Your employees are your best brand advocates. They know more about your brand than anyone else.Unleash the power of your employees to accelerate results for your referral program
2. Auto Enrol All Employees
in the Referral Program
Distribute a letter
from the CEO
encouraging
participation
Create artwork and
messaging content
for your employees
to use in their daily
interactions
3. on Social Media through Employees
Tap employees’
network and gain
exposure through
Blogs, Facebook,
Twitter, LinkedIn,
Google + and
Pinterest
Encourage and
reward employees
for sharing their
stories & product
experience on
social media to
their followers.
Reward your
biggest social
influencer each
month
4. Create
Publicly post a
program leader-board
featuring top
performers
Fun Contests
&
Attractive Rewards
Define group goals &
interdepartmental
contests
Regularly acknowledge
and reward top
performers
5. Share Methods that Work
Circulate ideas,
strategies
and
best
practices
among employees
Encourage top
performers to
guide
other
employees
6. Fetch Big Results through Small Actions
Include a message
about the program on all
automated telephone
greetings
Provide employees with
Email signatures about
the program
Regularly review your
marketing material to
include messages about
the referral program.
7. Get New Employees & Interns
to Take the Lead
Identify geographically critical areas to your business
Encourage employees to focus efforts there
Challenge them to recruit users similar to your top
users
8. Encourage Managers
to Get Their Teams Involved
Make program engagement a part of their regular review
Make a ladder of activities centred around the program for
each department
9. Referral Program Powered by Employees
Get new employees to take the lead
Encourage managers to involve their teams
Small actions bring Big Results
Share methods that work
Create fun Contests & attractive Rewards
Get Social Media Exposure through Employees
Auto-enroll all employees in the Referral program
!