This document summarizes opportunities for integrating SMS and VoIP capabilities into Drupal websites. It discusses: 1) Popular SMS and VoIP use cases like direct marketing, event organization, and reducing infrastructure costs. 2) Benefits of integrating these services like accessing existing data, automation, and ability to store data. 3) The current state of Drupal 7 modules for SMS and VoIP integration, and opportunities to build custom modules using the Twilio API. 4) Examples of apps the author has built using a custom Twilio module, including a party planning app and a door buzzer app.

2. 11/16/12

3. We’re
hiring!
Arvin Singla 207-90C Centurian Dr
Contact
@arvinsingla Markham, Ontario
arvin@myplanetdigital.com L3R 8C5
us:

4. For Profit!

5. SMS - The Obligatory Statistics slide
• 7.8 trillion SMS trillion
messages were sent in
2011.
• SMS traffic is expected
to reach 9.6 trillion in
2012.
• 90% of text messages are
read within 3 minutes of
being delivered

6. SMS vs Email

7. SMS Integration Use Cases
• SMS Direct Marketing
– Coupons
– Sales promotions
– Events organization
– Real time updates

8. VoIP Telephony Use Cases
• Advanced PBX setups on
the cheap (“For support
press 1”)
• Reduce infrastructure
costs
(pay for usage instead of
monthly

9. SMS and VoIP
with Drupal

10. Benefits of integration
• Access to your existing
data
• Ability to store/save data
• Automation of interaction

11. Current state of D7 Modules
• SMS Framework
(sms_framework)
– D6 version is fully functional
– D7 still a work in progress (lots of errors)
– Rules integration still not working
correctly
– Allows for multiple gateways
• VoIP Drupal (voipdrupal)
– D6 version extremely feature rich
– D7 still a work in progress
– Larger learning curve and heavier weight

12. Using the Twilio service

13. Twilio - Cloud Voice and SMS

14. Custom Twilio Module
• hook_twilio_sms_incoming
– Allow your custom module to respond to
incoming SMS messages
• hook_twilio_voice_incomin
g
– Allow your custom module to respond to
incoming voice calls
• Rules SMS Action
– SMS incoming event coming soon

15. For FUN!

16. Apps I’ve built with the Twilio Module
• MyPartyPlanet
– Born to help Myplanet staff party more
efficiently
– Listserv for SMS and Twitter
• Buzzer
– Allows people visiting a friends
apartment to let themselves in.

17. Demo time!
• Setting up Twilio
integration
• MyPartyPlanet
• Buzzer

18. Questions?