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How long do you spend in the electronic program guide?
                                            www.lamp.edu.au
* UK Sky: EPG is 5th most popular channel

* France Canal 2002: 80% viewers view
  programs in small ‘mosaic’ EPG window

* Japan - HDTV rarely viewed full screen




                                      www.lamp.edu.au
Who’s on top of the Foxtel Digital EPG?
                                    www.lamp.edu.au
www.lamp.edu.au
News is top listing on the 3 mobile TV service?
                                        www.lamp.edu.au
Playing the portals




                      www.lamp.edu.au
www.lamp.edu.au
www.lamp.edu.au
www.lamp.edu.au
Findability - Peter Giles
Findability - Peter Giles
Findability - Peter Giles
Findability - Peter Giles
Findability - Peter Giles
Findability - Peter Giles
Findability - Peter Giles
Findability - Peter Giles

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Findability - Peter Giles