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New Forms of Discovery and
Purchasing in Libraries: Demand
Driven Acquisitions
NISO/BISG 8th Annual Forum
Las Vegas
June 27, 2014
Michael Levine-Clark
Associate Dean for Scholarly Communication
and Collections Services
University of Denver
http://www.niso.org/publications/rp/rp-20-2014
Goals
• Develop a flexible model for DDA that works
for publishers, vendors, aggregators, and
libraries.
• Model should allow for DDA programs that
– Meet local budget and collection needs
– Allow for consortial participation
– Support cross-aggregator implementation
– Account for how DDA impacts all functional areas of
the library
RECOMMENDATIONS
1. Establishing Goals
• Four Broad Goals for DDA
– Saving Money
– Spending The Same Amount of Money More
Wisely
– Providing Broader Access
– Building a Permanent Collection via Patron Input
Saving Money
• Providing access to fewer books
• Emphasizing temporary access (STLs) over
perpetual access (purchasing)
• In evidence-based programs, having a higher
usage threshold prior to purchase
Spending Same Amount More Wisely
• Larger pool of titles, emphasis on temporary
access
• Smaller pool of titles, emphasis on perpetual
access
Providing Broader Access
• Most expansive pool possible
• Emphasizing STLs over perpetual access
• In evidence-based programs, having a higher
usage threshold prior to purchase
Building a Permanent Collection
via Patron Input
• Having a tightly-focused profile/smaller
consideration pool
• Emphasizing perpetual access over STLs
• In evidence-based programs, having a lower
usage threshold prior to purchase
2. Choosing Content to Make Available
• Important Issues
– Not all p-books available as e-books
– No single supplier provides all e-books
– Not all e-books available via DDA or under same models
• Therefore
– More comprehensive coverage requires more suppliers
and more models
– Broadest coverage possible = include print
– Approval vendors can help manage DDA across multiple
suppliers
• Publishers should recognize that libraries may wish
to limit number of suppliers, and plan accordingly
3. Choosing DDA Models
Mix of auto-purchase and STL based on goals of program
• Auto-Purchase
– Purchase triggered on the first use longer than free browse
– Purchase triggered after set number of uses
– Purchase triggered after set number of STLs
• STL
– A set number of STLs prior to auto-purchase
– Only STLs, with no auto-purchase
3. Choosing DDA Models
• Evidence-based acquisition
– Sometimes only option based on platform
capabilities
– Library and publisher should develop expectations
based on analysis of past usage
• Publishers may wish to participate in some or
all models.
• Some concern by publishers about
sustainability of STL
4. Profiling
• DDA profiles should be based on the broadest
definitions possible within these areas, and relative
to goals of the program
– Subject coverage should provide access to a wide range
of content, even in subjects that may not be core
– Retrospective coverage for critical mass
• Especially in programs that otherwise limit coverage
• May or may not overlap with print holdings, depending on
library preference
5. Loading Records
• Libraries should
– Load records regularly and as soon after receipt as
possible
– Load records into as many discovery tools as
possible
– Code records for easy suppression or removal
– Enrich metadata to increase discoverability
– Load point-of-purchase records after purchase to
ease acquisitions workflow/payment
6. Removing Content
• Libraries should:
– Remove records from all discovery tools as soon
as feasible, often using supplier’s delete file
– Establish regular cycle for removal
– Maintain a record of titles removed for
assessment
7. Assessment
• There are multiple reasons for assessment, so
this should be planned from the start
– Measuring overall effectiveness of the program
– Measuring success at cost reduction
– Measuring usage
– Predicting future spending
– Managing the consideration pool
• Data sources might include
– COUNTER reports
– Vendor/publisher supplied reports
– ILS or other local data
8. Preservation
Libraries and publishers should work together to
ensure that un-owned content remains
available, perhaps in partnership with third-
party solutions such as LOCKSS and Portico.
9. Consortial DDA
• Three basic models
– Multiplier (a multiple of list price allows shared
ownership)
– Limited Use (shared ownership, but with a cap on
use before a second copy purchased)
– Buying Club (shared access to consideration pool,
but individual ownership)
10. Public Library DDA
• Mediated
• Wish lists
• Often not through the catalog
Recommended Practice
Presentation will be on Slideshare:
http://www.slideshare.net/MichaelLevineClark
Recommended Practice:
http://www.niso.org/publications/rp/rp-20-2014
Survey results:
http://www.niso.org/apps/group_public/download.
php/12541/DDA_Survey_Results.pdf
Thank You
Michael Levine-Clark
michael.levine-clark@du.edu

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Niso ddLevine-Clark, Michael, “New forms of Discovery and Purchase in Libraries: Demand-Driven Acquisitions

  • 1. New Forms of Discovery and Purchasing in Libraries: Demand Driven Acquisitions NISO/BISG 8th Annual Forum Las Vegas June 27, 2014 Michael Levine-Clark Associate Dean for Scholarly Communication and Collections Services University of Denver
  • 3. Goals • Develop a flexible model for DDA that works for publishers, vendors, aggregators, and libraries. • Model should allow for DDA programs that – Meet local budget and collection needs – Allow for consortial participation – Support cross-aggregator implementation – Account for how DDA impacts all functional areas of the library
  • 5. 1. Establishing Goals • Four Broad Goals for DDA – Saving Money – Spending The Same Amount of Money More Wisely – Providing Broader Access – Building a Permanent Collection via Patron Input
  • 6. Saving Money • Providing access to fewer books • Emphasizing temporary access (STLs) over perpetual access (purchasing) • In evidence-based programs, having a higher usage threshold prior to purchase
  • 7. Spending Same Amount More Wisely • Larger pool of titles, emphasis on temporary access • Smaller pool of titles, emphasis on perpetual access
  • 8. Providing Broader Access • Most expansive pool possible • Emphasizing STLs over perpetual access • In evidence-based programs, having a higher usage threshold prior to purchase
  • 9. Building a Permanent Collection via Patron Input • Having a tightly-focused profile/smaller consideration pool • Emphasizing perpetual access over STLs • In evidence-based programs, having a lower usage threshold prior to purchase
  • 10. 2. Choosing Content to Make Available • Important Issues – Not all p-books available as e-books – No single supplier provides all e-books – Not all e-books available via DDA or under same models • Therefore – More comprehensive coverage requires more suppliers and more models – Broadest coverage possible = include print – Approval vendors can help manage DDA across multiple suppliers • Publishers should recognize that libraries may wish to limit number of suppliers, and plan accordingly
  • 11. 3. Choosing DDA Models Mix of auto-purchase and STL based on goals of program • Auto-Purchase – Purchase triggered on the first use longer than free browse – Purchase triggered after set number of uses – Purchase triggered after set number of STLs • STL – A set number of STLs prior to auto-purchase – Only STLs, with no auto-purchase
  • 12. 3. Choosing DDA Models • Evidence-based acquisition – Sometimes only option based on platform capabilities – Library and publisher should develop expectations based on analysis of past usage • Publishers may wish to participate in some or all models. • Some concern by publishers about sustainability of STL
  • 13. 4. Profiling • DDA profiles should be based on the broadest definitions possible within these areas, and relative to goals of the program – Subject coverage should provide access to a wide range of content, even in subjects that may not be core – Retrospective coverage for critical mass • Especially in programs that otherwise limit coverage • May or may not overlap with print holdings, depending on library preference
  • 14. 5. Loading Records • Libraries should – Load records regularly and as soon after receipt as possible – Load records into as many discovery tools as possible – Code records for easy suppression or removal – Enrich metadata to increase discoverability – Load point-of-purchase records after purchase to ease acquisitions workflow/payment
  • 15. 6. Removing Content • Libraries should: – Remove records from all discovery tools as soon as feasible, often using supplier’s delete file – Establish regular cycle for removal – Maintain a record of titles removed for assessment
  • 16. 7. Assessment • There are multiple reasons for assessment, so this should be planned from the start – Measuring overall effectiveness of the program – Measuring success at cost reduction – Measuring usage – Predicting future spending – Managing the consideration pool • Data sources might include – COUNTER reports – Vendor/publisher supplied reports – ILS or other local data
  • 17. 8. Preservation Libraries and publishers should work together to ensure that un-owned content remains available, perhaps in partnership with third- party solutions such as LOCKSS and Portico.
  • 18. 9. Consortial DDA • Three basic models – Multiplier (a multiple of list price allows shared ownership) – Limited Use (shared ownership, but with a cap on use before a second copy purchased) – Buying Club (shared access to consideration pool, but individual ownership)
  • 19. 10. Public Library DDA • Mediated • Wish lists • Often not through the catalog
  • 20. Recommended Practice Presentation will be on Slideshare: http://www.slideshare.net/MichaelLevineClark Recommended Practice: http://www.niso.org/publications/rp/rp-20-2014 Survey results: http://www.niso.org/apps/group_public/download. php/12541/DDA_Survey_Results.pdf