5. They like sending a text message to their family and friends while others use it for practical business purposes.
6. In general, the mobile phone is used to communicate with people they wish to keep in contact with.
7. In fact, several studies have shown the growth in the use of the cell phones over the past decade.
8. And so many players in the business industry are asking whether this should be enough reason for them to go into text message marketing or not?
9. Perhaps the reason that most people should be looking at is the fact that most cell phones that are out in the market today support SMS.
10. In reality, most of those who are already engaged in internet marketing are thinking of using text message marketing to back up their plan to cover a wider scope of audience.
11. Compared to the use of internet marketing campaigns, text message marketing allows people to directly make an advertising pitch to their target consumers using the SMS technology.
12. Once you have decided to venture in this kind of campaign, it is best to work with only the experts in SMS mobile marketing.
13. It would be a total waste of time if you use it without the knowledge on how to do it right.
14. It is not enough that you have a list of consumers who might be interested in what you could offer.
15. In fact, it is very important that you work closely with the experts because if not,
16. it would be more challenging to come up with a text message that will convince consumers to buy from you and not from other providers that are out in the market.
17. In addition, one of the greatest advantages that text message marketing has over the others is the fact that there is no such thing as spam messages in the cell phone.
18. So you can be assured that the text message that you sent will be received, read and will be acted upon. If you send it through email, not only will it take long before people will be able to read it but sometimes,
19. it might go directly to spam mail and will be considered junk. Thus, it becomes a useless effort.