Grateful 7 speech thanking everyone that has helped.pdf
Managing Your Reputation in a Social World American Marketing Association - New Jersey Chapter
1. Managing Your Reputation in a Social World American Marketing Association - New Jersey Chapter Christine B. Whittemore May 10, 2011 Simple Marketing Now LLC – http://SimpleMarketingNow.com May 2011
11. For Businesses… Simple Marketing Now LLC – http://SimpleMarketingNow.com May 2011
12. Blogging Creates… Source: Data from over 1,500 small businesses - http:// bit.ly/XDkQV Simple Marketing Now LLC – http://SimpleMarketingNow.com May 2011
13. Blogging Attracts More Links Source: Data from over 1,500 small businesses - http:// bit.ly/XDkQV Simple Marketing Now LLC – http://SimpleMarketingNow.com May 2011
14. Blogging Attracts More Visitors Source: Data from over 1,500 small businesses - http:// bit.ly/XDkQV Simple Marketing Now LLC – http://SimpleMarketingNow.com May 2011
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16. Customer Dynamics Are changing. Simple Marketing Now LLC – http://SimpleMarketingNow.com May 2011 16/75
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18. People vs. Organizations Transactions Vs. Relationships Traditional Vs. Social Corporate brands Vs. Communities Hierarchy Vs. Connections Inauthentic, faceless, behind a corporate wall Vs. Real, Human, Individuals
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20. The Break Up http:// www.youtube.com/watch?v =RZDXfB0Rd4Q Simple Marketing Now LLC – http://SimpleMarketingNow.com May 2011
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25. The Age of Conversation Simple Marketing Now LLC – http://SimpleMarketingNow.com May 2011 25/75
27. Digital Social Tools and Platforms Easy to use Mostly free Means to an end Facilitate conversation, build trust with people Using… Simple Marketing Now LLC – http://SimpleMarketingNow.com May 2011
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31. Listen First Simple Marketing Now LLC – http://SimpleMarketingNow.com May 2011
69. Reasons Not to Fear Bad Reviews http://www.bazaarvoice.com/blog/2010/07/27/6-reasons-to-not-fear-negative-reviews/ Most reviews are positive Feedback builds authenticity “ Bad” isn’t always bad Reviews drive sales Reviews let you know how to improve You cannot hide!
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Notas del editor
quora
Bolt bus
Proactive: put in place formal real-time customer survey tools so you can proactively address customer service defection issues.