1. Senior Art Director
Proven Senior Art Director with 19+ years experience. From concepting, design, package design through
production. Created everything from Subway restaurant POP, stadium signage for the Citrus Bowl and
ESPN College GameDay bus wrap. Worked with and have a strong understanding of leading entertainment
brands including, Disney, Marvel, DC Comics, Teenage Mutant Ninja Turtles and Power Rangers.
Proficient in: Adobe Creative Suite CS5, Quark, Microsoft Office and Photography
Experienced in: Concepting, Promotions, Event Marketing, Client Branding, Digital, Packaging and Apparel
Experience
Zagwear Inc. 6/11 – Present | Senior Art Director Zagwear: Leading promotional products agency generating 30 million in revenue
clients: Kraft Foods, Mondelez International, General Mills, Nestlé, Proctor Gamble and Grab Zag Toys
– Lead designer for packaging on multiple lines for Grab Zags Toys including there supporting POS.
– Successful launch of Grab Zags Toys. Distributing through Toys “R” Us, Walmart, Target and Walgreens.
– Collaborated with the senior sales management supporting clients with merchandising concept and designs.
Catapult Marketing 8/09 – 12/10 | Art Director Catapult: Promo 2009 Agency of the Year
clients: Subway, Kraft Foods Mars
– Created national POP campaigns for Subway Restaurants. Managed design and messaging consistency
across all in-store consumer touchpoints. Assisted with launch of the Subway Breakfast sub-brand.
– Developed concepts for successful pitch to win Kellogg’s national promotions account.
– Created merchandising concepts to launch Starbucks Natural Fusions coffee line.
Octagon 2/06 – 5/09 | Art Director Octagon: Global leader sponsorship consulting practice and sports marketing agency
clients: Sprint, Home Depot, Bank of America, Lexus, LPGA, Allstate, MasterCard, BMW, Monster, and AAFL
– Developed ideas from concept state to national creative for all events, promotions and advertising campaigns.
– Identified creative solutions for marketing programs within defined budget and time sensitive projects.
– Created POS for clients tied-ins with NASCAR, NFL and Mexican National Fútbol Team.
– Managed vendor relationships and production of all promotion visuals.
– Established branding icons, redefined clients with an overall creative look.
Freelance 11/01 – 5/11 | Art Director
clients: Gartner, Combe, Catapult Marketing, American Express, Barnes Noble, GE Capital and IBM
– Digitas: Studio Designer for direct mail campaigns.
– GE Capital: Flash design and print layout for internal announcements.
– IBM: Page layout for logo standards and Flash introduction for IBM’s internal site W3.
Kendrew Group 4/03 – 10/05 | Art Director
clients: HBO, Cinemax, Showtime and MasterCard
Clarion Marketing and Communications 12/97 – 11/01 | Designer Multimedia Designer
clients: General Motors (Cadillac), KitchenAid, Norelco, Cap Gemini, Guinness UDV, Pillsbury and Old El Paso
Alcone Marketing 4/96 – 12/97 | Production Artist
North Castle Partners 12/95 – 4/96 | Production Artist
Alphacom Inc. 3/94 – 12/95 | Head Coordinator of Pre-Press
Education
Iona College, Bachelor of Arts, 1993 | Major: Advertising; Minor: Art
Contact
203.952.6363 – mtierney200@gmail.com – CT
Youcan’tpickyourownnickname.AskmehowIbecameGorby.
Michäel “Gorby” Tierney