A business card is an effective marketing tool to bring the first impression on a business or company. But you should carefully and intelligently include the key information. What should you include might vary in different business cards. This presentation will show you what you should include in a smart successful business card.

1. What to Include in Your Business Card

2. What is a Business Card?
According to businessdictionary.com a business card
is “A standard 2x3 inch card that displays contact
information for an individual employed by a company.
Business cards typically include a person's name, email address, phone number, website, and company
name. They are often used at networking and
corporate events to provide other individuals with an
easy source for retrieving contact information”

3. The Purpose of a Business Card
A business card passes information about ones
business contacts to potential customers and other
professionals for networking. Additional information
may be included at the back of the card. A business
card is a cheap way of advertising as it gives a listing
of services offered by the company and contact
information. They are convenient as they can be
easily carried around in a wallet.

4. When to use a Business Card
A business card is provided when a person's contact
information is requested, at professional conferences
or meetings, and to refer another person to a
business or person with whom you've worked.

5. What to include in a Business Card?
Depends on the type of your business card
• A standard business card
• A Informational business card
• Coupon Business Cards

6. Standard Business Card
A standard business card, also called reference
business card, usually includes the name and logo of
the business, a person who works within that
business, his title and contact information.

7. Informational Business Card
A Informational business card usually includes the
same information that a standard business card has
as well as a yearly calendar or a list of social-service
telephone numbers.

8. Coupon Business Card
Coupon business cards hold the same
information as a standard business card but
include a coupon for services. A punch card that
provides a free item after a certain number of
purchases is an example of a coupon business
card.

9. What Size A Business Card Should Be
Selecting the perfect size for your business card
can be a bit tough as they come in a variety of
options. One factor which dictates your business
card size choice is your location. Various
countries have set a standard size for
professional business cards. Business Card Sizes
gives a list of card sizes in inches, millimeters as
well as pixels for all major countries.

10. Differentiate Your Business Card
Country specific sizes are most common ones
around the world. However if you want your card
to stand out, then there are other options
available. Apart from these, you also have the
option of a foldable card or a special die cut
business card. Normally, such cards are mostly
used by designers, artists or other people working
in the creative industry.

11. Share Your Thought
If we talk about a professional business card then
it has to be well chosen as per your country
standards. As common business card sizes are
country specific your business card might be very
different than that of others. Share your own
business card size, shape or specific design (if
any) with us in comment.

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