There are several benefits to using white label SMS text message marketing: 1) You can rebrand the SMS messages with your company name and logo so they look professional and are recognizable to customers without distractions. 2) You can set up an SMS text messaging reseller business without needing technical expertise by using the rebranded white label SMS messages. 3) The interface makes it easy to create reusable templates, send group messages, schedule messages, and other tasks needed to incorporate SMS into business plans.