1. Grönt
Framtidsregionen Almedalen 2013
Hållbart
onsdag 3 juli 13

2. Lars Ling
Kaj Embren
Nils-Erik Jonasson
onsdag 3 juli 13

3. CleanTech - Miljöteknik
Clean is more than green
Clean technology, or “cleantech,” should not be
confused with the terms environmental technology or
“green tech” popularized in the 1970s and 80s.
Cleantech is new technology and related business
models that offer competitive returns for investors and
customers while providing solutions to global
challenges.
onsdag 3 juli 13

4. CleanTech - Miljöteknik
onsdag 3 juli 13

5. CleanTech - Miljöteknik
Miljöteknik – vad är det?
”All teknik som är mindre skadlig för miljön än
tillgängliga alternativ” (ETAP )
onsdag 3 juli 13

6. CleanTech - Miljöteknik
onsdag 3 juli 13

7. The global population during 10.000 years
onsdag 3 juli 13

8. The global
population
during the last
100 years
Population year 2000
was total 6 billions
in cities 3 billions.
3 billions under 18.
The global population 2050
can reach
10 billions.
In cities 7,5 billions.
onsdag 3 juli 13

9. The global market is big for sustainable ideas and solutions
There is a need for new cities for about 4 billion people in
the next 40 – 50 years!!
There is a need for new homes for 350.000 – 400.000 per day
during the next 40 – 50 years
The infrastructure can not be built in the old fashion way
New cities with new technology – Clean Tech and EcoCycleDesign
How can we mobilize the whole world in this challenge?
You can play a vital role in creating a
sustainable and eco-cycle adapted world!
Världens största affärsmöjlighet
onsdag 3 juli 13

10. Energi Vatten
Mat
Framtidens företag 2050
onsdag 3 juli 13

11. Framtidens företag 2050
Stockholm Arlanda Airport
sparar 14 miljoner kronor i
reducerad energikostnad
– och 5 megaton i minskade
koldioxidutsläpp – per år.
Preem ökade effektiviteten
i sina raffInaderier med över
50% som en omedelbar
förbättring.
Fortum effektiviserade sin
produktion och tjänar in
7 miljoner under kylsäsongen
för enbart en enskild
kylanläggning.
onsdag 3 juli 13

12. Framtidens företag 2050
Marknad Sverige
Utbildnings och Utvecklingscenter i Ånge
Potential 60 jobb för Sverige
est 1 mrd
onsdag 3 juli 13

13. We are all in the same boat
onsdag 3 juli 13

14. Stimulate Entrepreneurs - Hans Rosling
onsdag 3 juli 13

15. www.blueconomy.de www.zeri.org
Gunter Pauli
onsdag 3 juli 13

16. 112 | GREEN SOLUTIONS FROM SWEDEN GREEN SOLUTIONS FROM SWEDEN | 113
“Å
re has always had a good supply
of motivated entrepreneurs and
innovators. Determined peo-
ple who have understood Åre’s
potential and wanted to further
development,” says Lars-Börje ‘Bulan’ Eriksson.
As the managing director of Åreföretagarna, Åre’s
business group, he has a key role in implementing
the vision for 2020.
Åreföretagarna has more than 200 members
who have one thing in common: they need tour-
ism to run their businesses. They have formu-
lated a common vision in which ‘environmental
responsibility’ will be one of three focus areas for
the destination in the next decade. The other two
are ‘unique experiences, year round’ and ‘Åre’s
welcome knows no bounds’.
“In order to meet our target, we must be clear
down to the level of the individual. We have to
communicate correctly all the way out to our
guests,” says Eriksson. There has been no lack of
ideas in work on this vision. ‘Taste Åre’ is an estab-
lished concept that is within the framework of the
vision’s environmental focus.
“WE WANT TO connect local farmers with our
service companies. In the best of worlds, we would
only consume locally produced foodstuffs and
avoid diversions that cost time and carbon emis-
sions,” says Eriksson. He believes that cooperation
can be significantly better than it is at present, the
dialogue between restaurants and farmers can be
both clearer and create greater profitability than it
does today.
“Meanwhile, there are local businesses that
have already taken this one step further. The Fjäll-
bete company has removed supplementary feed
like cattle cake and produces meat solely by letting
the animals graze in Åre’s green valleys.
To complete the cycle, the next stage – on
paper – is to use waste and convert by-products to
energy.
“Our challange is to create the carbon neutral
destination and we have just come into contact
with a supplier to provide us with a web-based
tool that we can use for real time measurement of
carbon emissions. It is highly probable that the
destination absorbs carbon during the summer,
while the results are worse in the winter. If we can
visualise the challenge in this way, I think we have
started on the right road. We are not just talking
about a technological challenge, but also a finan-
cial one.” !
ÅRE – A SUSTAINABLE
GREEN DESTINATION
WITH 2020 VISION
Åre has been a tourist destination for a century and is now an
experienced 100-year-old that is aiming for 2020 with a vision
that gives a central role to responsibility for the environment.
BY PETRA JÄRNBERT
“
Our challange is to
create the carbon neutral
destination.
ECOTOURISM – ÅRE VISION 2020
Lars-Börje ‘Bulan’ Eriksson. The
managing director of Åreföretagarna,
Åre’s business group.
Hållbar Destinations utveckling
onsdag 3 juli 13

17. Jobb
Hur behålla och utveckla välfärden?
Företag Välfärd
onsdag 3 juli 13

18. Grönt
Hållbart
JA!
onsdag 3 juli 13

19. Lars Ling
Kaj Embren
Nils-Erik Jonasson
Tack!
www.about.me/larsling
www.respect.se
www.recondconcept.se
onsdag 3 juli 13