The document presents a business proposal for a beach bag product called the Beauty Beach Bag. It includes details about the product such as its features of padded pockets and a waterproof, insulated bottom section. It proposes raising £80,000 for a 30% stake in the company. The proposal summarizes market research conducted with classmates, grandparents, teachers, and parents who thought it was a "fabulous" idea. It describes how the bag works with removable Velcro pockets and a bottom cool bag. Benefits are that it allows carrying all beach needs in one bag. Advertising plans include magazines and shopping center posters in the UK and worldwide.