3. experience knowledge Anatomy of an Entrepreneur James Dyson Sir. Alan Sugar hand eyes ears guts personality skin passion Sir Richard Branson
4. Sir. Richard Branson “ How I’ve survived, had fun and made a fortune doing business my way “ “ The English Industrialist …. Business Magnate” New YorkTimes
17. Richard BransonF” My interest in life comes from setting myself huge, apparently unachievable challenges and trying to rise above them… from the perspective of wanting to live life to the full, I felt that I had to attempt it”. 7
19. 1990’sENTERPRENEURlAL START- UP Size does matter : “… you need to challenge and compete with brands to become big yourself ”
20. is one of the most exciting brands !!! Some Facts: Employing 55 000 people 360 Companies worldwide, An annual Virgin Group turnover of £11 bn 10
21. WHAT ARE YOU LOOKING FOR ? Search Branson’s Empire It’s all about Virgin TravelLifestyle Media & Phone Music Money People & Planet
22. The Brand Values The Brand Core Values Fun VALUEFOR MONEY Quality Innovation COMETITIVE CHALENGE BRILLIANT CUSTOMERSERVICE Loveyour people
23. BUSINESS PHILOSOPHY “ Business is not a recipe which could be imitated” “Be different “ “ Fun is the core of how I like to do business “ “ Look for the best and You will get the best”