How to Triple Your Clicks

•

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Twenty20 Inc.

Created by the team at Twenty20. How one agency increased CTRs 341%.

Marketing

How one agency
increased CTRs 341%.
TRIPLE YOUR CLICKS
HOW TO
341%

New York based agency 24/7 Laundry Service
wanted to increase engagement for their clients.

They recognized that images are
powerful drivers of marketing online.

So, they ran tests comparing traditional
stock photos with Instagram-style images.

2.35% to 8%
The company’s click-through rate increased from
across over 100 million impressions & 15 companies.
Citation: Ad Age

And, when tying ad performance to sales, Laundry Service
saw conversion rates increase by
25%
Citation: Ad Age

"It's not an opinion. This is
what was working best."
-Jason Stein
(Founder & President of Laundry Service)

Eye-catching, engaging
photography is #1 most important
factor in marketing optimization.
Citation: Quicksprout

Visual content is the way to grab
attention online.
94%
Content with relevant
images gets 94% more
views than content without.
150%
Tweets with images on
Buffer receive 150%
more retweets.
Citation: Quicksprout

Organic, authentic photos get more
clicks than traditional photos.

Leave traditional stock
photos in the dust.

Use authentic, social images
to perform better.

Twenty20 has over 45 million real photos
from real people.
AUTHENTIC, REAL-
WORLD STOCK PHOTOS
GET BETTER PHOTOS

Your source for real-world, authentic images.
No more boring stock.
Created by the team at Twenty20.

Authentic, real-world photos
drive engagement.
NEED PHOTOS FOR
YOUR NEXT PROJECT?
EXPLORE TWENTY20

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How to Triple Your Clicks

1. How one agency increased CTRs 341%. TRIPLE YOUR CLICKS HOW TO 341%

2. New York based agency 24/7 Laundry Service wanted to increase engagement for their clients.

3. They recognized that images are powerful drivers of marketing online.

4. So, they ran tests comparing traditional stock photos with Instagram-style images.

5. 2.35% to 8% The company’s click-through rate increased from across over 100 million impressions & 15 companies. Citation: Ad Age

6. And, when tying ad performance to sales, Laundry Service saw conversion rates increase by 25% Citation: Ad Age

7. "It's not an opinion. This is what was working best." -Jason Stein (Founder & President of Laundry Service)

8. Eye-catching, engaging photography is #1 most important factor in marketing optimization. Citation: Quicksprout

9. Visual content is the way to grab attention online. 94% Content with relevant images gets 94% more views than content without. 150% Tweets with images on Buffer receive 150% more retweets. Citation: Quicksprout

10. Organic, authentic photos get more clicks than traditional photos.

11. Leave traditional stock photos in the dust.

12. Use authentic, social images to perform better.

13. Twenty20 has over 45 million real photos from real people. AUTHENTIC, REAL- WORLD STOCK PHOTOS GET BETTER PHOTOS

14. Your source for real-world, authentic images. No more boring stock. Created by the team at Twenty20.

15. Authentic, real-world photos drive engagement. NEED PHOTOS FOR YOUR NEXT PROJECT? EXPLORE TWENTY20

How to Triple Your Clicks

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How to Triple Your Clicks