1. Fast Food in South Korea
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Fast Food in South Korea
Date: January 7, 2013
Pages: 41
Price: US$ 900.00
ID: FAEF54C1EABEN
Fast food continued to perform well in 2011, showing robust growth in transactions, outlet numbers and
current value sales. This performance was partly due to economic uncertainty and high inflation, which led
many South Koreans to favour cheaper foodservice options, particularly key target groups like office
workers and students. The development of the category as a whole was also driven by the expansion of
major chains, which continued to open new outlets, diversify their menus and invest...
Euromonitor International's Fast Food in South Korea report offers a comprehensive guide to the size and
shape of the market at a national level. It provides foodservice sales, the number of outlets and the number
of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the
leading companies, the leading brands and offers strategic analysis of key factors influencing the market -
be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2017 illustrate
how the market is set to change.
Product coverage: Asian Fast Food, Bakery Products Fast Food, Burger Fast Food, Chained Fast Food,
Chicken Fast Food, Convenience Stores Fast Food, Fast Casual Dining, Fish Fast Food, Ice Cream Fast
Food, Independent Fast Food, Latin American Fast Food, Middle Eastern Fast Food, Other Fast Food,
Pizza Fast Food.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Get a detailed picture of the Fast Food market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market’s major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business
reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai,
Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts
worldwide, Euromonitor International has a unique capability to develop reliable information resources to
help drive informed strategic planning.
Table of Content
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Fast Food by Category: Units/Outlets 2006-2011
Table 2 Fast Food by Category: Number of Transactions 2006-2011
Table 3 Fast Food by Category: Foodservice Value 2006-2011
Table 4 Fast Food by Category: % Units/Outlets Growth 2006-2011
Fast Food in South Korea 2
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Table 5 Fast Food by Category: % Transaction Growth 2006-2011
Table 6 Fast Food by Category: % Foodservice Value Growth 2006-2011
Table 7 Sales of Bakery Products Fast Food by Type 2008-2011
Table 8 Global Brand Owner Shares of Chained Fast Food 2007-2011
Table 9 Brand Shares of Chained Fast Food 2008-2011
Table 10 Forecast Sales in Fast Food by Category: Units/Outlets 2011-2016
Table 11 Forecast Sales in Fast Food by Category: Number of Transactions 2011-2016
Table 12 Forecast Sales in Fast Food by Category: Foodservice Value 2011-2016
Table 13 Forecast Sales in Fast Food by Category: % Units/Outlets Growth 2011-2016
Table 14 Forecast Sales in Fast Food by Category: % Transaction Growth 2011-2016
Table 15 Forecast Sales in Fast Food by Category: % Foodservice Value Growth 2011-2016
Cj Foodville Corp in Consumer Foodservice (south Korea)
Strategic Direction
Key Facts
Summary 1 CJ Foodville Corp: Key Facts
Summary 2 CJ Foodville Corp: Operational Indicators 2009-2010
Company Background
Suppliers
Competitive Positioning
Summary 3 CJ Foodville Corp: Competitive Position 2011
Genesis Co Ltd in Consumer Foodservice (south Korea)
Strategic Direction
Key Facts
Summary 4 Genesis Co Ltd: Key Facts
Summary 5 Genesis Co Ltd: Operational Indicators 2009-2010
Company Background
Suppliers
Competitive Positioning
Summary 6 Genesis Co Ltd: Competitive Position 2011
Lotteria Co Ltd in Consumer Foodservice (south Korea)
Strategic Direction
Key Facts
Summary 7 Lotteria Co Ltd: Key Facts
Summary 8 Lotteria Co Ltd: Operational Indicators 2009-2010
Company Background
Suppliers
Competitive Positioning
Summary 9 Lotteria Co Ltd: Competitive Position 2011
Executive Summary
Success of Chained Players Drives Positive Market Performance in 2011
Radiation Fears Underpin Focus on Provenance of Foodservice Ingredients
Major Chains Step Up Investment in Marketing Activities
Retirement of Baby Boomers Bolsters Growth in Foodservice Outlet Numbers
Chains Will Continue To Drive Market Development Over 2011-2016
Key Trends and Developments
Menu Diversification Blurs Boundaries Between Foodservice Categories
Japanese Radiation Fears Fuel Focus on Provenance of Foodservice Ingredients
Increased Price Sensitivity Among South Koreans Bolsters Demand for Dosirak
Intense Competition Spurs Higher Investment in Marketing Activities
Outlet Numbers Grow As Baby Boom Retirees Take on Foodservice Franchises
Market Data
Table 16 Units, Transactions and Value Sales in Consumer Foodservice: 2006-2011
Table 17 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2006-2011
Table 18 Consumer Foodservice by Independent Vs Chained Outlets: Units/Outlets 2011
Table 19 Consumer Foodservice by Eat in Vs Takeaway 2011
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Table 20 Consumer Foodservice by Food Vs Drinks Split 2011
Table 21 Sales in Consumer Foodservice by Location 2006-2011
Table 22 Leading Chained Consumer Foodservice Brands by Number of Units 2011
Table 23 Chained Consumer Foodservice Company Shares 2007-2011
Table 24 Chained Consumer Foodservice Brand Shares 2008-2011
Table 25 Forecast Units, Transactions and Value Sales in Consumer Foodservice: 2011-2016
Table 26 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2011-2016
Appendix
Sources
Summary 10 Research Sources
Fast Food in South Korea 4
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