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MADAN ROY
Siliguri, West Bengal,
India, zip-734003
m_roy2k@yahoo.com
91- 9476150175 (mobile)
Career Profile:
Looking for a position as Marketing professional to utilize my knowledge and proficiency in
a fast paced environment.
Professional strengths:
• Enthusiastic, energetic and dedicated Marketing professional with more than five
years of professional experience in the mentioned field
• Excellent verbal and written communication skills
• Organized, decisive with strong leadership skills
• Possess excellent planning and organizational skills
• Ability to motivate, inspire and lead a team successfully
• Goal-oriented and ability to handle multiple tasks
• Possess excellent negotiation and management skills
• Enthusiastic, confidence with good sense of responsibilities
• Ability to work under pressure
Technical Proficiencies:
Extensive knowledge of Microsoft Office Suite and Internet Information Services
Familiar with Microsoft Word, Excel, PowerPoint and the Internet
Employment
Veronik Micronutrients Pvt . LTD
Manager-Market Development
5/2010 - Present
Product: Agro-chemical
Job Profile includes: This role is primarily responsible for promoting the product and
creating brand image through market development activities and farmer relationship
programs. The job is also responsible for conducting trials of new/existing products and
create database for product positioning & communication.
Creation of brand pull for VMPL products through market development programs-
-Planning & monitoring of market development activities
-Participation in important activities for value addition.
-Create trust in product performance by analysis of demonstration results data
-Attend to the queries of farmers to provide solution
-Preparation of long term strategy for farmer relationship programs
-Chalking out various actionable farmer relationship programs for implementation
-Review & monitoring of all such programs
-Provide content for agriculture quarterly magazines for communication with the farmers
-Develop crop literature & publicity material for product positioning
-Co ordination with universities & research institutes for trials on various technical aspects,
MCBR etc.
-Conduct confidential trials on new products or any issues related to the product performance
-Provide feedback to management by conducting surveys related to products or soil testing
-Organizing technical training programs for field executives
-.Appointing the dealers, recruiting field officers. Create the brand image in the Market, &
Profitability.
Shreegogaji Investments Pvt.LTD
Branch Manager
9/2006 - 3/2010
Siliguri
Job Profile includes:
Handling Branch as Profit Centre Head
Responsible For Regulatory Compliances for Branch
Organizing marketing activity to attract new customers
Ensuring both functional and product training on regular basis.
Ensuring customer service. Relationship management
Apeejay securities Pvt.LTD
Relationship Manager
9/2005 - 9/2006
Siliguri
Client Acquisition and Engagement.
To act as Preferred Financial Consultants and provide Advisory services to our clientele with respect
to their investible funds.
Apollo
Marketing Executive
3/2005 - 9/2005
, Chennai.
Processing of new business acquired 3 Coordinating with team members for preparing MIS and
reporting to the Regional Director 4 Liaisoning with existing clients and adding the new clients to the
business
ATCO Industries LTD
Area Sales Executive
11/1999 - 10/2003
Organisation:, Mumbai Duration: Designation: Area Sales Executive, Siliguri RESPOSIBILITY:- .
To give proper support & building rapport with the existing distributors/
Dealer, giving training to their staff for sales.
To ensure distributors follows systems & procedure of the company.
To Ensure distributors appoints his own sales staff.
To ensure distributor executes various sales promotional schemes
Periodically to promote company products.
Projects pursued : Britannia Industries Ltd,Calcutta
1 Outlet audit for Britannia cheese.
2 Consumption Behaviors of Britannia cheese.
Education
L.N.M. University
Approved by AICTE / UGC
Master's Degree, Business Administration (Marketing) , full-time
1996 - 1998
1392.0 out of 2300.0 – 60 %
L.N.M. University
Bachelor's Degree, SCIENCES, Botany ( Hons.)
1991 - 1994
838.0 out of 1500.0 – 95.8 %
Skills
Proficiency Experience Last Used Interest
Sales &Marketing ,
Branch Management,
Planning, Team
Management.
Expert 13 years + Current High
Language
Proficiency Experience Last Used Interest
Bengali
(read , write , speak)
Expert 13 years + Current High
English
(read , write , speak)
Expert 13 years + Current High
Hindi
(read , write , speak)
Expert 13 years + Current High
Personal Details:
Date of Birth: 14/12/1972
Employment Status: Full
Relationship status: Married

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Experienced Marketing Professional with 5+ Years Seeking New Opportunity

  • 1. MADAN ROY Siliguri, West Bengal, India, zip-734003 m_roy2k@yahoo.com 91- 9476150175 (mobile) Career Profile: Looking for a position as Marketing professional to utilize my knowledge and proficiency in a fast paced environment. Professional strengths: • Enthusiastic, energetic and dedicated Marketing professional with more than five years of professional experience in the mentioned field • Excellent verbal and written communication skills • Organized, decisive with strong leadership skills • Possess excellent planning and organizational skills • Ability to motivate, inspire and lead a team successfully • Goal-oriented and ability to handle multiple tasks • Possess excellent negotiation and management skills • Enthusiastic, confidence with good sense of responsibilities • Ability to work under pressure Technical Proficiencies: Extensive knowledge of Microsoft Office Suite and Internet Information Services Familiar with Microsoft Word, Excel, PowerPoint and the Internet Employment Veronik Micronutrients Pvt . LTD Manager-Market Development 5/2010 - Present Product: Agro-chemical Job Profile includes: This role is primarily responsible for promoting the product and creating brand image through market development activities and farmer relationship
  • 2. programs. The job is also responsible for conducting trials of new/existing products and create database for product positioning & communication. Creation of brand pull for VMPL products through market development programs- -Planning & monitoring of market development activities -Participation in important activities for value addition. -Create trust in product performance by analysis of demonstration results data -Attend to the queries of farmers to provide solution -Preparation of long term strategy for farmer relationship programs -Chalking out various actionable farmer relationship programs for implementation -Review & monitoring of all such programs -Provide content for agriculture quarterly magazines for communication with the farmers -Develop crop literature & publicity material for product positioning -Co ordination with universities & research institutes for trials on various technical aspects, MCBR etc. -Conduct confidential trials on new products or any issues related to the product performance -Provide feedback to management by conducting surveys related to products or soil testing -Organizing technical training programs for field executives -.Appointing the dealers, recruiting field officers. Create the brand image in the Market, & Profitability. Shreegogaji Investments Pvt.LTD Branch Manager 9/2006 - 3/2010 Siliguri Job Profile includes: Handling Branch as Profit Centre Head Responsible For Regulatory Compliances for Branch Organizing marketing activity to attract new customers Ensuring both functional and product training on regular basis. Ensuring customer service. Relationship management Apeejay securities Pvt.LTD Relationship Manager 9/2005 - 9/2006 Siliguri Client Acquisition and Engagement. To act as Preferred Financial Consultants and provide Advisory services to our clientele with respect to their investible funds. Apollo Marketing Executive 3/2005 - 9/2005 , Chennai. Processing of new business acquired 3 Coordinating with team members for preparing MIS and reporting to the Regional Director 4 Liaisoning with existing clients and adding the new clients to the business ATCO Industries LTD
  • 3. Area Sales Executive 11/1999 - 10/2003 Organisation:, Mumbai Duration: Designation: Area Sales Executive, Siliguri RESPOSIBILITY:- . To give proper support & building rapport with the existing distributors/ Dealer, giving training to their staff for sales. To ensure distributors follows systems & procedure of the company. To Ensure distributors appoints his own sales staff. To ensure distributor executes various sales promotional schemes Periodically to promote company products. Projects pursued : Britannia Industries Ltd,Calcutta 1 Outlet audit for Britannia cheese. 2 Consumption Behaviors of Britannia cheese. Education L.N.M. University Approved by AICTE / UGC Master's Degree, Business Administration (Marketing) , full-time 1996 - 1998 1392.0 out of 2300.0 – 60 % L.N.M. University Bachelor's Degree, SCIENCES, Botany ( Hons.) 1991 - 1994 838.0 out of 1500.0 – 95.8 % Skills Proficiency Experience Last Used Interest Sales &Marketing , Branch Management, Planning, Team Management. Expert 13 years + Current High
  • 4. Language Proficiency Experience Last Used Interest Bengali (read , write , speak) Expert 13 years + Current High English (read , write , speak) Expert 13 years + Current High Hindi (read , write , speak) Expert 13 years + Current High Personal Details: Date of Birth: 14/12/1972 Employment Status: Full Relationship status: Married