You do not need to be a highly skilled designer or an experienced programmer to advertise through banner ad networks. You can find the most advantageous place and attract interest in your products or services to start enjoying the experience of your traffic.
2. Banner Ads
Banner ads are graphical
images that attracts visitors to
click them to get more
information.
They are rectangles displayed
at the top or bottom of
websites.
Although they are more
expensive than blog
commenting, their results are
much faster because they
draw people’s attention.
3. Banner Ad Networks
Banner Ad Networks are large websites and search
engines where you can purchase banner
advertising.
4. BANNER AD NETWORKS
Advantages
It is the most popular way to advertise your business in the web.
If used properly, they can be profitable for your business.
They can give you more visitors than other forms of advertising.
You can get visitors to your site for cheap
You can attract many visitors to your site from elsewhere by promoting
special offers.
You can increase website traffic effectively
They act as a middle-men between your website and advertisers.
Banner networks are the best resources you can utilize to make some
money off your blogs and websites.
5. Examples of advertising networks
The following are some advertising networks that you can use to spread
your ads on multiple websites:
Google Adwords
Yahoo! Bing Ad network
Microsoft Ad network
Amasson Associates
Banner space
Adify
Commission Junction
ValueClick Media
AdOn Network
Ad Brite
6. BACK TO BASICS
After knowing the basics it is important to start experiencing the benefits. You must
understand how and where these websites advertise before contacting them
directly.
Google Adwords
Google Adwords display ads on websites within the Google Content Network based
on keywords and demographics. I consider them as is the biggest because
they are owned by the biggest search engine in the world.
7. Yahoo! Bing Ad Network
This is an ad network similar to Google Adwords. It allows you to place your banner
ads on websites across Yahoo!'s network. It is formed by a collaboration of two
tech search engines: Yahoo and Bing. They provide advertisers a wide exposure
and possibilities for reaching a high number of clients.
Microsoft Ad Network
This is a great ad network run by Microsoft. If you are looking for an ad network
that can reach a wide global audience, microsoft Ad network can offer great
advertising solutions across multiple devices such as PC’s, TVs, and mobile
screens.
8. Amazon Associates
This is an online giant retailer which offers a network platform for advertisers and
publishers. If you do not have room fo r large web banner ads, amazon.com can
offer wiedgets that can be used to highlight a product, at special times.
BannerSpace
BannerSpace also has a wide global reach, covering several publishers world wide
and in different business niches and multiple industries.
Adify
Adify offers several online advertising related products and services to web owners
and operators.
9. Commission Junction
Commission Junction is an online advertising and internet marketing company
where you can connect with to display banner ads on websites, e-mails and RSS
feeds.
ValueClick Media
ValueClick Media is another popular online advertising platform which has
collaborated with other Ad Networks such as commission junction, Greystripe,
Mediaplex and Dotomi to cater to advertisers of all sizes and across all
industries.
10. AdOn Network
AdOn Network is an Ad Network Provider which offers customized advertising
solutins basing on a user's browsing history.
Ad Brite
Ad Brite is an independent online advertising agent that lets you purchase banner
advertisement spots for a flat monthly fee or on a pay-per-click basis.
Other advertising networks are BuysellAds, project wonderful,
ADSDAQ, Fusion, the Deck etc
11. How to buy Advertising space
If you are interested in buying advertising space, you have a
few different options. You can:
Approach Web sites yourself – it is important to place a banner
ad yourself as it can allow you to control your advertisement. You
can find them online, send them an email or even call them for
inquiries. Make sure you get an advertising arrangement that meets
your needs.
Employ an advertising agency – before employing an advertising
agency, you must do enough research about available agencies to
make an informed choice. Ensure you choose the one that meets
your budget. You can either consider large companies or small one,
depending on your interest. It is important to spend most of your
money on actual banner ad placement, than marketing plans,
especially if you have a limited advertising budget.
12.
Join a banner ad network – This is an important option because
it lets you put banners on several sites without having to negotiate
with these sites yourself. Therefore you will not be aware where
your banners will be displayed. The banner ad networks will simply
acts as brokers between advertisers and publishers. You must do
enough research when shopping for suitable banner networks. You
can consider to use an online banner maker to create effective
online banner ads will be appealing to everyone.
Start an affiliate program – an affiliate program is a way you can
use to get your banner ads on different sites.
13.
You can target different markets by creating multiple banner ads.
They are great ways to attractively display your products/services for
recognition.
They are highly effective tools that can greatly enhance your marketing
campaign.
They are more efficient than traditional
banners like newspapers and televisions.
A good online banner maker can help your
advertising campaign and ease your
marketing endeavors in many ways.