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EECS 441: TechSmith Preso
- 2. Screen Capture Screenshots Screencast Editing Software
- 3. Products Relay Morae Snagit Camtasia Jing Coach’s Eye Fuse
- 4. Financials Revenue: $50 Million Approximately 250 Employees Employee cost ~$180,000 $3 Million of miscellaneous expenses Estimated Profits: $2 Million
- 5. History First Big Hit Bill Hamilton 1990 Founded 1987 in Okemos, MI
- 6. Biggest Sellers Snagit $49.95 Camtasia Mac: $99.00 PC: $299.00
- 7. Secret Sauce Capture Editing Sharing
- 8. Story Time!
- 9. Competition
- 10. Buy or Sell? Buy, but be cautious! • Still profitable! • Not many new hits • Possible management change soon!
- 11. Questions?