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By Luis Font
www.luisfont.com
Agile Sales
1
www.luisfont.com ©
ABOUT ME
Entrepreneur, Manager, Mentor & Consultant
More than 10 International Consultant
Signatures (Top 5).
Entrepenuer for the past 12 years
Aquirer of AGM Data Center for Acens
(Telephone company) in 2002.
NTRGlobal: From 0 to 30M€ and 14
countries in 4 years, 22M€ of inversion in
2008, the best SaaS deal of the year. Sold
Allen System Group in 2012.
Zyncro: From 1 to 30M€ of valuation in 4
years. Sold to Fondo Paraná in October
2014.
Co-Founder: Investor & Advisor:
2
www.luisfont.com © 3
The Agile Methodology promotes an
adapting environment, team work,
auto-organization and fast delivery
which allows a high level of
participation from the client in all the
phases of project planning.
¿WHAT IS THE AGILE METHODOLOGY?
www.luisfont.com © 4
The Agile Methodology is also very applicable to the
sales process involving the client,
working in “sprints”, and
defining milestons and deliverables.
These methodologies are combined with “Lean”,
Content Marketing techniques and software tools.
Forbes: The Best-Kept Management Secret On The
Planet: Agile
¿WHAT IS THE AGILE METHODOLOGY?
www.luisfont.com © 5
The results of the correct application
of the different techinques are
EXTRAORDINARY .
¿WHAT IS AGILE METHODOLOGY?
www.luisfont.com © 6
BUSINESS DEVELOPMENT HAS CHANGED
Buyers
Buyers are more informed
than ever, and they don’t
accept sales people to be
generalist that do not
provide value to the
process.
Marketing
Telemarketing and e-mail
marketing no longer work.
Content Marketing, Social
Media Marketing, and
Inbound Marketing are the
most effective tools.
Technology
Today thanks to Software as a
Service and the Cloud, any
company has the capacity to
have the best technology that
increases productivity.
www.luisfont.com © 7
Agile Sales is a set of Best Practices that allows companies to accelerate their sales and
brand knowledge in a way that they haven’t thought of before.
Agile Sales contributes innovative, effective and fast essential aspects as are Sales Processes
and Control of Management and Skills.
@PROCESS
Marketing
• Demand Generation
• Brand Knowledge
Sales Process
• CRM
• Process
Product
• Product Development
• Product Marketing
1 @CONTROL
• Matric
• Execution
• Corporate Culture
2 @SKILLS
• Competencies and
Abilities
• Recruitment
• Coaching &
Mentoring
3
GENERAL VISION
Agile Sales almost acts globally including in key factors many times not referred to, as
Product demand and Software tools.
www.luisfont.com © 8
Understand Where Are We?
Quick Wins!
Route Map
Product
Sales
Marketing
AGILE SALES FLOW CHART
Errors!
Keys
Process
Discussion
Material
Off-line
On-line
Measure Iterate
Metrics
Tools
Training & Coaching
www.luisfont.com © 9
THE PROCESS
QUICK OFF
The objective of the Quick
Off is above all Understand.
The knowlegde of the work
we are going to preform, of
the concepts, the objectives
and the expectations will
help in having an “Agile”
process.
WORKSHOPS
These are one or two day
work sessions. During which
an analysis of the work flow is
done, analysis of the available
data and design of the first
draft of a new flow chart or
route map.
FOLLOW UP
The flow chart will structure a
series of tasks to complete
and we will organize them in
Sprints. The first Sprint is the
Quick Wins, following this will
be the Sprint of the different
paths: Sales, Marketing and
Product.
www.luisfont.com © 10
CONSULTING SERVICES
Strategy based on Business Model Canvas
Agile Sales
Content Marketing / Digital Marketing
Cloud Productivity
Product Management
Mentoring / Execution Culture
www.luisfont.com © 11
BORROW A BRAIN
Entreprenuer for 14 years
Consultant for 12 years
Trainer of Executives and Professionals 15 years
Selling for 20 years
16 years on Internet
14 years in General Direction
1 year teaching robotics to my children
… and I am still eager to learn, to create, and to work.
www.luisfont.com ©
Get in touch with me
+34 619 46 91 34 luis@luisfont.comPau Claris, 139
08019 Barcelona
12
¿WANT TO KNOW MORE? CONTACT ME!
@lluisfont www.luisfont.com lfont01es.linkedin.com/in/luisfont/

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Agiles Sales Summary Presentation (English)

  • 2. www.luisfont.com © ABOUT ME Entrepreneur, Manager, Mentor & Consultant More than 10 International Consultant Signatures (Top 5). Entrepenuer for the past 12 years Aquirer of AGM Data Center for Acens (Telephone company) in 2002. NTRGlobal: From 0 to 30M€ and 14 countries in 4 years, 22M€ of inversion in 2008, the best SaaS deal of the year. Sold Allen System Group in 2012. Zyncro: From 1 to 30M€ of valuation in 4 years. Sold to Fondo Paraná in October 2014. Co-Founder: Investor & Advisor: 2
  • 3. www.luisfont.com © 3 The Agile Methodology promotes an adapting environment, team work, auto-organization and fast delivery which allows a high level of participation from the client in all the phases of project planning. ¿WHAT IS THE AGILE METHODOLOGY?
  • 4. www.luisfont.com © 4 The Agile Methodology is also very applicable to the sales process involving the client, working in “sprints”, and defining milestons and deliverables. These methodologies are combined with “Lean”, Content Marketing techniques and software tools. Forbes: The Best-Kept Management Secret On The Planet: Agile ¿WHAT IS THE AGILE METHODOLOGY?
  • 5. www.luisfont.com © 5 The results of the correct application of the different techinques are EXTRAORDINARY . ¿WHAT IS AGILE METHODOLOGY?
  • 6. www.luisfont.com © 6 BUSINESS DEVELOPMENT HAS CHANGED Buyers Buyers are more informed than ever, and they don’t accept sales people to be generalist that do not provide value to the process. Marketing Telemarketing and e-mail marketing no longer work. Content Marketing, Social Media Marketing, and Inbound Marketing are the most effective tools. Technology Today thanks to Software as a Service and the Cloud, any company has the capacity to have the best technology that increases productivity.
  • 7. www.luisfont.com © 7 Agile Sales is a set of Best Practices that allows companies to accelerate their sales and brand knowledge in a way that they haven’t thought of before. Agile Sales contributes innovative, effective and fast essential aspects as are Sales Processes and Control of Management and Skills. @PROCESS Marketing • Demand Generation • Brand Knowledge Sales Process • CRM • Process Product • Product Development • Product Marketing 1 @CONTROL • Matric • Execution • Corporate Culture 2 @SKILLS • Competencies and Abilities • Recruitment • Coaching & Mentoring 3 GENERAL VISION Agile Sales almost acts globally including in key factors many times not referred to, as Product demand and Software tools.
  • 8. www.luisfont.com © 8 Understand Where Are We? Quick Wins! Route Map Product Sales Marketing AGILE SALES FLOW CHART Errors! Keys Process Discussion Material Off-line On-line Measure Iterate Metrics Tools Training & Coaching
  • 9. www.luisfont.com © 9 THE PROCESS QUICK OFF The objective of the Quick Off is above all Understand. The knowlegde of the work we are going to preform, of the concepts, the objectives and the expectations will help in having an “Agile” process. WORKSHOPS These are one or two day work sessions. During which an analysis of the work flow is done, analysis of the available data and design of the first draft of a new flow chart or route map. FOLLOW UP The flow chart will structure a series of tasks to complete and we will organize them in Sprints. The first Sprint is the Quick Wins, following this will be the Sprint of the different paths: Sales, Marketing and Product.
  • 10. www.luisfont.com © 10 CONSULTING SERVICES Strategy based on Business Model Canvas Agile Sales Content Marketing / Digital Marketing Cloud Productivity Product Management Mentoring / Execution Culture
  • 11. www.luisfont.com © 11 BORROW A BRAIN Entreprenuer for 14 years Consultant for 12 years Trainer of Executives and Professionals 15 years Selling for 20 years 16 years on Internet 14 years in General Direction 1 year teaching robotics to my children … and I am still eager to learn, to create, and to work.
  • 12. www.luisfont.com © Get in touch with me +34 619 46 91 34 luis@luisfont.comPau Claris, 139 08019 Barcelona 12 ¿WANT TO KNOW MORE? CONTACT ME! @lluisfont www.luisfont.com lfont01es.linkedin.com/in/luisfont/