Flashmob Guide MOVE Week 2014

1. NOW WE MOVE FLASH MOB 2014
SET THE BASIS FOR A SUCCESSFUL MOVE WEEK 2014 BY ORGANISING YOUR OWN NOWWEMOVE FLASH MOB
BEROE YOU START PLEASE NOTE
The NowWeMOVE 2014 Flash Mob choreography is made of two parts:
Part 1: Your creative opening
Part 2: NowWeMOVE & LaGym choreography
Part 1: For part one free to create your own ideas. You can use the 2013 choreography for inspiration or come up with you own movements/steps,
Part 2: This a compulsory part, that needs to be included in your Flash Mob event. The choreography is joyful, inclusive, easy to learn, and is made in a way so you can easily involve all bystanders. You can teach it in 7 minutes.
Access the tutorial video TUTORIAL VIDEO Or follow the step-by-step tutorial downloadable from the http://www.moveweek.eu

2. NOW WE MOVE FLASH MOB 2014
WHAT IS A NOWWEMOVE FLASHMOB?
Example: MOVE Week 2013 Flash Mob - Plovdiv, Bulgaria;
Partners: 6 different dance clubs – including styles from jazz ballet to hip hop; Free Runners clubs, Street Fitness club, the regional TV channel for live coverage;
Total number of dancers - 120
Total number of participants - around 1000
Location: In front of the municipality building of the city of Plovdiv

3. NOW WE MOVE FLASH MOB 2014
Music:
6 different types of music
Choreography:
1. Strong beginning with a pretend fight between the Street Fitness club and the Free Runners club. The idea was to attract people’s attention. When this part of the mob was finished the performers cleared the way for the next group

4. NOW WE MOVE FLASH MOB 2014
2. Change of music and the jazz ballet club enters with more than 100 children dancing
3. Change of music – next performance – one more dance club

5. NOW WE MOVE FLASH MOB 2014
4. Change of music – Street Fitness club performance
5. Change of music and official MOVE Week Flash Mob choreography is executed by all dance clubs – 120 dancers dancing together.

6. NOW WE MOVE FLASH MOB 2014
6. Change of music – involvement of the crowd with a simple choreography and nice music
7. The music and choreography end and the crowd disappear.

7. NOW WE MOVE FLASH MOB 2014
ORGANISING THE FLASH MOB
Step 1. IDENTIFY YOUR LOCATION
Have an idea about your Flash Mob location. Think of a good public location where many people pass by and where you have space for your performance. You could choose the most prominent bridge connecting both sides of your city, a nice square that is a favourite spot among your citizens, a busy train or metro station, a university campus, etc. After all, the main idea of the flash mob is to be seen and noticed.
Step 2. CHOOSE THE MUSIC
Think what type of music is popular in your country. Discuss it with your partners. Decide if you want something up-tempo or mellow, well known or just a particular genre of music such as rock or latino.
Step 3. CREATE YOUR CHOREOGRAPHY
The success of your Flash Mob will be dependent on the originality, liveliness and attractiveness of the event. Avoid copying a flash mob event that has been performed somewhere else. Always make alterations to any Flash Mob performance that has inspired you so that it has your own mark of originality and local relevance. In all cases, the performance must be worked out in advance and either rehearsed or well explained in some manner (such as through online instructions) so that everyone knows their role and interactions with the other performers.
 Find someone who is able to do the choreography.
This could be you or you can partner with a dance club/s to create the choreography. Be creative. Consider what is liked in your city, country. Partner with different clubs – dance, skateboard, street fitness, etc.
 Who are your performers?

8. NOW WE MOVE FLASH MOB 2014
You’ll need willing performers to be the main participants in the Flash Mob. You can rely on your partners and networks, but do not forget that you can make good use of online resources such as social media, emails, and websites. You may also be able to draw on the resources of a class you’re in, a performance or dance group you’re a part of, or other groups of people you spend time with. Ask your friends and family if they’d like to be a part of it too.
Flash Mob dances can include any number of people - from 1 to 500. For your Flash Mob it would be great if you try to involve a minimum of 50-75 people for greater impact.
 What are they going to do?
Provide clear instructions about your flash mob. The success of your Flash Mob requires that your participants know exactly what to do. It is best if you can have a rehearsal beforehand, but if this isn’t possible, then at least provide very clear instructions (online or by email, etc.) as to:
 what the choreography is (you will find a step-by-step tutorial at the end of this document);
 what to wear;
 where to be at what time;
 what to do (e.g. be prepared to walk, dance, gape like a fish, etc., on the corner Charlie’s Bridge, Prague, at 17:00) and how long to do the act for.
 !!!! Choose a flash mob leader.
This will be the dancer in the group who knows the choreography very well. This could be a person who sets the beat and provides a following point for the remaining dancers. The leader can start the routine with a solo dance move, and then attract the next group of 9 to 15 dancers who join in with the next move. Then, double the group’s size with 16 to 30 dancers joining in.
The trick to a good Flash Mob is to gradually get all of the dancers involved in the routine. Get the rest of them to join in the last part of the song so that the entire group is finally involved

9. NOW WE MOVE FLASH MOB 2014
THINGS TO CONSIDER:
1. Dress up in MOVE Week T-shirts
There is no dress code for the MOVE Week Flash Mob, but as we are promoting MOVE Week make sure you have enough T-shirts, bracelets and stickers for your dancers. Make sure you have banners and leaflets which you can distribute to the spectators!
2. Arrange the location
Register with local authorities to ensure that you have permission to use public spaces. Permissions are given by the city or municipality. If you plan to have 200-500 or more dancers ask the local police department to secure the area and send more officers to the place where you are performing.
3. Know the limitations of your location.
Do a proper check of the area you’re proposing to perform the Flash Mob in. There may be safety, legal, or physical limits on what can be done in the location. To avoid getting into trouble legally, it’s important to not create unsafe obstructions, safety problems, or to hold up people in ways that prevent them from their usual business on non-public premises. You need to judge that your flash mob won't be the cause of emergency or unlawful situations. For example, if your flash mob is likely to block emergency exits, then think again about where to locate the event.
4. Prepare your promotional materials - banners, leaflets, bracelets, stickers!
5. Equipment
 Sound system: You will need a powerful sound system (portable or fixed). If you need electricity you can ask nearby bars, shops etc.
 Arrange for a photographer who will take pictures during the performance. You can use the pictures later for promotion and dissemination of your event. Invest in a professional photographer.
 Videographer: A camera filming the event: Organise quality videography for the event. It’s definitely worth having the whole event filmed so that you can upload it to YouTube and use it for your local promotion. If nothing else, it will serve as inspiration for future Flash Mobs.

10. NOW WE MOVE FLASH MOB 2014
 Appoint someone who will edit and send the video directly to the national coordinator of your country right after the NowWeMOVE Flash Mob. You have 6 hours to send your videos to the coordinator. Please make sure to send your video as an AVI file with a resolution of 480p – 720p.
In the guide we have used text, pictures and data from: www.ehow.com, DTB, NowWeMOVE guide 2013, WOW Sport Bulgaria;
About the LaGym by DTB (Deutsche Turner-Bund)
LaGYM is a modern, dynamic dance-fitness-program that is fun and brings you in a good mood. It is distinguished of infectious music and easy learning moves! Easily comprehensible steps, step sequences and correspondent arm-variations characterize the program, there are no complicated choreographies. LaGYM trains the whole body, coordination, flexibility and the cardiovascular system. LaGYM is a fitness-program with variable emphases – depending on spirit of the time and trends.