5. Why use social media?
Number of users Reach rate Word of mouth
Top of mind Branding Search
6. 82% of consumers expect real estate
agents to be active on social media.
87% of buyers would recommend or use
their agent again. Only 14% actually do
because the agents don't stay in touch.
7. Social media on auto-pilot
Team of experts Create content Post daily
• Copywriters & designers
• Social media marketing
• Real estate backgrounds
• Original content
• Industry specific
• Agency quality
• Facebook
• Twitter
• LinkedIn
8. The 80/20 rule
80%
Want to mow your lawn like the pros? Check out
this great article to see exactly how to do it: link
20%
Open house this Saturday: 3 bed, 2 bath, 2 car
garage!
Relevant to your followers
Relevant to your business
9.
10.
11. Industry standards
Pay an agency
$1,500/month
Do it yourself
2 hours/day
Hire someone
$35,000/year
1 1 1 1 1
3 3 3 3 3
1 1 1
= 23 weekly posts