9. The average paid mobile application price cut increases demand by 140% thus if you cut the price by 50% or less you will make more money in the long run
10. Average paid mobile application makes $.70 per user ($.99 selling price)
11. Average free mobile application has 80 sessions for every 1 paid apps session
12. A free app would need a $8.75 CPM to make the same – Typical CPM is $.50 - $2.00