Rising Stars - Presentation by Vladimir Funtikov, Founder & CEO of Creative Mobile at the NOAH 2012 Conference in London, Old Billingsgate on the 7th of November 2012.

1. Creative Mobile
Company intro
Vladimir Funtikov, co-founder

2. Company overview and history
 Mobile game developer based in Tallinn, Estonia
 Founded in 2010, self-funded
 60 employees
 80+ million players
 Startup of the Year 2012

3. Market opportunity & competition
 Focused on then-new Android
 Weak competition, growing market
 Prevalent “console thinking”
 Low operating costs

4. Business model, product overview
 Midcore free-to-play games with active gameplay
 Easy to learn, hard to master, work on any device
 Top games:
 Basketball Shots 3D: 8 million downloads
 Nitro Nation Drag Racing: 60M
 Ports and editions: 20M

5. Key success factors
 Early presence on growing platform
 Focus on market appeal and organic traffic
 Lots of market research and community feedback
 Flexible monetization through a combination of
advertisement, premium content and offerwalls

6. Financials
10
8
6
Revenue
4 Profit
2
0
2010 2011 2012 (proj)
millions, USD

7. Outlook
 Nitro Nation franchise
 New mobile games, publishing
 Social games and other platforms
 Cooperation with brands

8. Conclusion, Q&A
 http://creative-mobile.com
 vladimir@creative-mobile.com
 twitter.com/creativemCEO

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