Over the years social media has gained momentum and still continues to grow. Social media sites like Facebook, Twitter, and LinkedIn have become extremely popular because it helps organizations, big or small, to promote, engage and collaborate and to create a one-to-one relationship with their audience. When used with the right intention and managed regularly, social media can be a no-cost marketing tool to help you grow your business.

1. CONQUERING SOCIAL
MEDIA MARKETING

2. Over the years social media has gained momentum
and still continues to grow. Social media sites like
Facebook, Twitter, and LinkedIn have become
extremely popular because it helps
organizations, big or small, to promote, engage and
collaborate and to create a one-to-one relationship
with their audience. When used with the right
intention and managed regularly, social media can
be a no-cost marketing tool to help you grow your
business.

3. Social media must dos
• Create your social profile on major sites like
Facebook, Twitter, LinkedIn and Google+
• Format the profile page to reflect your branding
• Include your company bio. You can take the
information from the company website
• Create attractive Facebook cover images and
landing pages that will help engage visitors

4. • Identify your target audience
• Focus on sharing and discussing rather than
selling.
• Identify key industry influencers, competitors,
industry news & comments
• Listen regularly for comments about your
company, brand, and products
• Respond to questions or comments about your
company or products

5. • If you like particular message like it or re-tweet
it - people appreciate sharing
• Post links to articles or sites you think will be of
interest to others
• Make sure your Facebook updates and Tweets
provide value
• Ask questions and float ideas on these sites

6. • Reply quickly to customer service issues
• Enhance Facebook page with Facebook
applications
• Keep discovering new customers and have them
discover you
• Analyze the response to your social media efforts
regularly

7. One of the biggest advantages of social media is
its ability to make things go viral. Hence, social
media marketing if done right can help increase
your brand visibility and turn your fans into
customers.

8. From Lead Tracking to creating sophisticated Marketing Materials to Social
Media Exposure to better Search Engine Rankings, Newplans takes care of all
your marketing needs in just 5 simple steps. With ready-to-use templates you
can create Listing Websites, Interactive Presentations, Virtual Tours, Flyers, E-
mails Campaigns, e-Book or Videos and share them on major social networking
sites. Not just that, marketing materials generated using Newplans.com is
automatically optimized for search engines so that your marketing material get
good web exposure and better search engine rankings.
For more information visit us at www.newplans.com or call us at 412-567-0010
x 217.