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Die Reise des Mobile Content

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Namics – A Merkle Company
Namics – A Merkle Company

Bei der Implementierung von small Screen Websites, über hybride Apps, bis hin zu rein nativen Enterprise Anwendungen begegnet man verschiedensten technischen Herausforderungen. Dabei versprechen HTML5 und CSS3 Flexibilität, wie
auch Portabilität. Die Einbindung von Lösungen wie ERP, CRM etc. ist bei Enterprise Applikationen unabdingbar.

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Die Reise des Mobile Content. Namics. Bernd Jansen. Technical Architect. Alexander Maier. Senior Software Engineer. 28. März 2012.
Mobile. Eisberg. • Mobile Website • Mobile App • Content Management • Device Fragmentation • Application Integration • Support Functions Technologie. Architektur. Innovation. Namics.
Agenda. 1. Responsive Layout 2. Dediziertes Mobile Web 3. Native App 4. Hybrid App Technologie. Architektur. Innovation. Namics.
Responsive. Small Screen Large Screen Technologie. Architektur. Innovation. Namics.
Responsive. Beispiele. Technologie. Architektur. Innovation. Namics.
Technologie. Architektur. Innovation. Namics.
Responsive. Technologie. • Web Standards • Flexible Grid • Media Queries • Mobile Frameworks • Content Management Technologie. Architektur. Innovation. Namics.
CSS3. Media Queries. • Max Width • Min Width • Device Width • Orientation • Pixel Ratio Technologie. Architektur. Innovation. Namics.
Responsive. Architektur. Browser Content Delivery Responsive Layout Technologie. Architektur. Innovation. Namics.
Responsive. Architektur. Browser Content Management Content Delivery Responsive Layout Content Technologie. Architektur. Innovation. Namics.
Mobile Web. Mobile Browser Technologie. Architektur. Innovation. Namics.
Mobile Web. Beispiele. Technologie. Architektur. Innovation. Namics.
Mobile Web. Technologie. • Web Standards • Viewport • Flexible Grid • Media Queries • Mobile Frameworks • Dedizierter Content • Device Detection Technologie. Architektur. Innovation. Namics.
Mobile Web. Architektur. Browser Mobile Detection Content Delivery Website or Mobile Website Technologie. Architektur. Innovation. Namics.
Mobile Web. Architektur. Browser Mobile Detection Content Management Content Content Delivery Website or ↓ Mobile Website Mobile Content Technologie. Architektur. Innovation. Namics.
Native. Technologie. Architektur. Innovation. Namics.
Native. Beispiele. Technologie. Architektur. Innovation. Namics.
Native. Technologie. • Plattformspezifisch • Hardware Access • Haptik • CRs / Updates • Interface Versioni... • X-Platform Dev. Technologie. Architektur. Innovation. Namics.
Hybrid. Technologie. Architektur. Innovation. Namics.
Hybrid. Technologie. Architektur. Innovation. Namics.
Hybrid. Beispiele. Technologie. Architektur. Innovation. Namics.
Hybrid. Technologie. • Native Wrapper • Web Standards • Hardware Access Best of Both Worlds! Technologie. Architektur. Innovation. Namics.
Hybrid. Architektur. Native App Content Browser Sync Online Interface Backend Integration Technologie. Architektur. Innovation. Namics.
Hybrid. Architektur. Native App Content Sync Content Sync Browser Online Interface Content Delivery External Interface Technologie. Architektur. Innovation. Namics.
Hybrid. Architektur. Content Native App Content Sync Content Sync Management Browser Website Content ↓ Mobile Content Online Interface Content Delivery ↓ Offline Content External Interface Technologie. Architektur. Innovation. Namics.
Hybrid. Architektur. Content Native App Content Sync Content Sync Management Browser Website Content ↓ Mobile Content Online Interface Content Delivery ↓ Offline Content Integration Layer External Systems External ERP, CRM, etc Interface Technologie. Architektur. Innovation. Namics.
Hybrid. Architektur. Content Native App Content Sync Content Sync Management Browser Website Content ↓ Mobile Content Online Interface Content Delivery ↓ Offline Content Integration Layer External Systems External ERP, CRM, etc Interface Technologie. Architektur. Innovation. Namics.
Weiteres. Distribution Location based Data Handling Offline Strong Authentication Analytics Transactions (offline) Personalization Technologie. Architektur. Innovation. Namics.
Danke. Responsive Layout. Dediziertes Mobile Web. Native App. Hybrid App. bernd.jansen@namics.com alexander.maier@namics.com
Die Reise des Mobile Content

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Die Reise des Mobile Content

  • 1. Die Reise des Mobile Content. Namics. Bernd Jansen. Technical Architect. Alexander Maier. Senior Software Engineer. 28. März 2012.
  • 2. Mobile. Eisberg. • Mobile Website • Mobile App • Content Management • Device Fragmentation • Application Integration • Support Functions Technologie. Architektur. Innovation. Namics.
  • 3. Agenda. 1. Responsive Layout 2. Dediziertes Mobile Web 3. Native App 4. Hybrid App Technologie. Architektur. Innovation. Namics.
  • 4. Responsive. Small Screen Large Screen Technologie. Architektur. Innovation. Namics.
  • 5. Responsive. Beispiele. Technologie. Architektur. Innovation. Namics.
  • 7.
  • 8. Responsive. Technologie. • Web Standards • Flexible Grid • Media Queries • Mobile Frameworks • Content Management Technologie. Architektur. Innovation. Namics.
  • 9. CSS3. Media Queries. • Max Width • Min Width • Device Width • Orientation • Pixel Ratio Technologie. Architektur. Innovation. Namics.
  • 10. Responsive. Architektur. Browser Content Delivery Responsive Layout Technologie. Architektur. Innovation. Namics.
  • 11. Responsive. Architektur. Browser Content Management Content Delivery Responsive Layout Content Technologie. Architektur. Innovation. Namics.
  • 12. Mobile Web. Mobile Browser Technologie. Architektur. Innovation. Namics.
  • 13. Mobile Web. Beispiele. Technologie. Architektur. Innovation. Namics.
  • 14. Mobile Web. Technologie. • Web Standards • Viewport • Flexible Grid • Media Queries • Mobile Frameworks • Dedizierter Content • Device Detection Technologie. Architektur. Innovation. Namics.
  • 15. Mobile Web. Architektur. Browser Mobile Detection Content Delivery Website or Mobile Website Technologie. Architektur. Innovation. Namics.
  • 16. Mobile Web. Architektur. Browser Mobile Detection Content Management Content Content Delivery Website or ↓ Mobile Website Mobile Content Technologie. Architektur. Innovation. Namics.
  • 17. Native. Technologie. Architektur. Innovation. Namics.
  • 18. Native. Beispiele. Technologie. Architektur. Innovation. Namics.
  • 19. Native. Technologie. • Plattformspezifisch • Hardware Access • Haptik • CRs / Updates • Interface Versioni... • X-Platform Dev. Technologie. Architektur. Innovation. Namics.
  • 20. Hybrid. Technologie. Architektur. Innovation. Namics.
  • 21. Hybrid. Technologie. Architektur. Innovation. Namics.
  • 22. Hybrid. Beispiele. Technologie. Architektur. Innovation. Namics.
  • 23. Hybrid. Technologie. • Native Wrapper • Web Standards • Hardware Access Best of Both Worlds! Technologie. Architektur. Innovation. Namics.
  • 24. Hybrid. Architektur. Native App Content Browser Sync Online Interface Backend Integration Technologie. Architektur. Innovation. Namics.
  • 25. Hybrid. Architektur. Native App Content Sync Content Sync Browser Online Interface Content Delivery External Interface Technologie. Architektur. Innovation. Namics.
  • 26. Hybrid. Architektur. Content Native App Content Sync Content Sync Management Browser Website Content ↓ Mobile Content Online Interface Content Delivery ↓ Offline Content External Interface Technologie. Architektur. Innovation. Namics.
  • 27. Hybrid. Architektur. Content Native App Content Sync Content Sync Management Browser Website Content ↓ Mobile Content Online Interface Content Delivery ↓ Offline Content Integration Layer External Systems External ERP, CRM, etc Interface Technologie. Architektur. Innovation. Namics.
  • 28. Hybrid. Architektur. Content Native App Content Sync Content Sync Management Browser Website Content ↓ Mobile Content Online Interface Content Delivery ↓ Offline Content Integration Layer External Systems External ERP, CRM, etc Interface Technologie. Architektur. Innovation. Namics.
  • 29. Weiteres. Distribution Location based Data Handling Offline Strong Authentication Analytics Transactions (offline) Personalization Technologie. Architektur. Innovation. Namics.
  • 30. Danke. Responsive Layout. Dediziertes Mobile Web. Native App. Hybrid App. bernd.jansen@namics.com alexander.maier@namics.com