1. Socializing Microsoft SharePoint
Transformér SharePoint til en Social Business Platform
- med IBM Connections
©2011 IBM Corporation

2. Det her s ocial
Er det nog et for os ?
© 2011 IBM Corporation 2

3. Forretning s verdenen
ér s ocial
© 2011 IBM Corporation 3

5. Standout
organizations
are 57% more
likely to allow
their people to
use social and
collaborative
tools.
© 2011 IBM Corporation 5

6. Microsoft SharePoint

SharePoint har stor succes og har
set meget stor adoption som et standard
web presence værktøj.

Stor vidde af funktionalitet leveret
som én platform af “ét” produkt.

SharePoint hviler på toppen af Microsoft Office og er tæt forbundet med
de øvrige produkter i Microsofts portefølje.

Stor og voksende gruppe af implementations- og udviklings partnere.

Baseret på en kendt Microsoft infrastruktur og kendte udviklingsværktøjer
som .Net og Visual Studio.

“What is the question – SharePoint is the answer”.

…så hvorfor ikke også bruge SharePoint til social?
© 2011 IBM Corporation 6

7. Men Træerne vokser ikke ind i …
SharePoint karakterer fra SharePoint Symposium 2011
B- Rob Koblowitz, Forrester – ”B-” – ”because Social and Mobile are bad”.
C+ Alan Pelz Sharpe, RealStory Group – ”C+” – ”weak and overhyped ECM”
Why SharePoint Projects
Users’ biggest gripes Fail
about SharePoint 1.Politics
2.Not knowing what Shar
ePoint is
#1. They don’t know how 3.Lack of information and
knowledge
to use it. management skills
4.Vision, the business ca
#2. It takes too long/is se and
measuring success
too cumbersome to use. 5.Executive support
6.User adoption
#3 It’s difficult to find 7.Individual choices dera
documents once they’re il SharePoint
initiatives
uploaded. 8.Information managemen
t
http://distractedenterprise.com/index.ph 9.Defining requirements
p/stats-the-sharepoint-adoption-gap/
10.Technical skills
© 2011 IBM Corporation 7

8. Karakteristik af en Social Business platform

Fokuseret omkring mennesker ikke indhold.

Fokuseret omkring alle typer af konversationer – ikke kun e-mail
indbakken – ”Activity Stream”.

Deling af information i stedet for at sende information.

Etablering af ekspertise gennem rating, tagging og sporbarhed.
“… shifts the sources of economic value
from”s tocks ” of knowledg e to “flows ” of new
knowledg e. In this rapidly changing world,
our stocks of knowledge (what we know)
obsolesce more quickly and success
depends increasingly on our ability to tap in
expanding and diverse flows of knowledge”
© 2011 IBM Corporation 8
- Source: http://blog.irvingwb.com/blog/2011/02/from-e-business-to-social-business.html

9. Eng ag erende
individuelt belønnende
© 2011 IBM Corporation 9

10. IBM Connections – en ledende Social Business platform

Forrester Research udråbte IBM, Jive, Telligent, og NewsGator som
ledende
“To me, the s tory here is IB M… IBM
deserves kudus for just how
aggressively they've brought this
product to market--they broug ht it out
early, they continue to inves t very heavily
in it, and they've been very
entrepreneurial.” *
- Rob Koplowitz, Forrester

IDC placerer IBM Connections som den førende social business platform.
”IBM Worldwide market share leader
in social platforms software.”
- IDC June 2011
*) Source:
http://www.informationweek.com/thebrainyard/news/social_networking_private_platforms/23160
0271/forrester-names-4-leading-enterprise-social-platforms © 2011 IBM Corporation 10

11. Gartner’s perspektiv
“S ocial bus ines s is identified by IB M
as an important part of its s trateg ic
future. IBM has conducted
extensive research into how
organizations need to change to
become social businesses.“
“Microsoft is in the Leader's
quadrant because of its very robus t
ecos ys tem and the broad penetration
of S harePoint S erver 2010 in the
marketplace.”
Source: Gartner Magic Quadrant for Social Software in the
Workplace, G00214779, August 25. 2011
© 2011 IBM Corporation 11

12. Doculabs’ perspektiv
“S harePoint 2010’s s ocial computing capabilities are bas ic. Our analysis indicates that
SharePoint is not yet sufficient as an Enterprise 2.0 platform for organizations that want
comprehensive social computing features in areas such as unified activity streams,
community building, conversation centric collaboration, and advanced notifications and
recommendations.”
“E nhancing S harePoint 2010 will be expens ive. For
organizations intent on using SharePoint as an
Enterprise 2.0 solution, customization and/or
third-party Web Parts will be required – which
likely will be time consuming and expensive
(with potential up-front costs ranging from
hundreds of thousands to millions of dollars, plus
ongoing maintenance expense).”
“Org anizations s erious about E nterpris e 2.0 now
s hould cons ider a purpos e-built tool, rather than
cus tomizing S harePoint or us ing third party Web
Parts . SharePoint customers that are ready for
social computing now may not want to wait for
the next major SharePoint upgrade, which will
certainly have improved social capabilities but
will likely not be released until 2013 or later
(based on Microsoft’s history)”
© 2011 IBM Corporation 12

13. Forskelle i tilgang
Source: SharePoint: Is It Worth Using as a Collaboration Tool?, Joe Shepley, CMS Wire, March 2011
© 2011 IBM Corporation 13

14. Hvad mangler SharePoint som Connections kan tilføre?

Social context omkring indhold
 Social tagging, Kommentarer, Rating.

Overblik over dokument baseret indhold
 Dokumenter jeg deler med andre – og hvor et dokument optræder, Alle dokumenter
delt med mig, Alle delte dokumenter.
 Hvem der har downloaded, rated, kommenteret et dokument og i hvilken version.

Anbefalinger
 Aktiviteter, Communities eller personer du bør følge.

Add-hoc aktiviteter
 Bruger drevne, endelige i tid og udstrækning (limit proliferation), genbrugelige.

Communities

Mobilitet – på andet og mere end Windows Phone

Aktualitet..!
© 2011 IBM Corporation 14

15. SharePoint integration i Connections

Simpel
installation.

Tilret efter behov.

Benyt én enkelt
løsning til
dokument lagring.

Udnyt SharePoint
til det som det er
godt til – Office
dokumenter.

Udbyg med alle de
sociale aspekter i
Connections.
© 2011 IBM Corporation 15

16. Connections integration i SharePoint

Profil information
tilgængelig på alle
forekomster af
navne. Søg på
profiler.

Kombiner SharePoint
og Connections
elementer på profil
kortet for lettere
tilgang.

Tag Cloud Web Part.

Social Bookmark
Feed.

Mulighed for fuld
IBM Sametime IM
integration.
© 2011 IBM Corporation 16

17. Connections og Office integration

Centreret omkring det sociale aspekt og ikke bare behovet for at
gemme dokumenter i ”containere”.

Understøtter alle versioner af Office - Ikke kun den seneste.
© 2011 IBM Corporation 17

18. Connections Everywhere Ude nu!

IBM følger en ”Mobile first” strategi

Tilgå alle dine social business data via Jeres
foretrukne mobile platform.

Indeholder ny funktionalitet såsom:
 Media Gallery – upload billeder/videos fra din telefon.
 Tilgå Ideation Blogs.
 Hyperlinks i Status Updates.
 Gemt password i en native app (prompter ikke igen)
 Device sikkerhed & VPN.

Download Connections app fra:
 iTunes, Android Market, Blackberry App Worlds

Prøv det i dag via Greenhouse!
© 2011 IBM Corporation 18

19. Eksempel kunder der bruger Connections + SharePoint
© 2011 IBM Corporation 19

20. Forskelle i Cloud tilgang

SharePoint som cloud offering eksisterer som SharePoint Online – en del
af Microsoft Office 365.

SharePoint Online implementerer ~80% af en on-premises SharePoint
løsning.

Har samme eller mindre social business funktionalitet som on-premises
SharePoint.
Vs.

IBM implementerer en Social Business cloud løsning i form af LotusLive
Connections og LotusLive Engage.

Andet og mere end bare en sky implementation.

Rig mulighed for at række udover Jeres interne organisation og netværke.
Bemærk: Skyen rummer ikke samme mulighed for tæt integration (i dag).
© 2011 IBM Corporation 20

21. © 2011 IBM Corporation 21

22. Eksempel: IBM Connections integration med Microsoft
Source: YouTube video posted by Brian Pearson: http://www.youtube.com/watch?
v=VFaPLUtBECg (1 af 3) © 2011 IBM Corporation 22

23. Eksempel: Connections gør SharePoint bedre til fildeling
Source: YouTube video posted by Brandon Seppa:
http://www.youtube.com/watch?v=W5sgSZqsmtA © 2011 IBM Corporation 23

24. Kort

IBM Connections kan hjælpe Jer med at sikre at Jeres brugere
adopterer Jeres samarbejdsløsning.

Connections kan udvide SharePoint til at blive en komplet Social
Business platform.

Connections gør det lettere at dele – og finde - dokumenter i
SharePoint.

Connections supplerer SharePoint uden at risikere at blive
overflødig med SharePoint ”Next”.

Connections kan tilføre mobilitet til SharePoint baseret samarbejde.

Vi kan løse Jeres SharePoint problem!
© 2011 IBM Corporation 24

25. Mere information

IBM Social Business Home:
http://www.ibm.com/software/lotus/events/socialbusiness/

Eksempel på mangler i SharePoint – social filhåndtering:
http://www.youtube.com/watch?v=W5sgSZqsmtA

Demo af IBM’s integration med Office og SharePoint:
http://www.youtube.com/watch?v=W5sgSZqsmtA

Louis Richardson om det paradigme skifte der ligger i social:
http://www.slideshare.net/louisrichardson/ideas-work-from-the-
social-biz-roadshow

IBM Social Business Guidelines:
http://www.ibm.com/blogs/zz/en/guidelines.html

BASF reference historie:
http://www.slideshare.net/SocialBizForum/connectbasf-the-
online-business-network-cordelia-krooss-dr-cheechin-liew
© 2011 IBM Corporation 25

26. Lotusphere 2012 og Connect2012
© 2011 IBM Corporation 26

27. Open discussion
© 2011 IBM Corporation 27

28. © 2011 IBM Corporation 28

29. Building the Social Business case

”Profound changes are underway.”

”Skeptics will finish last.”

”Companies must be strategic.”

”Companies must be decisive.”

”Companies must act now.”
© 2011 IBM Corporation 29

30. Can IBM Connections provide the missing social layer for
Sharepoint intranets?
“But something we have
not covered before is the
possibility of using IBM
Connections as a
complete social business
layer on top of
Sharepoint. This has s ome
clear advantag es s uch as
the s implicity of manag ing
two dis tinct platforms ,
rather than over-
cus tomis ing S harePoint,
and taking advantag e of
the far more advanced
s ocial features of a
http://www.headshift.com/our-blog/2011/10/19/can-ibm-connections-provide-the-missing-social-layer-for-sharepoint-
intranets/ dedicated s ocial bus ines s
platform.”
© 2011 IBM Corporation 30

31. How To Plug SharePoint's Social Holes Loland said “SharePoint
offers some good features
but that you should plan to
customize if you want to
use them effectively. I
work a lot in customizing
intranets, where Facebook
and Twitter have shaped
the expectation for how
social should work," she
said. While it's possible to
satisfy those demands, it
takes a lot of work, she
said.
A couple of audience
members spoke up to say,
"it seems like it all comes
down to, SharePoint works
if you customize the hell
out of it," and that a
s ucces s ful s ocial
S harePoint deployment
http://www.informationweek.com/thebrainyard/news/social_networking_private_platforms/231000227/how-to-plug-sharepoints-social-
holes " involves cus tom
development, a heck of a lot
of time, andIBM Corporation of a lot 31
© 2011 a heck of

32. Challenging Collaboration: Using SharePoint as a
Collaboration Tool Although M icros oft s ells
S harePoint as a collaboration
tool, it really is n’t. It is a
process and storage tool,
and actually does a
reasonable job at that. Many
of our larger clients have
thousands (if not millions) of
documents stored in
SharePoint. But in terms of
s upporting collaborative
interactions between team
members , S harePoint has
s ome bolt-on technolog y at
bes t.
SharePoint architecture,
which is not inherently
collaborative, is based on a
much older model of
“publish and subscribe.” It is
very top-down and hierarchy
supportive, more like a Web
1.0 (or pre-Web) application
than today’s Web 2.0 s ocial
http://www.cmswire.com/cms/information-management/challenging-collaboration-using-sharepoint-as-a-collaboration-tool-012237.php
applications . S harePoint is
really a Web 1.0 tool more
focus ed on content than
© 2011 IBM Corporation 32
people.

33. Recommendations Done Right Via IBM Connections
“Take a look at
the "Do You Know"
widget below.
Notice it does not
just provide the
standard list of
recommended
people, it also
displays
information about
WHY each person
is being
recommended.”
http://www.alanlepofsky.net/alepofsky/alanblog.nsf/dx/ibmdoyouknow.htm
© 2011 IBM Corporation 33

34. The SharePoint Swiss Army Knife
“While not every law firm
has deployed it, most I’ve
talked to are thinking about
it. Unfortunately, all that
thinking is giving them a
headache. Some don’t
understand exactly what
SharePoint does. Others
have read the marketing
materials, but are disturbed
by the mixed reports they
are hearing from colleagues
at other firms.”
http://aboveandbeyondkm.com/2011/02/the-
sharepoint-swiss-army-knife.html
© 2011 IBM Corporation 34