3. • Raise Funds
• Raise Friends
• Build Relationships
• Thank Volunteers
• Recognize Donors
• Advance Mission of Your Organization
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
4. • Drain on staff and volunteers
• Disrupt normal routine
• Can lose money
• Opportunity to “flop” publicly
• Time consuming
• Planning Time
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
5. • It’s comfortable
• Our board’s love them! (or do they?)
• Our donors love them! (or do they?)
• Our volunteers love them (or do they?)
• We’re addicted!
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
6. 1. Evaluate Events
2. Evaluate Entire Program
3. Review Results
4. Choose One-two Events
5. Development Plan
6. Development Committee
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
7. 7. Board Development
8. Develop Infrastructure
9. Develop Case for Support
10. Implement Annual Fund
11. Research and Cultivation
12. Major Gifts/Planned Giving
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
8. 1. Evaluate Events
• Use our special event assessment tool
• Be honest about time spent
• Assess NET income, not gross revenues
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
9. 2. Evaluate Entire Program:
• Development audit
• Self-assessment tools
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
10. 3. Review Results:
• Board
• Staff
• Volunteers
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
11. 4. Choose One or Two Events to Keep:
• Mission-related
• Most effective
• What to do with the others?
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
12. 5. Development Plan:
• Diversify, diversify, diversify
• Plan events to coordinate with the
rest of the plan
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
13. 6. Establish a Development Committee:
• Not just an event committee
• Board and non-board members
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
14. 7. Board Development:
• Governance Committee
• What should your board look like?
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
15. 8. Develop Infrastructure:
• Donor tracking software
• Policies
• Procedures
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
16. 9. Develop Case for Support
• Your story
• Make it compelling
• It must be emotional and
rational
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
17. 10. Implement Annual Fund
• Mail
• Phone
• Website
• Social Media
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
18. 11. Research and Cultivation:
• Identify donors
• Research donors
• Cultivate donors
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
19. 12. Major Gifts/Planned Giving
• Start with current donors
• Involve board and volunteers
• Moves management
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
20. • 15% Discount on
Fundraising for the
GENIUS: use discount
code linda2014books at
ForTheGENIUS.com or
LindaLysakowski.com
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity
21. Contact Linda at Linda@LindaLysakowski.com
www.LindaLysakowski.com
Linda Lysakowski.com: Dedicated to inspiring philanthropy and creativity