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Operations Management




MultiMedia by              2002 South-
Operations Strategy


       Part of a strategic plan that defines:
         – The role
         – Capabilities
         – Expectations of operations




MultiMedia by                         2002 South-
Operational Problems for Producers of
           Goods and Services

 Each is concerned with converting resources into
  something saleable.
 Each must acquire materials or supplies to
  achieve that conversion.
 Each must schedule the process of conversion.
 Each must control processes and ensure quality.




 MultiMedia by                       2002 South-
Flow of Operations

   Inputs                                    Outputs
•Raw Materials
•Human Resources    Transformation           •Products
•Land, Buildings       Processes             •Services
•Information
•Technology


               Feedback to Provide Control




  MultiMedia by                          2002 South-
Role of Operations
                                    Operations
    Strategy and                     Strategy
     Operations
                                   Operations
    Management                     Management

        Products, Facilities,     Implementation        Control
          and Processes             Structures          Processes
       Product or Service
       Design                   Scheduling         Design Control
       Facilities Layout        Relationships      Purchasing Control
                                Decentralization   Inventory Control
Inputs Production Processes                                             Outputs
       and Technology           Teams              Scheduling Control
       Facilities Location      Productivity       Product Control
       Capacity Planning        Quality            Productivity
       Productivity                                Quality
       Quality



      MultiMedia by                                   2002 South-
Operations Management
             Embraces

  Facilities               Process design
                 Product
Implementation
   structure                 Control
                            processes




 MultiMedia by             2002 South-
The Planning Stage of an
     Organization’s Operations
           Involves decisions about:
           Involves decisions about:

                ––   Product or service design
                     Product or service design
                ––   Facilities layout
                     Facilities layout
                ––    Production processes and
                     Production processes and
                      technology
                     technology
                ––   Facilities location
                     Facilities location
                ––   Capacity planning
                     Capacity planning

MultiMedia by                              2002 South-
Two Design Concepts
1. Design for manufacturability and assembly (DFM/A)
    • Calls for design teams consisting of designers, manufacturers,
      and assemblers.
    • all have a say in product design and actual production of the
      product.
    • DFM/A product design involves four criteria:
         Producibility
         Cost
         Quality
         Reliability
2. Design for disassembly (DFD)
    • The goal is to conceive, develop, and build a product with a
      long-term view of how its components can be refurbished and
      reused–or disposed of safely.
      MultiMedia by                               2002 South-
Major Benefits of the DFMA Approach, Against Which
              GM Evaluates New Designs
Quality            Excellence of the car, including serviceability.
Reliability        The degree to which the car fulfills its intended purpose.
Durability         The degree to which the car withstands performance demands.
Mass               The total weight of the car.
Safety             The degree to which the car increases the protection of occupants.
Manufacturability The degree to which the car can be manufactured and assembled
                  within existing operational capacity.
Time to market     The time from product design until the car is ready for sale to the
                   consumer.
Total cost         The total amount of materials, labor, transportation, design, and
                   overhaul expenses associated with the design.




         MultiMedia by                                     2002 South-
Process Layout
Equipment or machines that perform a similar task or function are
                       located together.

      A product is moved from process to process as needed.


          Major advantage is potential for reducing costs.


          Requires fewer people and pieces of equipment.

    Limits the need to move the product through several different
                             processes.


   MultiMedia by                               2002 South-
Four Options of Facilities Layout
(a) Process Layout
Receiving Dept.    Molding        Welding    Assembly




                                                            Storage


    Wiring         Insulation     Painting    Testing

       Product A                Product B           Product C




   MultiMedia by                                  2002 South-
Product Layout

Machines and tasks are arranged according to the
Machines and tasks are arranged according to the
progressive steps by which the product is made.
 progressive steps by which the product is made.

    Efficient when the business produces large
    Efficient when the business produces large
           volumes of identical products.
           volumes of identical products.




MultiMedia by                       2002 South-
Four Options of Facilities Layout

(b) Product Layout

               Molding                Welding    Testing
Receiving                                                       Receiving
  Dept.        Molding    Wiring      Painting   Assembly         Dept.

               Molding   Insulating   Painting   Assembly

            Product A            Product B          Product C




     MultiMedia by                               2002 South-
Cellular Layout
Combines some of the characteristics of process and product
                        layouts.

All the equipment required for a sequence of operations on the
              same product is placed together.

    Allows efficient handling of materials and inventory.

Workers are physically close enough to work together to solve
                          problems.



 MultiMedia by                              2002 South-
Four Options of Facilities Layout
(c) Cellular Layout

                                             Welding
          Painting   Wiring

                                                         Testing


   Assembly



                              Molding


       Product A                 Product B             Product C

MultiMedia by                                   2002 South-
Fixed-Position Layout


    Used because                        The product
     of size or                          remains in
       bulk.                            one location.
                   Tools, equipment,
                    and human skill
                   are brought to the
                        product.




MultiMedia by                              2002 South-
Four Options of Facilities Layout
(d) Fixed-Position Layout

                       Labor
      Machines                   Supplies




 Equipment            Product        Materials




 MultiMedia by                  2002 South-
Technologies Responsible for
Revolutionizing Manufacturing Processes

   Computer-                 Flexible
   integrated              manufacturing
  manufacturing              systems

                        CAD/CA
            Robotics
                          M

        Agile                 Soft
     manufacturin         manufacturin
          g                g systems

  MultiMedia by            2002 South-
Placement of Facilities
            Two Questions

     Should the firm     Where should the
      have one or two      facilities be
      large plants, or     located?
      several smaller
      ones?




MultiMedia by                    2002 South-
Facility Location Depends on
                 Proximity to
Labor costs                          Tax rates
                  suppliers

Availability                        Quality of
 of labor        The location        life for
  skills         of the market      employees
                   where the
Construction     product will
                     be sold       Utility rates
 expenses



 MultiMedia by                   2002 South-
To Increase Capacity

                                 Create additional
    Build new facilities
                              shifts and hire new staff



                  Pay present staff overtime



Subcontract work to outside
                                   Refit existing plants
          firms


MultiMedia by                            2002 South-
Specific Plans for the Overall
   Production Activities Involve


       Aggregate                       Master
       planning                      scheduling


                   Structuring for
                     operations




MultiMedia by                            2002 South-
Development of a Master Schedule from an
              Aggregate Plan
Aggregate Plan (Units per Month)
                 January February               March          April        May
 Electric Ranges    1,000   1,250                1,200          1,300        1,200
    Gas Ranges        750     800                  700          1,000        1,000
           Total    1,750   2,050                1,900          2,300        2,200


Master Schedule for Electric Ranges (Units per Week)
        January                                     February
         1     2            3       4                 5    6           7      8
  3,600 100 100             50      50               100 100           50    100
  3,665 100 100             50     100               100   50         100    100
  3,670 100     50         100     100               150 150          150    150

             January Total       1,000                February Total        1,300
    Note: Another master schedule will be developed for the gas ranges.

   MultiMedia by                                                 2002 South-
Operational Controls

Materials
Materials                      Inventory
                              Inventory

                Control
                  of
                design

Scheduling
Scheduling                    Products
                              Products




MultiMedia by             2002 South-
Design Control

       Focuses on creating new products
          engineered for reliability.



      Functionality        Serviceability




MultiMedia by                      2002 South-
Purchasing is Critical for the
        Following Reasons
 If the materials are not on hand, nothing can be
  produced.
 If the right quantity of materials is not available,
  the organization cannot meet demand.
 If the materials are of inferior quality, producing
  quality products is difficult or costly.



MultiMedia by                          2002 South-
Goals of Purchasing Control

                     Ensure availability of
                           material
     Balance costs
                      Ensure acceptable
                      quality of material




MultiMedia by                  2002 South-
Three Types of Inventory

                Transformation
  Inputs                             Outputs
                  Processes




   Raw            Work-in-           Finished
 Materials         Process            Goods
 Inventory        Inventory         Inventory




MultiMedia by                    2002 South-
Four Specific Techniques for
       Inventory Management

Economic order quantity     Manufacturing resource planning


                                     Just-in-time inventory
Materials requirement planning
                                             systems




 MultiMedia by                           2002 South-

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Ch18

  • 2. Operations Strategy  Part of a strategic plan that defines: – The role – Capabilities – Expectations of operations MultiMedia by 2002 South-
  • 3. Operational Problems for Producers of Goods and Services  Each is concerned with converting resources into something saleable.  Each must acquire materials or supplies to achieve that conversion.  Each must schedule the process of conversion.  Each must control processes and ensure quality. MultiMedia by 2002 South-
  • 4. Flow of Operations Inputs Outputs •Raw Materials •Human Resources Transformation •Products •Land, Buildings Processes •Services •Information •Technology Feedback to Provide Control MultiMedia by 2002 South-
  • 5. Role of Operations Operations Strategy and Strategy Operations Operations Management Management Products, Facilities, Implementation Control and Processes Structures Processes Product or Service Design Scheduling Design Control Facilities Layout Relationships Purchasing Control Decentralization Inventory Control Inputs Production Processes Outputs and Technology Teams Scheduling Control Facilities Location Productivity Product Control Capacity Planning Quality Productivity Productivity Quality Quality MultiMedia by 2002 South-
  • 6. Operations Management Embraces Facilities Process design Product Implementation structure Control processes MultiMedia by 2002 South-
  • 7. The Planning Stage of an Organization’s Operations  Involves decisions about:  Involves decisions about: –– Product or service design Product or service design –– Facilities layout Facilities layout –– Production processes and Production processes and technology technology –– Facilities location Facilities location –– Capacity planning Capacity planning MultiMedia by 2002 South-
  • 8. Two Design Concepts 1. Design for manufacturability and assembly (DFM/A) • Calls for design teams consisting of designers, manufacturers, and assemblers. • all have a say in product design and actual production of the product. • DFM/A product design involves four criteria:  Producibility  Cost  Quality  Reliability 2. Design for disassembly (DFD) • The goal is to conceive, develop, and build a product with a long-term view of how its components can be refurbished and reused–or disposed of safely. MultiMedia by 2002 South-
  • 9. Major Benefits of the DFMA Approach, Against Which GM Evaluates New Designs Quality Excellence of the car, including serviceability. Reliability The degree to which the car fulfills its intended purpose. Durability The degree to which the car withstands performance demands. Mass The total weight of the car. Safety The degree to which the car increases the protection of occupants. Manufacturability The degree to which the car can be manufactured and assembled within existing operational capacity. Time to market The time from product design until the car is ready for sale to the consumer. Total cost The total amount of materials, labor, transportation, design, and overhaul expenses associated with the design. MultiMedia by 2002 South-
  • 10. Process Layout Equipment or machines that perform a similar task or function are located together. A product is moved from process to process as needed. Major advantage is potential for reducing costs. Requires fewer people and pieces of equipment. Limits the need to move the product through several different processes. MultiMedia by 2002 South-
  • 11. Four Options of Facilities Layout (a) Process Layout Receiving Dept. Molding Welding Assembly Storage Wiring Insulation Painting Testing Product A Product B Product C MultiMedia by 2002 South-
  • 12. Product Layout Machines and tasks are arranged according to the Machines and tasks are arranged according to the progressive steps by which the product is made. progressive steps by which the product is made. Efficient when the business produces large Efficient when the business produces large volumes of identical products. volumes of identical products. MultiMedia by 2002 South-
  • 13. Four Options of Facilities Layout (b) Product Layout Molding Welding Testing Receiving Receiving Dept. Molding Wiring Painting Assembly Dept. Molding Insulating Painting Assembly Product A Product B Product C MultiMedia by 2002 South-
  • 14. Cellular Layout Combines some of the characteristics of process and product layouts. All the equipment required for a sequence of operations on the same product is placed together. Allows efficient handling of materials and inventory. Workers are physically close enough to work together to solve problems. MultiMedia by 2002 South-
  • 15. Four Options of Facilities Layout (c) Cellular Layout Welding Painting Wiring Testing Assembly Molding Product A Product B Product C MultiMedia by 2002 South-
  • 16. Fixed-Position Layout Used because The product of size or remains in bulk. one location. Tools, equipment, and human skill are brought to the product. MultiMedia by 2002 South-
  • 17. Four Options of Facilities Layout (d) Fixed-Position Layout Labor Machines Supplies Equipment Product Materials MultiMedia by 2002 South-
  • 18. Technologies Responsible for Revolutionizing Manufacturing Processes Computer- Flexible integrated manufacturing manufacturing systems CAD/CA Robotics M Agile Soft manufacturin manufacturin g g systems MultiMedia by 2002 South-
  • 19. Placement of Facilities Two Questions  Should the firm  Where should the have one or two facilities be large plants, or located? several smaller ones? MultiMedia by 2002 South-
  • 20. Facility Location Depends on Proximity to Labor costs Tax rates suppliers Availability Quality of of labor The location life for skills of the market employees where the Construction product will be sold Utility rates expenses MultiMedia by 2002 South-
  • 21. To Increase Capacity Create additional Build new facilities shifts and hire new staff Pay present staff overtime Subcontract work to outside Refit existing plants firms MultiMedia by 2002 South-
  • 22. Specific Plans for the Overall Production Activities Involve Aggregate Master planning scheduling Structuring for operations MultiMedia by 2002 South-
  • 23. Development of a Master Schedule from an Aggregate Plan Aggregate Plan (Units per Month) January February March April May Electric Ranges 1,000 1,250 1,200 1,300 1,200 Gas Ranges 750 800 700 1,000 1,000 Total 1,750 2,050 1,900 2,300 2,200 Master Schedule for Electric Ranges (Units per Week) January February 1 2 3 4 5 6 7 8 3,600 100 100 50 50 100 100 50 100 3,665 100 100 50 100 100 50 100 100 3,670 100 50 100 100 150 150 150 150 January Total 1,000 February Total 1,300 Note: Another master schedule will be developed for the gas ranges. MultiMedia by 2002 South-
  • 24. Operational Controls Materials Materials Inventory Inventory Control of design Scheduling Scheduling Products Products MultiMedia by 2002 South-
  • 25. Design Control Focuses on creating new products engineered for reliability. Functionality Serviceability MultiMedia by 2002 South-
  • 26. Purchasing is Critical for the Following Reasons  If the materials are not on hand, nothing can be produced.  If the right quantity of materials is not available, the organization cannot meet demand.  If the materials are of inferior quality, producing quality products is difficult or costly. MultiMedia by 2002 South-
  • 27. Goals of Purchasing Control Ensure availability of material Balance costs Ensure acceptable quality of material MultiMedia by 2002 South-
  • 28. Three Types of Inventory Transformation Inputs Outputs Processes Raw Work-in- Finished Materials Process Goods Inventory Inventory Inventory MultiMedia by 2002 South-
  • 29. Four Specific Techniques for Inventory Management Economic order quantity Manufacturing resource planning Just-in-time inventory Materials requirement planning systems MultiMedia by 2002 South-