8 WordPress Landing Page plugins are discussed in this presentation. They would allow you to create simple forms for lead capture, or landing pages within WP. WordPress is awesoem in all ways, be it the ease of use (even for non-coders), or the rich features available to customize your website and blog. The helpful community of developers is continuously at work to maintain a repository of plugins to enable functions, that would otherwise be impossible, without at least a smidgen of coding.

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Form Plugins

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1. Gravity Forms
Pros Features
Allows you to create unlimited forms on the site where it is installed, and insert them using short-
codes.
Allows you storage of the database in your WP site
Can also store in CRM of your choice (with paid add-ons, of course)
You can use it to create simple contact and support forms.
You can use it to create surveys, polling, and client evaluation.
You can use it to do lead generation
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Gravity Forms
Cons Features
As the leads are stored in WordPress, they might slow your system down.
It is not free. It is a premium plugin . (However, the plugin is really worth the price!)
Add-ons have to be paid for.

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2. Contact Form 7
Pros Features
It is free.
Allows you to create unlimited forms on the site where it is installed, and insert them using short-
codes.
Allows you multiple post-submission actions, for instance, you can redirect leads to a custom url
after form submission.
Allows you to store the leads in your WP database using another plugin, called Contact Form DB.
Can send notifications to the marketer, on lead capture.
Can send auto-responses to the lead.
You can create a simple form, and place it in the widget section. It would then appear wherever
you want it to, for instance, in the sidebar.
Allows you to create Hidden Fields using an additional plugin called Contact Form 7 Modules.

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Contact Form 7
Cons Features
As the leads are stored in WordPress, they might slow your system down.
You cannot do much about the appearance of the form.
You cannot create a complete landing page, without using some other WordPress Landing Page
plugin, or some extra effort.
You cannot track the source of the leads (Social, Organic etc.). However if you are using the form
for a specific campaign, then you can create a Hidden Field, prepopulated with the name of the
campaign.

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3. Easy Sign Up form
Pros Features
Pretty simple to setup and use.
Can send notifications to the marketer (you can predefine the email ID in the settings).
Can send auto-responses to the leads.
Can redirect the lead to a particular url after he fills the form.

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Cons Features
You can create only one form, which you would then insert in multiple posts or pages.
The leads generated are sent to a predefined email ID of your choice. The leads are not collected
anywhere in the system directly.
Easy Sign Up form
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Landing Page Plugins

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4. WP Landing Pages
Pros Features
This WordPress landing page plugin is easy to set up and free.
There are a dozen themes (give or take); however, the templates (other than Theme Integrated
Templates) have quite a few bugs.
You can create unlimited landing pages.
Split Test option available.
There is an option to track the conversions of a particular landing page.
Many paid and free add-ons are available.
You can send notifications to the marketer if a new lead is captured (this is a feature of Contact
Form 7).
Simple auto-responses to the leads can be sent as well.
With a snippet of code, you can set various post submission actions as well, like redirecting the
lead to a url etc.

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WP Landing Pages
Cons Features
Templates have bugs; however, with the support this shouldn’t be a problem.
The leads would be stored in the WP system, thus weighing the system down. If you are ready
to pay for a good Plugin, you can buy the Gravity Forms and Gravity to Zoho integration plugins.
There is a Gravity extension available for WP Landing Pages.
You cannot track the source of your landing pages (you would not know where exactly are the
visitors landing from).
No matter what you want to do with your leads, you’ll have the extra work of exporting them
from WordPress, and import them to whatever tool you are using (for email marketing, or just
lead management).

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Coming Soon Plugins
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Pros Features
You can still collect the email IDs of visitors, and allow them to subscribe, while your site is in
construction mode.
With the premium version, you can create full length landing pages.
Several Data Capture Integrations are available, including MailChimp, Aweber, Gravity Forms
etc. in the premium version.
5. Ultimate Coming Soon Page

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Ultimate Coming Soon Page
Cons Features
The free version would be useful only when your site is in construction mode.
You can only collect the Email Ids of the visitors (in the free version).

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6. Ultimate Landing Page and Coming Soon Page
Pros Features
You can collect the email IDs of your visitors through FeedBurner, while in construction mode.
It allows you to create ‘ONE’ landing page as well. So, when your site is up and running, you can
switch off the ‘Construction Mode’, and create a landing page instead, which you can place
wherever you please.
The advanced (free) version has the additional options of creating multiple landing pages. This
version would be accessible to you by signing up for free on the developer’s website.
If you are willing to buy the full version (at 39$), you would get certain additional functionalities
like Integration with tools like MailChimp and Aweber, adding more than one content area,
elements like a background image, logo image, SEO options etc.

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Ultimate Landing Page and Coming Soon Page
Cons Features
No auto-responses.
No notification emails to the marketer.
No customized post-submission actions.
It is basically for construction mode, so the form fields are limited to only Email ID.

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Pros Features
Allows you to capture leads, when your site is in construction mode.
7. Launchpad by Obox

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Launchpad by Obox
Cons Features
Allows you to capture leads only through feedburner.
This will be of use to you, only till your website goes live, so no use discussing any more cons.

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Pros Features
No brainer.
You can send auto responses to leads (through CF7 settings).
You can send notifications to the marketer (once again, through CF7 settings).
8. No Plugin Way

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No Plugin Way
Cons Features
No customization options.
You cannot track the conversions.
Once again, the database is stored in the WP system.
You won’t know where the leads are coming from.

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For more information on the WP Landing Page Plugins, read this post.