of BeHOST product and its implementation on LC
• LC VPs education in ICX marketing and external analyzes
Measures of Success
• # personal TN raises through online presence
• # media appearances with ICX products

33. Matching & International Cooperation
Manager GIP OG: Technical
Responsibilities
• Do supply and demand analysis, DAAL files analysis, other country’s best case practice
understanding in GIP IT and engineering sub product.
• Establishment of Cy2Cy cooperation in tech sub products. Partnership development
(communication, assessment, improvement)
• Promotion of Czech EPs (matching manias, newsletters, webinars etc.)
• Student market research. Recruitment promotion strategies together with NST nastaz.cz
brand manager. Effectivity analyzes of GIP recruitment channels.
Measures of Success
• No. of personal EPs matched
• % of national plan fulfillment in Ma GIP EP
teaching

34. Matching & International Cooperation
Manager GIP OG: Technical
Responsibilities
• Developing matching strategies (with VP GIP OG). Search tools development & update
• Help LC in solving of matching cases
• myaiesec.net education about GIP management , matching education
• Regular communication with LC VPs in GIP OG area
• Collecting feedback on Czech Eps. Suggestions for improvement of Eps preparation.
Education about interview preparation
• Based on current supply and demend create specific products and NPS analyzing
and feedback implementation
Measures of Success
• No. of GIP OG realized through partner
countries

35. Matching & International Cooperation
Manager GIP OG: Teaching & Business
Responsibilities
• Do supply and demand analysis, DAAL files analysis, other country’s best case
practice understanding in GIP Teaching sub product.
• Establishment of Cy2Cy cooperation in teaching sub product. Partnership
development (communication, assessment, improvement)
• Promotion of Czech EPs (matching manias, newsletters, webinars, CEEDs etc.)
• Student market research. Recruitment promotion strategies together with NST
nastaz.cz brand manager. Analysis effectivity of GIP recruitement channels. Drive
pockets recruitement on local level
Measures of Success
• Pockets at LCs - how many GIP X from
pockets
• Realisations to targetted countries

36. Matching & International Cooperation
Manager GIP OG: Teaching & Business
Responsibilities
• Developing matching strategies (with VP GIP OG). Search tools development & update
• myaiesec.net education about GIP management , matching education
• Regular communication with LC VPs in GIP OG area
• Collecting feedback on Czech Eps. Suggestions for improvement of Eps preparation.
Education about interview preparation
• Based on current supply and demend create specific products
• NPS analyzing and feedback implementation
Measures of Success
• Matchability of GIP Raises
• GIP EPs – RA-MA-RE

37. Matching & International Cooperation
Manager GCDP OG
Responsibilities
• Implementation of segmentatation in GCDP
• Establishment of Cy2Cy cooperation in teaching sub product. Partnership development
(communication, assessment, improvement)
• Promotion of Czech EPs (matching manias, newsletters, webinars etc.)
• Student market research. Recruitment promotion strategies together with NST
nastaz.cz brand manager. Analysis effectivity of GCDP recruitement channels. Drive
pockets recruitement on local level
• Developing matching strategies (with VP GIP OG). Search tools development
& update
Measures of Success
• Quality feedback from GCDP internships
(from national questionaire)
• Realisations to national partnership
countries

38. Matching & International Cooperation
Manager GCDP OG
Responsibilities
• Implementation of segmentatation in GCDP
• Establishment of Cy2Cy cooperation in teaching sub product. Partnership development
(communication, assessment, improvement)
• Promotion of Czech EPs (matching manias, newsletters, webinars etc.)
• Student market research. Recruitment promotion strategies together with NST
nastaz.cz brand manager. Analysis effectivity of GCDP recruitement channels. Drive
pockets recruitement on local level
Measures of Success
• Matchability of GCDP Raises
• GCDP EPs – RA-MA-RE

39. OGX Recruitment
Marketing Manager
Responsibilities
• Student market analyzes, segmentation, awareness research about nastaz.cz
• Competitors’ analyzes and benchmarking
• Promo channels evaluation and development
• Social media management regarding recruitment
• Nastaz.cz development (content update, system upgrade), Fan page nastaz.cz –
development and upgrades
• LCs education on OGX recruitment
Measures of Success
• Growth and Plan fulfillment in GIP apps.
• Growth and Plan fulfillment in GIP raises
• Growth and Plan fulfillment in GCDP apps.
• Growth and Plan fulfillment in GCDP raises

40. OGX Recruitment
Responsibilities
Marketing Manager
• Creation and tracking of nastaz.cz brand, visual creation
• Creation of campaigns - Direct and indirect promotion strategies, different for each
sub product (Job portals, Social media)
• Creation of strategies for upsales – internal recruitement that aims to send AIESECers
for internship – members and alumni together with NST EP development
• Tracking of campaign delivery
• Management of LC in campaign
Measures of Success
• Upsales - Number of GCDP and GIP raises
from aiesecers (TMP/TLP takers)
• Visits of WEB nastaz.cz
• Number of new fans at facebook group
nastaz.cz