Check out our SXSWi recap and learn about the top 5 technologies that are driving the retail revolution.

1. SXSWi 2015
5 Technologies Driving a Retail Revolution

2. MOZU AT SXSWi 2015
Over 35,000 tech innovators—from the largest brands to innovative start-ups—showed up to
share, learn and collaborate at SXSWi 2015. One theme stood out loud and clear: the future of
retail revolves entirely around the customer experience and retailers’ ability to innovate.
Our team of technologists spoke on a couple of panels, threw a party and then hit the ground to
find which technologies are driving this retail revolution. Here’s our top 5.

3. Creating specialized retail promotions and experiences based on individual data built
from CRM features, including store credit, preferred payment methods and customer
segmentation to allow for specialized promotions will help increase transactions and
loyalty over time.
It’s not about big data, it’s about smart data.

4. The growing adoption of mobile use in brick-and-mortar retail environments is
bringing mobile consumers back to the physical store. To cater to these shoppers,
retailers need to provide online conveniences in a offline environment. Customers
expect your brand to be available and exceptional in every channel."
A unified digital brand experience
sets the stage for retail success.

5. The use of beacons and other contextual technologies will make it quicker and
easier for retailers to deliver contextually relevant content to customers – driving
engagement and sales.
Beacons are driving hyper-convenient
digital experiences.

6. Delivering immersive in-store experiences focused on engagement will drive
customer loyalty. Digital connectivity liberates retailers from the focus on in-store
inventory and other fulfillment headaches and can instead focus on wowing the
customer.
Digital experiences are liberating
the physical store.

7. Content is a unique arena where commerce site managers and retail marketers
converge. The best commerce platforms should empower retailers with the ability
to add rich product content and eliminate the need for a separate content
management system, placing the power of both commerce and content directly
into the hands of marketing and merchandising teams.
eCommerce is the new publishing.
Business
Customer
Content
• eBooks
• How-to-guides
• Videos
• Social media
• Images
• White papers
• Checklists
• Infographics
• Likes
• Comments
• Pins
• Reviews
• WOM
• Tweets
• Memes
Commerce
• Products
• Services
• Promotions
• Discounts
• Loyalty programs
• Money

8. Curious to see how Limitless Commerce can
drive innovation for your brand?
Let us show you.
Request a demo at mozu.com