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Maverick was borne of the
hate of bad activations!
Maverick is a 100% South African borne and bred,
activation innovator.

Started 13 years ago, Maverick has grown from a single
person operation into a turn-key solutions driven, multi
faceted provider of activation solutions.

We work in every space, around the country, around the
continent, and around the world.

Welcome to our playground!
Maverick ran ZAKUMI for FIFA for 18 months pre World Cup.
Maverick is an award winning partner to your brand.

We are a certified level 3 BB-BBE contributor
employing 40 staff between JHB and CT offices and
have a strong skills development programme in
place.

We are strategically aligned to add value to an
existing above the line campaign, or assist in
developing a below the line strategy, from scratch.

Our teams are conversant in most areas of traditional
eventing, brand activation, launches, branding,
sponsorship activation, exhibits and retail displays.
Maverick stages over 100 events annually..from pharmaceutical
             product launches, to live broadcast awards dinners.
Maverick creates ALL concepts, designs and visuals, including
     Audio Visual in-house usings a team of skilled designers.
Maverick has 3
  companies within the                     Maverick
group. A diverse offering              • Brand Activations
with a singular mindset.                      • Events
 To develop and deliver                     • Launches
 outstanding activations                  • Conferences
       that exceed                       • Sponsorships
      expectations.                        • Exhibitions
                                            • Sampling



Alternative Branding Co                  Chaos Theory
• Source, Import, and Distribute    • Source, Import and activate
 branding equipment and other      products specifically to the event
            solutions .                 and activation industry.

                                       • Digital PhotoBooths
      • Roll Up Banners
                                         • Scent Marketing
        • Point-of-Sale
                                    • Mobile Phone technology
    • Outdoor Branding                 • Augmented Reality
 • Major event branding plan        • Touch Screen technology
        implementation                      • Promotors
                                            • FlashMobs
Maverick holds the record for the single largest Fireworks and
           Pyro display, ever staged, on the African continent.
We use a multi disciplinary 3D approach to all activation strategies
balancing creative execution derived from strategic objectives and
our hands on execution expertise.




                   Idea




    Execution                            Strategy
Maverick creates, develops and manages in-house team building and
  sales incentives for various clients, including Tiger Wheel & Tyre.
The World is a small place – and Maverick operated
globally for key brands in and around the sponsorship
space.

Maverick has, through innovation in the sponsorship
space, been instrumental in the global re-invention of
cricket, through the format evolution ideas surrounding
Twenty20 cricket for all South African sponsors.

In addition Maverick staged all activations surrounding
the 2009 Indian Premier League (IPL), 2010 Champions
League.

Maverick is currently contracted by the ICC to run all of
its stadium environments, globally at both the ICC
Cricket World Cup, and the ICC World Twenty20
tournaments.
Maverick is responsible for conceptualising most of the ideas used
           around the world in global Twenty20 cricket activations.
Maverick believes people, are people – and should
be treated as such.

Activations may be based in boardrooms, but they
live in the real world, in real time, touching real
people.

We understand the boardroom brief, but believe in
the reality of the environment, and the dynamic
opportunities this creates.
0 – 9 Year Activities Area



    •
                         BHP be erected on bottom field.
        Inflatable cube marquee to
                                   BILLITON
    • Size of marquee 30 x 15
    • A crew of 20 individuals qualified and/or trained in working with
      younger children JHB Community manager will attend to
                         overseen by 1 senior Event
      the safety and planning of the days activities.
                            4TH DECEMBER 2007
    • All children to be signed in by an adult.
    • An arm band with parents contact number will be
      attached onto each child. The child will not be
      allowed out the demarcated area on any condition.
     Presented by MAVERICK EXPERIENCE EXHILARATOR (PTY) LTD




                Maverick constantly investigates new activation trends and technology
                         such as inflatable venues, like this turn-key project for NIKE.
Maverick studio PREVISULISATION of retail activation for EA Sports.
Nationwide live Activation for EA Sports..
Our wholly owned branding division, The
Alternative Branding Company, imports,
distributes and prints branding solutions for a
wide range of disciplines.

We are unique in that we use all of the
equipment we store, and install – so we only
use optimum value solutions that combine
Rand Value with Brand Value.

We store, maintain and install branding for a
variety of clients including Liberty Life and
Tiger Wheel and Tyre.

We also plan, manage, maintain and install the
entire branding portfolio for major events such
as Momentum 94,7 Cycle Challenge and 702
Walk the Talk.
Branding solutions from EXPAND portable displays.
Branding solutions from EXPAND portable displays.
Water Point Activation for Sporting events.
Branding Planning, and Installation for Sporting events..
Our sister company CHAOS THEORY, housed
within the Maverick Head office in Jozi is a
development partner who stays abreast of
global technology trends in the eventing and
activation space.

Key product ranges and services include
   • Touch Screen Technology and
      Interfaces
   • Digital PhotoBooths
   • Scent Marketing
   • Mobile Phone Technology for activation
      purposes
   • Promotors and Promotions
   • FlashMobs
   • Industrial Theatre
0 - 9 Year Games


                   BHP BILLITON

                   JHB Community Event
                      4TH DECEMBER 2007




     Presented by MAVERICK EXPERIENCE EXHILARATOR (PTY) LTD




                        Touch Screen Kiosks at NIKE JOZI RUNS event.
0 - 9 Year Games


                   BHP BILLITON

                   JHB Community Event
                      4TH DECEMBER 2007




     Presented by MAVERICK EXPERIENCE EXHILARATOR (PTY) LTD




                                FlashMobs in Morphsuits for Samsung.
Through strategic
partnerships we unlock
  great value for great
                brands
What Next?

We believe life is too short for bad activations!
Call us – or drop us a mail and we will call you!

That’s how we roll!




Andrew Ross – Joint MD
andrew@mavericksa.co.za
+27 (0) 83 400 9031

Martin Swart – Business Development Manager
martin.swart@mavericksa.co.za
+27 (0) 83 645 0355

www.mavericksa.co.za

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Maverick top level Credentials May 2012

  • 1. Maverick was borne of the hate of bad activations!
  • 2. Maverick is a 100% South African borne and bred, activation innovator. Started 13 years ago, Maverick has grown from a single person operation into a turn-key solutions driven, multi faceted provider of activation solutions. We work in every space, around the country, around the continent, and around the world. Welcome to our playground!
  • 3. Maverick ran ZAKUMI for FIFA for 18 months pre World Cup.
  • 4. Maverick is an award winning partner to your brand. We are a certified level 3 BB-BBE contributor employing 40 staff between JHB and CT offices and have a strong skills development programme in place. We are strategically aligned to add value to an existing above the line campaign, or assist in developing a below the line strategy, from scratch. Our teams are conversant in most areas of traditional eventing, brand activation, launches, branding, sponsorship activation, exhibits and retail displays.
  • 5. Maverick stages over 100 events annually..from pharmaceutical product launches, to live broadcast awards dinners.
  • 6. Maverick creates ALL concepts, designs and visuals, including Audio Visual in-house usings a team of skilled designers.
  • 7. Maverick has 3 companies within the Maverick group. A diverse offering • Brand Activations with a singular mindset. • Events To develop and deliver • Launches outstanding activations • Conferences that exceed • Sponsorships expectations. • Exhibitions • Sampling Alternative Branding Co Chaos Theory • Source, Import, and Distribute • Source, Import and activate branding equipment and other products specifically to the event solutions . and activation industry. • Digital PhotoBooths • Roll Up Banners • Scent Marketing • Point-of-Sale • Mobile Phone technology • Outdoor Branding • Augmented Reality • Major event branding plan • Touch Screen technology implementation • Promotors • FlashMobs
  • 8. Maverick holds the record for the single largest Fireworks and Pyro display, ever staged, on the African continent.
  • 9. We use a multi disciplinary 3D approach to all activation strategies balancing creative execution derived from strategic objectives and our hands on execution expertise. Idea Execution Strategy
  • 10. Maverick creates, develops and manages in-house team building and sales incentives for various clients, including Tiger Wheel & Tyre.
  • 11. The World is a small place – and Maverick operated globally for key brands in and around the sponsorship space. Maverick has, through innovation in the sponsorship space, been instrumental in the global re-invention of cricket, through the format evolution ideas surrounding Twenty20 cricket for all South African sponsors. In addition Maverick staged all activations surrounding the 2009 Indian Premier League (IPL), 2010 Champions League. Maverick is currently contracted by the ICC to run all of its stadium environments, globally at both the ICC Cricket World Cup, and the ICC World Twenty20 tournaments.
  • 12. Maverick is responsible for conceptualising most of the ideas used around the world in global Twenty20 cricket activations.
  • 13. Maverick believes people, are people – and should be treated as such. Activations may be based in boardrooms, but they live in the real world, in real time, touching real people. We understand the boardroom brief, but believe in the reality of the environment, and the dynamic opportunities this creates.
  • 14. 0 – 9 Year Activities Area • BHP be erected on bottom field. Inflatable cube marquee to BILLITON • Size of marquee 30 x 15 • A crew of 20 individuals qualified and/or trained in working with younger children JHB Community manager will attend to overseen by 1 senior Event the safety and planning of the days activities. 4TH DECEMBER 2007 • All children to be signed in by an adult. • An arm band with parents contact number will be attached onto each child. The child will not be allowed out the demarcated area on any condition. Presented by MAVERICK EXPERIENCE EXHILARATOR (PTY) LTD Maverick constantly investigates new activation trends and technology such as inflatable venues, like this turn-key project for NIKE.
  • 15. Maverick studio PREVISULISATION of retail activation for EA Sports.
  • 16. Nationwide live Activation for EA Sports..
  • 17. Our wholly owned branding division, The Alternative Branding Company, imports, distributes and prints branding solutions for a wide range of disciplines. We are unique in that we use all of the equipment we store, and install – so we only use optimum value solutions that combine Rand Value with Brand Value. We store, maintain and install branding for a variety of clients including Liberty Life and Tiger Wheel and Tyre. We also plan, manage, maintain and install the entire branding portfolio for major events such as Momentum 94,7 Cycle Challenge and 702 Walk the Talk.
  • 18. Branding solutions from EXPAND portable displays.
  • 19. Branding solutions from EXPAND portable displays.
  • 20. Water Point Activation for Sporting events.
  • 21. Branding Planning, and Installation for Sporting events..
  • 22. Our sister company CHAOS THEORY, housed within the Maverick Head office in Jozi is a development partner who stays abreast of global technology trends in the eventing and activation space. Key product ranges and services include • Touch Screen Technology and Interfaces • Digital PhotoBooths • Scent Marketing • Mobile Phone Technology for activation purposes • Promotors and Promotions • FlashMobs • Industrial Theatre
  • 23. 0 - 9 Year Games BHP BILLITON JHB Community Event 4TH DECEMBER 2007 Presented by MAVERICK EXPERIENCE EXHILARATOR (PTY) LTD Touch Screen Kiosks at NIKE JOZI RUNS event.
  • 24. 0 - 9 Year Games BHP BILLITON JHB Community Event 4TH DECEMBER 2007 Presented by MAVERICK EXPERIENCE EXHILARATOR (PTY) LTD FlashMobs in Morphsuits for Samsung.
  • 25. Through strategic partnerships we unlock great value for great brands
  • 26. What Next? We believe life is too short for bad activations! Call us – or drop us a mail and we will call you! That’s how we roll! Andrew Ross – Joint MD andrew@mavericksa.co.za +27 (0) 83 400 9031 Martin Swart – Business Development Manager martin.swart@mavericksa.co.za +27 (0) 83 645 0355 www.mavericksa.co.za