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Demand-Driven Acquisition for a
Shared eBook Collection: The
Colorado Alliance Experience
Michael Levine-Clark
University of Denver Libraries
ALCTS Virtual Preconference – Shared Collection
Development: Collaborative Models for Digital Collections
June 10, 2013
Hosted by ALCTS, the Association for
Library Collections & Technical Services
Michael Levine-Clark
Associate Dean for Scholarly
Communication & Collections
Services
University of Denver Libraries
michael.levine-clark@du.edu
Hosted by ALCTS, the Association for
Library Collections & Technical Services
The Goals
• Demand-driven acquisition at the consortial
level
– Shared access
– Shared triggers
– Shared ownership
• Learn about cross-institutional demand
• For some institutions
– Learn about DDA
– Learn about e-books
Hosted by ALCTS, the Association for
Library Collections & Technical Services
Does DDA Make Sense
in a Consortial Environment?
• In the local environment, most titles
– Used once or twice
• Does it make sense to aggregate low usage across
multiple institutions and then pay for ownership?
– Used by one person, one class = one institution
• Does it make sense to share ownership for titles used at
one institution?
Hosted by ALCTS, the Association for
Library Collections & Technical Services
Planning
• Summer 2011 – Alliance meeting with YBP
• Fall 2011 - Data gathering, preliminary
identification of publishers
• Midwinter 2012 – Alliance meetings
Hosted by ALCTS, the Association for
Library Collections & Technical Services
Participants
• Auraria Library
• Colorado College
• Colorado Mesa University
• Colorado State University
• Regis University
• University of Colorado –
Colorado Springs
• University of Denver
• University of Northern
Colorado
• University of Wyoming
Non-Participants
• University of Colorado –
Health Sciences
• Colorado School of Mines
• Denver Public Library
• University of Colorado -
Boulder
Hosted by ALCTS, the Association for
Library Collections & Technical Services
The Pilot . . . As Conceived
• Managed by YBP
– Control overlap with local plans (p/e)
– Single source for invoicing, record loads
• Two aggregators
– EBL
– Ebrary
• Divide publishers evenly between the aggregators
– Profiling based on publisher rather than subject
– 2012 imprints forward
Hosted by ALCTS, the Association for
Library Collections & Technical Services
The Pilot . . . As Executed
• Managed by YBP
– Control overlap with local plans (p/e)
– Single source for invoicing, record loads
• Two aggregators
– EBL
– Ebrary
• Imperfect mix of publishers between
aggregators
Hosted by ALCTS, the Association for
Library Collections & Technical Services
Publishers
EBL
• Continuum
• DeGruyter
• Edinburgh UP
• Facts on File/Infobase
• Oxford UP
• Princeton UP
• Rodopi
• Sage, CQ Press
• Univ of California Press
• Wiley, multiple imprints
ebrary
• ABC-CLIO
• Ashgate & Gower
• Harvard UP
• Jessica Kingsley
• John Benjamins
• McFarland
• Stanford UP
Hosted by ALCTS, the Association for
Library Collections & Technical Services
The multiplier
• With YBP, looked at acquisition patterns across
the Alliance
– Typically bought fewer than 2 copies/title
• Decided to negotiate for 2.5
– Applied to purchase price
• Alliance pays 2.5 x list price
• Ownership shared across all 9 libraries
– Not applied to STL cost
Hosted by ALCTS, the Association for
Library Collections & Technical Services
Components of DDA
• Free discovery – Browse
– EBL: 5 minutes
– Ebrary: 10 minutes
• Short-Term Loan (STL)
– 6 for each aggregator
• Purchase after 6th STL
Hosted by ALCTS, the Association for
Library Collections & Technical Services
Budgeting
• Platform fees for aggregators waived
• Each library contributed $12,500 = $112,500
• Enough for at least one year
Hosted by ALCTS, the Association for
Library Collections & Technical Services
The Pilot So Far
May 2012
Sept/Nov
2012
May 2013
First books available/records loaded
(EBL)
First ebrary books/records available
– Ebrary started at a disadvantage
• Far fewer titles
• Some internal issues led to delays
1,720 titles available (ebrary)
3,644 titles available (EBL)
Hosted by ALCTS, the Association for
Library Collections & Technical Services
Usage
Hosted by ALCTS, the Association for
Library Collections & Technical Services
Usage Definitions
• Unowned Browse
– Free period in the book before an autopurchase
occurs. Doesn’t count as an STL
• Short Term Loan (STL)
– A brief (1 or 7-day) loan for 10-20% of list price
• AutoPurchase
– Purchase of the book for list price, with the multiplier
(2.5) applied. After 6 STLs
• Owned Browse, Owned Loan
– Uses after the autopurchase occurs
Hosted by ALCTS, the Association for
Library Collections & Technical Services
Spending Through April 2013
Aggregator Purchase Type Amount Spent
EBL STL $24,248.82
Purchase $9,186.31
EBL Total $33,435.13
Ebrary STL $741.21
Purchase $840.32
Ebrary Total $1,581,53
Cataloging $310.00
Pilot Total $35,326.66
Hosted by ALCTS, the Association for
Library Collections & Technical Services
EBL Usage Data
(May 2012-April 2013)
Hosted by ALCTS, the Association for
Library Collections & Technical Services
Number of
Titles
Number of
transactions
Titles purchased 50 50
Tiles with at least one STL 1,046 2,103
Titles with at least one unowned browse 1,677 4,774
EBL Usage Data (May 2012-April 2013)
PAID USE ANY USE
Titles Used 1,046 1,677
Titles with one STL 580
Titles with multiple STLs 466
Titles with multiple STLs used at one institution 218
Titles used at one institution 798 76.3% 1,051 62.7%
Titles used at two institutions 182 17.4% 382 22.8%
Titles used at three institutions 55 5.3% 148 8.8%
Titles used at four institutions 7 0.7% 60 3.6%
Titles used at five institutions 4 0.4% 21 1.3%
Titles used at six institutions 0 0.0% 11 0.7%
Titles used at seven institutions 0 0.0% 1 0.1%
Titles used at eight institutions - - 1 0.1%
Titles used at nine institutions - - 1 0.1%
Hosted by ALCTS, the Association for
Library Collections & Technical Services
EBL AutoPurchase Use
(May 2012-April 2013)
Titles with an AutoPurchase (n=50) PAID USE ANY USE
Titles used at one institution 14 28.0% 2 4.0%
Titles used at two institutions 16 32.0% 4 8.0%
Titles used at three institutions 16 32.0% 12 24.0%
Titles used at four institutions 3 6.0% 13 26.0%
Titles used at five institutions 1 2.0% 8 16.0%
Titles used at six institutions 0 0.0% 7 14.0%
Titles used at seven institutions 0 0.0% 2 4.0%
Titles used at eight institutions - - 1 2.0%
Titles used at nine institutions - - 1 2.0%
Average number of institutions 2.2 4.2
Hosted by ALCTS, the Association for
Library Collections & Technical Services
Paid Use by Institution (ebrary & EBL)
Aur, 12% CC, 3%
CSU, 40%
DU, 10%
Mesa, 5%
Regis, 11%
UCCS, 3%
UNC, 7% UW, 9%
Hosted by ALCTS, the Association for
Library Collections & Technical Services
Usage Observations
• A big disparity in usage
– Three schools with tiny usage (and low FTE)
– One school with 40% of usage
• Large usage of e-books in general
• High FTE
• Shibboleth
– No secondary EBL login
Hosted by ALCTS, the Association for
Library Collections & Technical Services
Rethinking Funding
• Should need about $40,000 more to get
through year two
– Three low-use schools won’t be asked to
contribute
– CSU will contribute 50%
– Remaining 50% distributed across other four
libraries
Hosted by ALCTS, the Association for
Library Collections & Technical Services
What if…?
• Each school went alone with EBL
– Same titles
– Same number of STLs
– No multiplier for autopurchase
– Same usage
• STLs
• Autopurchases (counted as a use)
• Owned loans
Hosted by ALCTS, the Association for
Library Collections & Technical Services
What if…? Calculations
# of STLs by one library
+ # of autopurchases by that library
+ # of owned loans by that library
• If the total is 6 or less then multiply X avg STL
cost for that title
• If the total is 7 or more then multiply 6 X avg
STL + 1 x autopurchase
Hosted by ALCTS, the Association for
Library Collections & Technical Services
What if…
Library Paid
Transactions
Titles Total Cost Titles that would have
had an Autopurchase
Auraria 292 193 $3,601.23 2
Colorado College 70 50 $807.77 1
Colorado Mesa 107 69 $1,363.92 1
Colorado State University 904 484 $12,544.69 15
Regis University 223 164 $2,254.68 0
University of CO, CO Springs 74 60 $796.46 0
University of Denver 240 159 $3,218,71 2
University of Northern CO 138 97 $1,273.80 0
University of Wyoming 205 134 $2,455.17 0
Totals $28,316.43 21
Hosted by ALCTS, the Association for
Library Collections & Technical Services
What if…
• Consortium
– Own 50 titles – shared perpetual access
– Spent $33,435.13
• Alone
– Would own 21 titles, with access limited to a
single institution
– Would have spent $28,316.43
Hosted by ALCTS, the Association for
Library Collections & Technical Services
A Basic Question
• Does DDA make sense for consortia?
– Most titles used by just 1-2 institutions
• Paid use
– 76.3% by one institution
– 17.4% by two institutions
– Average number of institutions with paid usage of an
autopurchased title is 2.2 – less than the multiplier
• Any use
– 62.7% by one institution
– 22.8% by two institutions
– Average number of institutions with any usage of an
autopurchased title is 4.2 – more than the multiplier
– Cheaper to go it alone
– Will these patterns improve over time?
Hosted by ALCTS, the Association for
Library Collections & Technical Services
The Future
• Assess overall value of the pilot after two full
years
– Value of consortial vs. local program
– Long-term vs short-term
– Expand or contract?
• Publishers
• Years
• Institutions
• Aggregators
– Redistribute funding
Hosted by ALCTS, the Association for
Library Collections & Technical Services
Thank You
Hosted by ALCTS, the Association for
Library Collections & Technical Services

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Demand-Driven Acquisitions for a Shared eBook Collection: The Colorado Alliance Experience

  • 1. Demand-Driven Acquisition for a Shared eBook Collection: The Colorado Alliance Experience Michael Levine-Clark University of Denver Libraries ALCTS Virtual Preconference – Shared Collection Development: Collaborative Models for Digital Collections June 10, 2013 Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 2. Michael Levine-Clark Associate Dean for Scholarly Communication & Collections Services University of Denver Libraries michael.levine-clark@du.edu Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 3. The Goals • Demand-driven acquisition at the consortial level – Shared access – Shared triggers – Shared ownership • Learn about cross-institutional demand • For some institutions – Learn about DDA – Learn about e-books Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 4. Does DDA Make Sense in a Consortial Environment? • In the local environment, most titles – Used once or twice • Does it make sense to aggregate low usage across multiple institutions and then pay for ownership? – Used by one person, one class = one institution • Does it make sense to share ownership for titles used at one institution? Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 5. Planning • Summer 2011 – Alliance meeting with YBP • Fall 2011 - Data gathering, preliminary identification of publishers • Midwinter 2012 – Alliance meetings Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 6. Participants • Auraria Library • Colorado College • Colorado Mesa University • Colorado State University • Regis University • University of Colorado – Colorado Springs • University of Denver • University of Northern Colorado • University of Wyoming Non-Participants • University of Colorado – Health Sciences • Colorado School of Mines • Denver Public Library • University of Colorado - Boulder Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 7. The Pilot . . . As Conceived • Managed by YBP – Control overlap with local plans (p/e) – Single source for invoicing, record loads • Two aggregators – EBL – Ebrary • Divide publishers evenly between the aggregators – Profiling based on publisher rather than subject – 2012 imprints forward Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 8. The Pilot . . . As Executed • Managed by YBP – Control overlap with local plans (p/e) – Single source for invoicing, record loads • Two aggregators – EBL – Ebrary • Imperfect mix of publishers between aggregators Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 9. Publishers EBL • Continuum • DeGruyter • Edinburgh UP • Facts on File/Infobase • Oxford UP • Princeton UP • Rodopi • Sage, CQ Press • Univ of California Press • Wiley, multiple imprints ebrary • ABC-CLIO • Ashgate & Gower • Harvard UP • Jessica Kingsley • John Benjamins • McFarland • Stanford UP Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 10. The multiplier • With YBP, looked at acquisition patterns across the Alliance – Typically bought fewer than 2 copies/title • Decided to negotiate for 2.5 – Applied to purchase price • Alliance pays 2.5 x list price • Ownership shared across all 9 libraries – Not applied to STL cost Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 11. Components of DDA • Free discovery – Browse – EBL: 5 minutes – Ebrary: 10 minutes • Short-Term Loan (STL) – 6 for each aggregator • Purchase after 6th STL Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 12. Budgeting • Platform fees for aggregators waived • Each library contributed $12,500 = $112,500 • Enough for at least one year Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 13. The Pilot So Far May 2012 Sept/Nov 2012 May 2013 First books available/records loaded (EBL) First ebrary books/records available – Ebrary started at a disadvantage • Far fewer titles • Some internal issues led to delays 1,720 titles available (ebrary) 3,644 titles available (EBL) Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 14. Usage Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 15. Usage Definitions • Unowned Browse – Free period in the book before an autopurchase occurs. Doesn’t count as an STL • Short Term Loan (STL) – A brief (1 or 7-day) loan for 10-20% of list price • AutoPurchase – Purchase of the book for list price, with the multiplier (2.5) applied. After 6 STLs • Owned Browse, Owned Loan – Uses after the autopurchase occurs Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 16. Spending Through April 2013 Aggregator Purchase Type Amount Spent EBL STL $24,248.82 Purchase $9,186.31 EBL Total $33,435.13 Ebrary STL $741.21 Purchase $840.32 Ebrary Total $1,581,53 Cataloging $310.00 Pilot Total $35,326.66 Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 17. EBL Usage Data (May 2012-April 2013) Hosted by ALCTS, the Association for Library Collections & Technical Services Number of Titles Number of transactions Titles purchased 50 50 Tiles with at least one STL 1,046 2,103 Titles with at least one unowned browse 1,677 4,774
  • 18. EBL Usage Data (May 2012-April 2013) PAID USE ANY USE Titles Used 1,046 1,677 Titles with one STL 580 Titles with multiple STLs 466 Titles with multiple STLs used at one institution 218 Titles used at one institution 798 76.3% 1,051 62.7% Titles used at two institutions 182 17.4% 382 22.8% Titles used at three institutions 55 5.3% 148 8.8% Titles used at four institutions 7 0.7% 60 3.6% Titles used at five institutions 4 0.4% 21 1.3% Titles used at six institutions 0 0.0% 11 0.7% Titles used at seven institutions 0 0.0% 1 0.1% Titles used at eight institutions - - 1 0.1% Titles used at nine institutions - - 1 0.1% Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 19. EBL AutoPurchase Use (May 2012-April 2013) Titles with an AutoPurchase (n=50) PAID USE ANY USE Titles used at one institution 14 28.0% 2 4.0% Titles used at two institutions 16 32.0% 4 8.0% Titles used at three institutions 16 32.0% 12 24.0% Titles used at four institutions 3 6.0% 13 26.0% Titles used at five institutions 1 2.0% 8 16.0% Titles used at six institutions 0 0.0% 7 14.0% Titles used at seven institutions 0 0.0% 2 4.0% Titles used at eight institutions - - 1 2.0% Titles used at nine institutions - - 1 2.0% Average number of institutions 2.2 4.2 Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 20. Paid Use by Institution (ebrary & EBL) Aur, 12% CC, 3% CSU, 40% DU, 10% Mesa, 5% Regis, 11% UCCS, 3% UNC, 7% UW, 9% Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 21. Usage Observations • A big disparity in usage – Three schools with tiny usage (and low FTE) – One school with 40% of usage • Large usage of e-books in general • High FTE • Shibboleth – No secondary EBL login Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 22. Rethinking Funding • Should need about $40,000 more to get through year two – Three low-use schools won’t be asked to contribute – CSU will contribute 50% – Remaining 50% distributed across other four libraries Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 23. What if…? • Each school went alone with EBL – Same titles – Same number of STLs – No multiplier for autopurchase – Same usage • STLs • Autopurchases (counted as a use) • Owned loans Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 24. What if…? Calculations # of STLs by one library + # of autopurchases by that library + # of owned loans by that library • If the total is 6 or less then multiply X avg STL cost for that title • If the total is 7 or more then multiply 6 X avg STL + 1 x autopurchase Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 25. What if… Library Paid Transactions Titles Total Cost Titles that would have had an Autopurchase Auraria 292 193 $3,601.23 2 Colorado College 70 50 $807.77 1 Colorado Mesa 107 69 $1,363.92 1 Colorado State University 904 484 $12,544.69 15 Regis University 223 164 $2,254.68 0 University of CO, CO Springs 74 60 $796.46 0 University of Denver 240 159 $3,218,71 2 University of Northern CO 138 97 $1,273.80 0 University of Wyoming 205 134 $2,455.17 0 Totals $28,316.43 21 Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 26. What if… • Consortium – Own 50 titles – shared perpetual access – Spent $33,435.13 • Alone – Would own 21 titles, with access limited to a single institution – Would have spent $28,316.43 Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 27. A Basic Question • Does DDA make sense for consortia? – Most titles used by just 1-2 institutions • Paid use – 76.3% by one institution – 17.4% by two institutions – Average number of institutions with paid usage of an autopurchased title is 2.2 – less than the multiplier • Any use – 62.7% by one institution – 22.8% by two institutions – Average number of institutions with any usage of an autopurchased title is 4.2 – more than the multiplier – Cheaper to go it alone – Will these patterns improve over time? Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 28. The Future • Assess overall value of the pilot after two full years – Value of consortial vs. local program – Long-term vs short-term – Expand or contract? • Publishers • Years • Institutions • Aggregators – Redistribute funding Hosted by ALCTS, the Association for Library Collections & Technical Services
  • 29. Thank You Hosted by ALCTS, the Association for Library Collections & Technical Services