Overview MediaTrust's new PerformanceExchange (MTPX) connects advertisers with prospective new customers via our innovative proprietary real-time bid exchange. Using MTPX, quality clicks are connected to conversions. Our proprietary algorithms optimize based on performance by serving ads with the highest probability to convert. This innovative technology enables us to provide the highest ROI for both our publishers and advertisers. The winning ads are dynamically generated and the subsequent click is priced and routed appropriately based on real-time bids and click quality metrics. All clicks are reviewed and routed through our internal performance filtering system, ensuring advertisers pay only for quality consumers delivered to their landing page and giving publishers in-depth reporting on how to optimize their traffic quality ROI. All clicks are not created equal! At MediaTrust we believe in quality Pay for Performance. We understand Performance marketing and we know it doesn't make sense to have to lump all traffic together like those bigger CPC companies. Our innovative platform and dedicated publisher & advertiser partnership teams are here to provide you with the highest quality traffic and content, no blending required. Publishers : *Monetize your traffic... beyond display to email & content channels *Deliver relevant ads... variety of targeted & unique campaigns *High consistent CPC payouts... have confidence that your quality clicks always hold value *Tools & Analytics... optimize your traffic quality ROI

1. PerformanceExchange
It’s Here! Announcing MediaTrust’s PerformanceExchangeTM
A Real-T Online CPC Monetization Platform
ime
Publishers
* Monetize your tra c... beyond display to email & content channels
* Deliver relevant CPC payouts... have con & unique campaigns clicks always hold value
ads... variety of targeted
* High consistent optimize your tra c quality ROI your quality
dence that
* Tools & Analytics...
Overview
MediaTrust’s new PerformanceExchange (MTPX) enables a liates to monetize their inventory via our innovative proprietary real-time
CPC monetization platform. Using MTPX, a liates have access to a variety of high performing campaigns with targeted & unique
creatives.
MTPX provides a consistent revenue source for a liates. Rest assured that your quality clicks always hold value, despite when they’re
delivered. We only provide campaigns that have been tested for delivery, which means higher payouts for your tra c.
Our easy to use platform has all of the tools to help you understand your tra c quality, manage your campaigns and maximize your
ROI. Alongside our platform, our dedicated publisher partnership team is committed to the success of your campaigns and to
helping you increase your tra c revenue. Our proprietary CPC quality score algorithm helps you focus on the best performing data,
enabling you to optimize your quality tra c ROI and maximize your inventory.
Performance Proven Results
Publishers who participated in our beta experience exceptional results. Our publisher partners tested several successful campaigns
within our Finance and Education verticals, which resulted in industry leading eCPMs.
eMail… is just the beginning
MTPX email creatives are category speci c and not unique to any one advertiser. That means you will never have to swap out a
campaign due to advertisers’ budget restraints.
How it works
User Experience Email sent to customer’s inbox
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Ad Sales Manager: sales@mediatrust.com 855 North Douglas Street, El Segundo, CA 90245