1. Persuasive Techniques Used in
Commercials

2. Slice of Life

3. Slice of Life

4. Slice of Life
Selling Method On Television In Real Life
Actors are
A happy family
being paid to
is having
looks like look happy.
breakfast.
everyday life They may
They’re all
never eat the
eating cereal.
cereal.

5. Famous Faces

6. Famous Faces

7. Famous Faces
Selling Method On Television In Real Life
Your favorite
This person
athlete is
shows a gets paid and
shown drinking
celebrity using may never
Energy Aid
a product really use the
during the big
product.
game.

8. Just the Facts

9. Just the Facts

10. Just the Facts
Selling Method On Television In Real Life
Big Red apples All fruit is
focuses on a are cholesterol cholesterol
fact about the free, (or) These free. The
product cookies are fat cookies are
free! high in sugar.

11. Problem-Solution

12. Problem-Solution

13. Problem-Solution
Selling Method On Television In Real Life
A student
Very few
hates
shows a problems can
homework
product solving be fixed just by
until she gets a
a problem buying
new computer
something.
program.

14. Infomercial

15. Infomercial

16. Infomercial
Selling Method On Television In Real Life
The gadget
looks like a One kitchen
may not do
talk show or gadget does
anything very
documentary everything.
well.