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Open innovation masterclass
Philip Colligan and Sascha Haselmayer
This slide deck was used in a series of
workshops with cities that were finalists for
the Bloomberg Philanthropies European
Mayors Challenge 2014.
• Welcome
• Introduction to open innovation
• Three key issues
• Practical work
• Welcome
• Introduction to open innovation
• Three key issues
• Practical work
“Open innovation is a paradigm that
assumes that firms can and should use
external ideas as well as internal ideas,
and internal and external paths to market,
as the firms look to advance their
technology”
Henry Chesbrough, 2003
“Open innovation methods
increase our productive
resources because they turn
users into producers and
consumers into designers”
Charles Leadbeater, 2005
Open innovation is
increasingly used by
businesses to access a
wider pool of talent and
creativity.
It’s not just about big
businesses accessing
the creativity of smaller
businesses.
Open innovation is also
about users, consumers
and citizens.
Challenge prizes have
been used for centuries
to incentivise innovation
and are now being used
address major social
challenges.
Challenge prizes have
been used for centuries
to incentivise innovation
and are now being used
address major social
challenges.
The internet has made
open innovation much
more accessible.
Local and national
governments are now
starting to use open
innovation to engage
citizens, communities
and businesses in
setting priorities and
solving challenges.
• Welcome
• Introduction to open innovation
• Three key issues
• Practical work
• Problem definition
• Process design
• True partnership
Three key issues
“If I had one hour to save the world,
I would spend 55 minutes defining
the problem and only 5 minutes
finding the solution”
Albert Einstein
A good problem statement…
Market intelligence makes all the
difference in solution design.
Both St Paul’s and Stockholm
invested EUR 3,5 million to help the
blind in 2011.
St Paul’s: Speaking traffic lights
Stockholm: Personal navigation system
Let’s assume that we don’t
know it all and that we do not
want to re-invent the wheel.
Through process design, you
can ensure that the market
can inspire your solution and
co-creation process.
?
?
Let’s assume that we don’t
know it all and that we do not
want to re-invent the wheel.
Process design can help
ensure that the market can
respond to your problem,
inspire and co-create your
solution.
• Socializing
problem
statements
• Challenges
• Open market
intelligence
In a ‘true’ partnership, all
stakeholders share the same
objective and desired outcome.
It is not the same as KPIs in a
service contract.
Most open innovation
projects fail when
stakeholders’ intentions are
tested and turn out not to be
truly aligned.
Symptoms:
They stop investing, ask for
money, allocate less senior
resources.
Source: “Connected Cities: Your 256 Billion Euro Dividend –
A Handbook” (2010), Haselmayer, Rasmussen, Esteban
What motivates different
participants?
Taken from Nesta’s Practice Guide for
Challenge Prizes
• Welcome
• Introduction to open innovation
• Three key issues
• Practical work
Thank you
@philipcolligan
@nesta_uk
@LLGAcities
@citymartteam
www.nesta.org.uk
www.citymart.com

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Open Innovation Masterclass

  • 1. Open innovation masterclass Philip Colligan and Sascha Haselmayer This slide deck was used in a series of workshops with cities that were finalists for the Bloomberg Philanthropies European Mayors Challenge 2014.
  • 2. • Welcome • Introduction to open innovation • Three key issues • Practical work
  • 3.
  • 4. • Welcome • Introduction to open innovation • Three key issues • Practical work
  • 5. “Open innovation is a paradigm that assumes that firms can and should use external ideas as well as internal ideas, and internal and external paths to market, as the firms look to advance their technology” Henry Chesbrough, 2003
  • 6. “Open innovation methods increase our productive resources because they turn users into producers and consumers into designers” Charles Leadbeater, 2005
  • 7. Open innovation is increasingly used by businesses to access a wider pool of talent and creativity.
  • 8. It’s not just about big businesses accessing the creativity of smaller businesses. Open innovation is also about users, consumers and citizens.
  • 9. Challenge prizes have been used for centuries to incentivise innovation and are now being used address major social challenges.
  • 10. Challenge prizes have been used for centuries to incentivise innovation and are now being used address major social challenges.
  • 11. The internet has made open innovation much more accessible.
  • 12. Local and national governments are now starting to use open innovation to engage citizens, communities and businesses in setting priorities and solving challenges.
  • 13. • Welcome • Introduction to open innovation • Three key issues • Practical work
  • 14. • Problem definition • Process design • True partnership Three key issues
  • 15. “If I had one hour to save the world, I would spend 55 minutes defining the problem and only 5 minutes finding the solution” Albert Einstein
  • 16. A good problem statement…
  • 17. Market intelligence makes all the difference in solution design. Both St Paul’s and Stockholm invested EUR 3,5 million to help the blind in 2011. St Paul’s: Speaking traffic lights Stockholm: Personal navigation system
  • 18. Let’s assume that we don’t know it all and that we do not want to re-invent the wheel. Through process design, you can ensure that the market can inspire your solution and co-creation process. ?
  • 19. ? Let’s assume that we don’t know it all and that we do not want to re-invent the wheel. Process design can help ensure that the market can respond to your problem, inspire and co-create your solution. • Socializing problem statements • Challenges • Open market intelligence
  • 20. In a ‘true’ partnership, all stakeholders share the same objective and desired outcome. It is not the same as KPIs in a service contract.
  • 21. Most open innovation projects fail when stakeholders’ intentions are tested and turn out not to be truly aligned. Symptoms: They stop investing, ask for money, allocate less senior resources. Source: “Connected Cities: Your 256 Billion Euro Dividend – A Handbook” (2010), Haselmayer, Rasmussen, Esteban
  • 22. What motivates different participants? Taken from Nesta’s Practice Guide for Challenge Prizes
  • 23. • Welcome • Introduction to open innovation • Three key issues • Practical work
  • 24.