Affiliate marketing expert Jeremy Schoemaker shares knowledge he's learned from ShoeMoney.com. How do you turn your website visitors into leads and customers?

1. 10 Tips to Turn Your Average
One-Time Website Visitor Into a
Customer
Jeremy Schoemaker

2.  LogMyCalls Free Trial
• LogMyCalls.com/30-day-trial
• Coupon Code: DAMGOOD
• Call (866) 811-8880

3. Today You’ll Discover…
• How you are losing money.
• How to recover that lost revenue.
• How to turn website visitors into customers.
• Build trust and loyalty.
• And by the end of this presentation you will learn how to not
only turn website visitors into customers but also be able
profit from these users
FOREVER

4. • 2010 Most influential person on the internet – Fast
Company Magazine.
• Worlds Largest Mobile Site 2002 – Generated over
11 million in affiliate sales. My Introduction to
affiliate marketing – Sold in 2011
• Commission Junction – highest earning affiliate
2007 generating an average of $400,000 per month
in affiliate earnings.
• 2008 eBay’s nomination for a presidential award for
technology from our AuctionAds affiliate network.
• 2009 Affiliate Summit affiliate of the year Pinnacle
award.
• Top 5 Facebook advertiser (70-90k/day) 2009.
• Elected to Facebook.com Monetary board as the
Affiliate advisor.

5. What Do Others Have To Say?
• “Jeremy came into propelled our
advertising network a year
ahead. He truly understands
what makes people tick”
Tim Kendall
Director of Monetization
Facebook.com

6. What Do Others Think?
• “Jeremy’s advice drastically
improved our user retention
through email.”
• John Donahoe
• President
• eBay

7. • “Since we brought Jeremy on as
an advisor he has given us
incredible feedback on our
Webmaster Tools products.”
• Dylan Casey
• SVP Product Development
• Google

8. How did I come up with this?

9. How did I come up with this

10. How did I come up with this

11. 1 month later

13. How are you throwing
money away?

14. You are spending money and
resources to get people to your
website every day

15. Will they come back to buy From You?
8 -12 INTERACTIONS

16. Will they come back to buy From You?
YOU GOT THEM INTERESTED!

17. Will they come back to buy From You?
YOU EDUCATED THEM ABOUT THE PRODUCT OR SERVICE

18. What if there was a
way to capture these
website visitors?

19. WHAT IF YOU COULD BUILD A RELATIONSHIP WITH THEM?

20. YOUR BRICK AND MORTAR COMPANY

21. YOUR BRICK AND MORTAR COMPANY

22. YOUR BRICK AND MORTAR COMPANY

23. YOUR BRICK AND MORTAR COMPANY

24. YOUR BRICK AND MORTAR COMPANY

25. CREATE THAT FACE TO FACE COMMUNICATION

26. YOUR BRICK AND MORTAR COMPANY

27. • Let them know you are a real person.
• Let them know WHY you are selling a service
or product.
• What makes your product different.
• Grab a drink with them.

28. The person behind the company

29. Building Trust with users

30. Building Trust with users

32. HOW IN THE WORLD
DO WE DO THAT?

33. What if there was a
way to capture these
website visitors?

36. TOO INTRUSIVE?

37. TOO INTRUSIVE?

38. TOO INTRUSIVE?

39. TOO INTRUSIVE?

40. THE BAIT
Special report
Coupons
Special Offers

41. THE EMAIL ACQUISITION FORMULA

42. CONFIRMATION

44. THANK YOU AND GIFT

45. THANK YOU AND GIFT

46. DID YOU KNOW?

47. DID YOU KNOW?

48. SOCIAL PROOF

49. SOCIAL PROOF

50. HERE IS MORE VALUE FROM US

51. HERE IS MORE VALUE FROM US

52. 4 DAY SALES MACHINE

53. DAY 1 SALE

54. DAY 2 SALE OMG

55. DAY 3 SALE - FAQ

56. DAY 4 SALE – TODAY IS IT!

57. DAY 4 SALE – SALE ENDING SOON!

58. HERE IS MORE VALUE FROM US

59. LAST CHANCE UNREAL OFFER
WE VALUE YOUR FEEDBACK MORE
THAN YOUR MONEY

60. LAST CHANCE UNREAL OFFER
WE VALUE YOUR FEEDBACK MORE
THAN YOUR MONEY

61. CROSS SELL

62. UPSELL

63. AFFILIATE OFFERS

64. MONETIZE TO INFINITY

65. RETENTION SEQUENCE

66. EMAIL 1: SURVEY
THANK YOU FOR YOUR PURCHASE, PLEASE TAKE A
MOMENT TO COMPLETE THIS SURVEY AND GET A
SPECIAL TREAT FROM US!

67. FUN FACT:
40% OF THE PEOPLE WHO COMPLETE THE
SURVEY MAKE ANOTHER PURCHASE WITHIN
48 HOURS

68. STRATEGY:
IF NO PURCHASE IS MADE WITHIN 20 DAYS
SEND A “WE MISS YOU EMAIL WITH A
SPECIAL DISCOUNT”

69. REPEAT RETENTION EMAILS ON
EVERY PURCHASE

70. WHAT IS THE PAR PROGRAM?

71. ACQUISITION
RETENTION
SOCIAL INTEGRATION
ROI TRACKING

72. ACQUISITION

73. ACQUISITION

74. ACQUISITION

75. ACQUISITION

76. ACQUISITION

77. ACQUISITION

78. • Over 850 companies took part
• Each potential customer email is
worth $187 Life time value
• $40 return for every $1 spent

79. HOW MUCH ARE YOU GETTING?

80. Thank you!!!
Jeremy Schoemaker
Par Program
jeremy@parprogram.com
Http://www.parprogram.com

81.  LogMyCalls Free Trial
• LogMyCalls.com/30-day-trial
• Coupon Code: DAMGOOD
• Call (866) 811-8880