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INTERNAS
           DEBILIDADES    FORTALEZAS




EXTERNAS
           AMENAZAS      OPORTUNIDADES
D                    A                      F                     O
   • Recursos           • Cambios         • Equipo               • Suplir



                     AMENAZAS




                                                               OPORTUNIDADES
DEBILIDADES




                                          FORTALEZAS
     financieros          continuos en      cualificado,           necesidades
     limitados.           las               motivado y             no satisfechas.
   • Desconocimie         necesidades y     comprometido.        • Diversificación
     nto de               gustos de los   • Amplia oferta de       de servicios
     algunos              clientes.         servicios              ofrecidos.
     servicios.         • Mercado           personalizados.      • Atención
   • Existencia de        saturado.       • Idea innovadora        personalizada.
     riesgo de no       • Debilidad         del
     alcanzar             ante grandes      automaquillaje.
     objetivos.           cadenas de
                          franquicias.

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Análisis DAFO

  • 1. INTERNAS DEBILIDADES FORTALEZAS EXTERNAS AMENAZAS OPORTUNIDADES
  • 2. D A F O • Recursos • Cambios • Equipo • Suplir AMENAZAS OPORTUNIDADES DEBILIDADES FORTALEZAS financieros continuos en cualificado, necesidades limitados. las motivado y no satisfechas. • Desconocimie necesidades y comprometido. • Diversificación nto de gustos de los • Amplia oferta de de servicios algunos clientes. servicios ofrecidos. servicios. • Mercado personalizados. • Atención • Existencia de saturado. • Idea innovadora personalizada. riesgo de no • Debilidad del alcanzar ante grandes automaquillaje. objetivos. cadenas de franquicias.