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The Rise of Facebook Commerce
Facebook fan bases have become companies largest web presence
1 in 4 people have made a purchase via a brand’s Facebook page Source: creativefeed.net/blog/f-commerce-you/
“If I had to guess, social commerce is the next area to really blow up”  - Mark Zuckerberg, August 2010
25% of customers connect with brands on FaceBook to receive discounts
More than 50% of FaceBook fans and 67% of Twitters users are more likely to make a purchase from the brands they follow
FaceBook and Twitter visitors spend 1.5x more online that other Internet users
is growing…
And now consumers can purchase products without leaving the FaceBook environment.
Examples of brands using F-Commerce…
Levi’s Friends Store
Earlier in the year Pampers offered it’s facebook fans a chance to buy their new Pampers Cruisers product 3 weeks before they went in store.  1,000 packs went in under an hour. The interesting thing was how they conveyed this offer  –  they posted the offer on FaceBook fan’s walls. The FaceBook user then clicked on the image, which then expanded to display more information and then had the option to buy the product, all within FaceBook.
HerStyler on FaceBook The Shop is Implanted directly inside FaceBook!
HerStyler on FaceBook Let every one See your products  categorized in Different Categories
HerStyler on FaceBook Let Your Fans Get an Auto Discount for “Liking” The page!
HerStyler on FaceBook Let every visitor at the Shop to obtain more information using Video, Sound and Pictures!
HerStyler on FaceBook Shopping has never been faster and easier… Products can be added easily with ONE click only!
HerStyler on FaceBook Give your customers FREE gifts to Encourage them to spend more!
HerStyler on FaceBook Accept Customer Payment WITHOUT leaving FaceBook! Form is fully secured.
HerStyler on FaceBook Using our BackOffice Coupon interface, you can setup your coupons for different Resellers, Agents and Affiliate programs. Our System enables you full control on all your coupons.
HerStyler on FaceBook Using our State of the art “Salon System” you can Invite your customers to visit you over and over! Each Customer can easily set up an appointment to your location without leaving FaceBook.
24 Create an Advocate  Marketing Network 17
The Future is Social Commerce
One month after store launch, the base level of traffic equals 1 to 10% of fan base. Facebook stores on average generate a 17% social engagement rate (merchandise “likes” and “shares” per visitor*). *Source: Webtrends
FaceBook is gaining an approval as a place to connect with brands online, and is progressively more often selected over the websites of certain companies. Facebook is gaining an approval as a place to connect with brands online, and is progressively more often selected over the websites of certain companies.
Facebook stores now have the same sales conversion rates as e-Commerce websites. FaceBook stores now have the same sales conversion rates as e-Commerce websites.
FaceBook stores are efficient at acquiring visitors cheaply through wall posts, with post-launch wall posts generating on average 1,673% points in store traffic*. *Source: Webtrends
[object Object]
Instant Simple buy with “3 Clicks”

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Bootiga Short Demo

  • 1. The Rise of Facebook Commerce
  • 2. Facebook fan bases have become companies largest web presence
  • 3. 1 in 4 people have made a purchase via a brand’s Facebook page Source: creativefeed.net/blog/f-commerce-you/
  • 4. “If I had to guess, social commerce is the next area to really blow up” - Mark Zuckerberg, August 2010
  • 5. 25% of customers connect with brands on FaceBook to receive discounts
  • 6. More than 50% of FaceBook fans and 67% of Twitters users are more likely to make a purchase from the brands they follow
  • 7. FaceBook and Twitter visitors spend 1.5x more online that other Internet users
  • 9. And now consumers can purchase products without leaving the FaceBook environment.
  • 10. Examples of brands using F-Commerce…
  • 12.
  • 13.
  • 14. Earlier in the year Pampers offered it’s facebook fans a chance to buy their new Pampers Cruisers product 3 weeks before they went in store. 1,000 packs went in under an hour. The interesting thing was how they conveyed this offer – they posted the offer on FaceBook fan’s walls. The FaceBook user then clicked on the image, which then expanded to display more information and then had the option to buy the product, all within FaceBook.
  • 15. HerStyler on FaceBook The Shop is Implanted directly inside FaceBook!
  • 16. HerStyler on FaceBook Let every one See your products categorized in Different Categories
  • 17. HerStyler on FaceBook Let Your Fans Get an Auto Discount for “Liking” The page!
  • 18. HerStyler on FaceBook Let every visitor at the Shop to obtain more information using Video, Sound and Pictures!
  • 19. HerStyler on FaceBook Shopping has never been faster and easier… Products can be added easily with ONE click only!
  • 20. HerStyler on FaceBook Give your customers FREE gifts to Encourage them to spend more!
  • 21. HerStyler on FaceBook Accept Customer Payment WITHOUT leaving FaceBook! Form is fully secured.
  • 22. HerStyler on FaceBook Using our BackOffice Coupon interface, you can setup your coupons for different Resellers, Agents and Affiliate programs. Our System enables you full control on all your coupons.
  • 23. HerStyler on FaceBook Using our State of the art “Salon System” you can Invite your customers to visit you over and over! Each Customer can easily set up an appointment to your location without leaving FaceBook.
  • 24. 24 Create an Advocate Marketing Network 17
  • 25. The Future is Social Commerce
  • 26. One month after store launch, the base level of traffic equals 1 to 10% of fan base. Facebook stores on average generate a 17% social engagement rate (merchandise “likes” and “shares” per visitor*). *Source: Webtrends
  • 27. FaceBook is gaining an approval as a place to connect with brands online, and is progressively more often selected over the websites of certain companies. Facebook is gaining an approval as a place to connect with brands online, and is progressively more often selected over the websites of certain companies.
  • 28. Facebook stores now have the same sales conversion rates as e-Commerce websites. FaceBook stores now have the same sales conversion rates as e-Commerce websites.
  • 29. FaceBook stores are efficient at acquiring visitors cheaply through wall posts, with post-launch wall posts generating on average 1,673% points in store traffic*. *Source: Webtrends
  • 30.
  • 31. Instant Simple buy with “3 Clicks”
  • 32. Add another Branch (at no cost) to your
  • 34. Let others work for you with our Coupon system
  • 35. Grow your sales – a customer that is exposed to your product will sure buy it in FaceBook on your website or at your Store!
  • 36.
  • 38. Friends “Likes” and “Shares” are favor to drive the customer to make a purchase now!
  • 39. Creating long last relationships with your customers assures Happier Bottom Line$$$
  • 40. Our Shop creates a new and refreshing Shopping experience by making purchases available to anybody at any time and from everywhere!

Notas del editor

  1. Earlier in the year Pampers offered it’s facebook fans a chance to buy their new Pampers Cruisers product 3 weeks before they went in store. 1,000 packs went in under an hour.The interesting thing was how they conveyed this offer – they posted the offer on facebook fan’s walls. The facebook user then clicked on the image, which then expanded to display more information. The user could then buy the product, all within facebook.http://www.internetretailer.com/2010/03/11/social-selling-procter-gamble-pushes-products-on-facebook
  2. Earlier in the year Pampers offered it’s facebook fans a chance to buy their new Pampers Cruisers product 3 weeks before they went in store. 1,000 packs went in under an hour.The interesting thing was how they conveyed this offer – they posted the offer on facebook fan’s walls. The facebook user then clicked on the image, which then expanded to display more information. The user could then buy the product, all within facebook.http://www.internetretailer.com/2010/03/11/social-selling-procter-gamble-pushes-products-on-facebook