N able backup manager - maximize per-customer revenue through backup final

N-able Backup Manager
How to maximize per-customer
revenue through backup
© 2014 N-able Technologies, Inc. All rights reserved. © 2014 N-able Technologies, Inc. All rights reserved.

Presented By
© 2014 N-able Technologies, Inc. All rights reserved.
Bryan Zimmerman
Product Manager
Bret Dayley
Marketing Alliance Director
StorageCraft

Webinar FAQ
25min presentation + 5min Q&A
Copies will be emailed and posted online
Phone: 1-888-200-4200
Access Code: 14152951
International numbers: http://bit.ly/1nJBKQw
Ask questions at any time

Agenda
1. Grow your business
2. Protect your customers business
3. Provide full service

Every week 140,000 hard disks drives
crash in the United States*
* Failure Trends in a Large Disk Drive Population by Google Inc.
Available at: http://static.googleusercontent.com/media/research.google.com/en//archive/disk_failures.pdf

Every week 140,000 hard disks drives
crash in the United States*
If stacked end to end that would
be as long as 153 football fields
* Failure Trends in a Large Disk Drive Population by Google Inc.
Available at: http://static.googleusercontent.com/media/research.google.com/en//archive/disk_failures.pdf

Disaster recovery as a service
market is expected to grow at
55.2% to $5.7Bn
According to the DR-as-a-Service report by MarketsandMarkets
Available at http://www.prweb.com/releases/disaster-recovery-DRaaS/DR-as-a-service-market/prweb10641984.htm

1. Grow your business

More Services = More Revenue
Basic Service
• Remote Monitoring
• Maintenance
Full Service
• Maintenance
• Patch Management
• Managed Security
• Backup and Disaster Recovery

Running the numbers
Average Customer Makeup
• 2 Servers
• 20 Workstations
Suggested Customer Pricing
• $100-$150 per month
• $13 per month
60% MSP Margin
Total Potential
$450 per site
$5400 per year
100 Customers: $540 000 per year

But where do you start?

Find a great partner
• A partner, not a software provider
• Platform that makes you look great to your customer
• A plan to grow your business

Find great technology
• Recoverability
• Industry-leading reliability means systems and data are recoverable when
you need it
• Flexibility
• Hardware agnostic, hypervisor agnostic, cloud agnostic
• Quick Recovery Features
• Simple data (file/folder) recovery with no system restore required!
• VirtualBoot – full system disaster recovery in 5 minutes!
• Automation
• Integrated replication, consolidation, and verification of backups
• Define unique retention settings for on-site and off-site
• Provides peace of mind at scale

Make sure there is a great onboarding process
• Helps you get up to speed and setup the system for the
first time
• There to help you as you are learning
• Quick to support when you need it

Great Partner
Great Technology
Great Onboarding
More Services & More Revenue
• Maintenance
• Patch Management
• Managed Security
• Backup and Disaster Recovery

2. Protect your customers business

90% of businesses losing data from
a disaster are forced to shut down
within 2 years
Gartner
Available at: http://www.gartner.com/technology/research.jsp

Only 44% of businesses
successfully recovered information
after a recent data recovery event
“DR By the Numbers” Zerto
Available at: http://www.zerto.com/blog/disaster-recovery-planning/dr-by-the-numbers/

53% of claimants never recoup the
losses incurred by a disaster
“Disaster Recovery” DRS
Available at: http://www.disasterrecoverysolutions.co.uk/disaster-recovery

Backup covers a variety of incidents
• Server failure
• Hard drive failure
• Power outages
• Viruses
• Disgruntled employees
• Natural disasters

It Pays to Plan
You Need Professional Help: Report by Aberdeen Group
As of July 07, 2014
Available at: ftp://ftp.usmp.edu.pe/separatas/FIA/posgrado/doctorado/2011-
2/Gestion%20de%20la%20Infraestructura%20de%20TI/articulos/Aberdeen%20Disaster-planning-recovery.pdf

3. Provide full service

Provide your customers with a BDR plan
Help them identify:
• Where their data is
• What services they depend on
• What is the restore priority
• How long can they live without each service
• How much downtime costs them

5 BDR Best Practices
Automate Constrain Standardize Consolidate Isolate

“backup and recovery procedures could be
reduced by 85-90% when automation and
new technologies were applied”
“Business Risk and the Midsized Firm” Randy Perry, Jean S. Bozman, Raymond Boggs
Available at: https://www.mercurymagazines.com/pdf/HPINTELBRM1.pdf

As much as possible try to limit the
number of different processors, operating
systems, database products, etc

Configurations and settings should be as
cookie-cutter as possible to simplify
maintenance and recovery

Create a medium to long term plan to
reduce the number of servers that
must be managed and maintained

Provide protected storage space and
business processes dedicated to the
backup of mission critical data

Summary
• Grow your business
Disaster recovery as a service market growing at 55.2%
• Protect their business
“The survival rate for companies without a disaster recovery
plan is less than 10%”
• Provide full service
If you won’t, your competitors will

N-able
An MSP’s complete toolkit
N-central® RMM
Backup
Manager
Security
Manager
Patch
Manager
Audit
Manager
Help Desk
Manager
Report
Manager
Mobile
Manager

Questions?

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Remote Management Made Simple
START MY FREE TRIAL
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http://bit.ly/1neBB7w

Legal Information
The N-able Technologies and N-central trademarks are the exclusive property of
N-able Technologies, Inc. and its affiliates, are registered with the U.S. Patent
and Trademark Office and the Canadian Intellectual Property Office, and may be
registered or pending registration in other countries. All other N-able
trademarks, service marks, and logos may be common law marks, registered or
pending registration in the United States, Canada, or in other countries. All
other trademarks mentioned herein are used for identification purposes only
and may be or are trademarks or registered trademarks of their respective
companies.

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